Pellenc company strategy - SWOT analysis, Porter's 5 forces, BCG Matrix, and McKinsey Matrix
Case study - 6 pages - Business strategy
Pellenc company was founded in 1973 by Roger Pellenc and Jean-Paul Motte in France. Its head office is in Pertuis, in the Vaucluse. In 2018, its turnover amounted to more than 140 million euros. This figure also is constantly changing, and the company has declared its target of 450 million euros...
The Impact of the Demand Planning Process on the Company's Performance
Case study - 17 pages - Business strategy
All manufacturing organizations across all industries face a common problem of balancing supply and demand. This problem is further accentuated in the context of fast-moving consumer goods organizations due to the high demand for product availability. With much research on solving this problem,...
Store Check Competitors and Competitive Offers on The Market of Chocolate
Case study - 3 pages - Business strategy
There are many existing brands in our chocolate market. We will therefore mainly take the best-known ones: - Nestlé - Lindt - Milka - Ferrero rocher - Kinder - Poulain - Côte d'or - Monbana - Leading brands (marque repère) in the French supermarkets (Tablette d'Or, Délisse…)
Outsourcing: the success keys
Practical guide - 5 pages - Business strategy
Outsourcing has become one of the most strategic tools commonly used in the corporate world. Being a fairly new strategy, many do not yet know how to apply it effectively. Indeed, most companies using this tool have only seen the tip of the iceberg and venture into an area they do not know and do...
Finance - Investment in Volkswagen vs Tesla
Worksheets - 8 pages - Business strategy
It is a comparison of two different investments (Volkswagen & Tesla) and how they would be presented to an investor.
Unilever in Vietnam: The "Perfect Village" - Should Unilever try to replicate the PV model in other countries?
Case study - 4 pages - Business strategy
Unilever has successfully penetrated the Vietnamese market and made significant profits despite the geographical and cultural challenges it faced in this region, which are predominantly rural. This success was not a coincidence but rather the product of a thoughtful, sustainable living plan that...
Levendary Café: The China Challenge - Christopher A. Bartlett and Arar Han (2013) - What changes should the new CEO make to manage the company's international operations better?
Case study - 2 pages - Business strategy
Despite the promising growth achieved by Levendary Café in China, under Louis Chen's management, within a year and a half of launching its operations in this fertile market (see appendix 1), the company is in crisis because of Chen's recent approaches, who rebelled against the decisions...
Analysis of the strategy of the American company Netflix
Case study - 5 pages - Business strategy
Netflix, an American company, founded in 1997 by Reed Hastings, is the first company to offer DVD rental by mail from an order placed over the Internet. This desire to offer unlimited access to cultural content without having to travel is the result of a strategy of sophistication of the "DVD"...
ATB - Digital disruption in the parking meter industry
Case study - 3 pages - Business strategy
This case study aims to show the effects and impacts of a disruptive innovation in the market. In this practical case ATB is a leading and dominant company in the parking meter market. For more than 30 years, the company has specialized in the manufacture and distribution of parking meters for...
Research in Motion
Tutorials/exercises - 3 pages - Business strategy
1. What are the dominant economic characteristics of the wireless communications industry? What are the distinguishing features of the market for smartphones? 2. What is competition like in the wireless phone industry? Which of the fi ve competitive forces is strongest? Which is weakest? What...
Critical analysis of ExxonMobil and British Petroleum
Case study - 12 pages - Business strategy
ExxonMobil is an American multinational, with its corporate headquarters in the city of Irving in the state of Texas. It is considered a leader in the industry of energy and petrochemicals in all its fundamental characteristics, they operate facilities: managing all processes from manufacturing...
The influence of corporate hacking policies implementation over HR management of millennials
Tutorials/exercises - 12 pages - Business strategy
The purpose of this research proposal is to evaluate the use of non-financial gratifications by companies to the millennials and highly educated employees and especially the use and development of a corporate hacker friendly culture within the company's management.
Operationnel decision making
Case study - 10 pages - Business strategy
The present report will present a critical valuation of the importance and strategic contribution of the operations cycle and function and especially highlight the organisational capabilities developed by the company but also its capacity to identify decision making uncertainties and to reduce...
Allowing Lehman Brother to fail was the right thing to do
Case study - 12 pages - Business strategy
In order to fully understand how and why Lehman Brothers collapsed, the subprime crisis needs to be defined first.
Strategic Business Development
Tutorials/exercises - 8 pages - Business strategy
Question 1: In the course you have been introduced to different approaches to consultancy work and you worked in a group with a consultancy-like business development task. Based on the literature and the group task, answer the following questions. ?A) Briefly describe and reflect upon how...
Volcker rule
Tutorials/exercises - 3 pages - Business strategy
How would market participants respond? Can they avoid compliance to the new regulation? Could there be unintended consequences? Can regulators abuse the measure?
Annual Report - Eneco (2015) - To which extent is Eneco discharging its accountability through this report?
Case study - 5 pages - Business strategy
The company is facing the challenge of the energy transition. The Paris agreement signed in 2016 is a real challenge for the company, which must now diversify its activities and can no longer rely solely on fossil fuels. In 2016, the sum of the resources used was greater than the resources...
Example of a questionnaire: Gamebuino and AADALIE
Case study - 19 pages - Business strategy
The survey is made up of 19 questions, and these fall into the following categories: 1. Questions 1 to 3: demographics and education properties of the sample. 2. Questions 4 to 8: the sample's IT use and familiarity with coding. 3. Questions 9 to 12: gaming habits and platforms of choice for...
PESTEL Analysis - Nike - published: 29/07/2020
Case study - 6 pages - Business strategy
Nike is an American brand that is now known throughout the world and is legally run by a limited company. This brand was created by two businessmen, Philip Knight and Bill Bowerman. It specialises in the innovation, manufacture and sale of sports equipment, clothing and mainly shoes. With a total...
Présentation Corporate finance - Apple
Presentation - 11 pages - Business strategy
Apple's international strategy/development of the company of your choice and try to analyse how they are doing, from an operational and also financial point of view
Business Plan for a Coffee Shop in Morocco - Agora Coffee Shop
Business plan - 7 pages - Business strategy
The business we propose is called 'AGORA Coffee Shop'. In our opinion, a coffee shop is not only a place of entertainment, it can also be a crossroad where people (students, professors, professionals, ...) can share ideas or debate on actual phenomenons. Therefore, inside the coffee we...
Marketing Research Methodology - The case of the Fair Phone
Case study - 45 pages - Business strategy
We are running a study about the Fair phone and its relevance in the French Market. We are going to analyse the consumers' minds and perception about this type of product ecologically and ethically responsible. With this first analysis, we will highlight the perceived advantages and...
How does Carrefour and Walmart try to evolve in their mass retail industry with their own strategy?
Case study - 33 pages - Business strategy
Walmart and Carrefour are two large mass-market companies that have a weight in the market. However, both have two different strategies. The American Walmart still dominates the top 10 worldwide distribution, while the French Carrefour goes back to third place, thanks to its strategy of recovery...
Purchasing in a multicultural world
Thesis - 38 pages - Business strategy
Since the 1980s, when geopolitical research workers refer to globalization, they often say, “Think globally, Act local.” More precisely, the term “glocal” was invented by the sociologist Roland Robertson. According to the latter and his associates, it means “the...
Sri Lanka, economic analysis of an emerging country
Case study - 8 pages - Business strategy
With more than 21 million inhabitants, Sri Lanka is an emerging country, with high-growth rates during last years. The key economic forecasts are good, with a positive and moderate inflation. However, debt risks remain real with a current account negative since 2011 and which should be negative...
The Wetherspoon Company
Case study - 11 pages - Business strategy
JD Wetherspoon is a national chain of public houses, bars and hotels across the United Kingdom and Ireland. It was founded in 1979 in Muswell Hill, North London. The document is a financial analysis based on the company. It answers several questions which include investment, profitability, and...
Tourism attractions in Paris
Case study - 2 pages - Business strategy
As the fifth most visited city in the world in 2016, Paris attracts people from all other the world. The 2.9 million of French and foreign tourists generated more than 160 billion euros in 2017, which represents 7.2% of the GDP. This sector is a real motor for the growth, as its revenues...
Business strategy in hospitality and tourism - The Ritz-Carlton group
Case study - 11 pages - Business strategy
The Ritz-Carlton group is an international high standard hospitality group which benefits from a strong brand and is the symbol of lux palace. Its strategy so far consisted of a good implementation, especially in the United States, Europe and the Gulf. On a most recent period, implementation...
Business Ethics and Social Responsibility
Case study - 14 pages - Business strategy
The document consists of three assignments which depend on the paper. The first assignment is to discuss a paper written by Dirk Lindebaum, Deanna Geddes & Yannis Gabriel, under the title 'Moral Emotions and Ethics in Organizations: Introduction to the Special Issue', published in the...
The acquisition of LinkedIn by Microsoft
Case study - 4 pages - Business strategy
The negotiation chosen is the one surrounding the acquisition of LinkedIn by Microsoft. The acquisition of LinkedIn by Microsoft is the result of a USD 26.2 billion merger operation which resulted in the acquisition of all the data but also all the human resources of LinkedIn by Microsoft.
