Abstract
The European Union currently includes 27 member-states. In only three years, between May 1st 2004 and January 1st 2007, the Union integrated twelve new countries from Central and Eastern Europe. This is the most ambitious European project since the signature of the Treaty of Rome in 1957. The European Union wants to enforce its weight and its legitimacy on the international stage. This enlargement of the borders brings a new economic dimension to the European Union. The member-states present before 2004 saw the arrival of twelve new emergent countries, which knew a rapid economic growth. These countries, such as Romania, Republic-Czech, Hungary and Slovenia, offer indisputable economic and commercial opportunities, passage from 370 million to 480 million consumers, abundant material resources, low-cost and qualified labor. This is also an opening of markets which share the same community rules as the former European Union countries. The International investors have not forgotten, however, that they are foreign countries. It is necessary to develop an elaborate implementation strategy in these various countries.
