Abstract
Yves Rocher, a French company is one of the best and my favourite companies. It's one of the biggest cosmetics companies in Europe; European women love the products because they use only botanical ingredients.
So, I will be introducing the Yves Rocher Group in the first part and the Yves Rocher brand in the second.
Today, the Yves Rocher Group has a turnover of two billion euros. It is ranked 18th in terms of value in the cosmetics market.The group manages eight product brands in the field of women's beauty and well-being, those are: Yves Rocher, Stanhome, Petit Bateau, Daniel Jouvance, Pierre Ricaud, Isabel Derroisne, Kiotis and Galerie Noemie.So, the Yves Rocher Group went on to step up its expansion with the aid of strong brands.
