Digital economy, information goods, GAFAM, Google, Apple, Facebook, Amazon, Microsoft, digital capitalism, internet, mass media, interpersonal communication
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Abstract
The document discusses the digital economy, its objectives, and the characteristics of digital goods and information. It highlights the emergence of digital capitalism and the role of GAFAM companies.
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[...] Digital Culture - The Web, a Medium? Digital Culture 18.02.2025 The Web, a Medium? We can take the definition of Marshall McLuhan, a media sociologist. The 'Mass Media' have four characteristics: - communication of a verse to many - the unilaterality of the message: the public does not interact with the vehicle of the message - information is undifferentiated: everyone receives the same information at the same time - information is linear and presented in pre-defined sequences. Traditionally mass media are identified: press, poster, cinema, radio, and television However, since its arrival, Internet is considered the 6th medium. [...]
[...] The majority of information produced on the internet does not originate from an editorial team corporate sites, personal sites?) The principles of the media economy cannot, however, be applied to the digital economy for the following reasons: - digital communication cannot be reduced to mass communication but to a hybrid mode of communication integrating a diversity of communication modes: ? a mode of interpersonal communication ? a mode of mass communication ? synchronous com ? asynchronous com - Information is defined as the set of activities aimed at collecting, processing, and disseminating news to the public. The content produced on the internet is abundant and diverse. Data are raw facts that have not yet been interpreted, put into context. [...]
[...] New economy New theory to think about its functioning? For the past 10 years, we have been observing the rise of network digital technologies: - sociability, work, entertainment, education? - Set of our activities involving communicational action colonized by digital devices. However, some multinational companies seem to be concentrating the internet economy. This oligopoly is summarized by the GAFAM acronym: Google, Apple, Facebook, Amazon, Microsoft These companies are recent creations: Google (1998), Apple (1976), Facebook (2004), Amazon (1994), Microsoft (1975) This rise of giant firms reveals the emergence of a digital capitalism: - hyper accumulation of capital ? [...]
[...] Knowledge is information that is understood, that is, assimilated and used, which enables one to take action. Digital economy can thus have the following objectives: - data economy - information economy (including the media information economy) - the knowledge economy The digital economy can be defined as the study of the conditions of production and diffusion of digital goods. Digital goods correspond to information goods or information goods. Information goods are natively digital or digitizable goods. The interest in digital goods or information goods emerges historically with the development of internet usage. [...]
