The United States and the World: Bush's Second Term and Current Trends in the US Foreign Policy Establishment
Course material - 9 pages - Political life and election
After Bush's re-election in November 2004, there were some doubts about the kind of policy he would now follow, after the occupation of Iraq had revealed itself as a much more difficult undertaking than what the Administration had contemplated. Many felt at the time the President would...
US Foreign Policy: Multilateralism vs. Unilateralism
Essay - 3 pages - Political science
In the course of international relations, the United States, as usual, faces a challenge that consists of two choices in strategy dictating methods of dealing with international problems. A feature of multilateralism, not a unilateral one, is international cooperation and participation between...
Strategic plan: "L´Oréal"
Case study - 26 pages - Business strategy
L'OREAL, a world leader in cosmetics, started as a family business. It was founded in 1909, by the chemist Eugene Schueller, who manufactured and sold hair dye to hairdressers. The spirit and values attached to them are the basis of the group, and enable it to dominate the cosmetics market....
Policy Section
Case study - 3 pages - Political science
To overcome the relentless challenges of drug smuggling in the Laredo Sector, a holistic and multifaceted approach should be deployed. The accordant policy recommendations that follow represent a solution to established threats and opportunities.
The international marketing strategy of Microsoft
Case study - 28 pages - Services marketing
Microsoft is an American public multinational conglomerate founded by Bill Gates and Paul Allen in 1975 in Albuquerque, New Mexico, USA. At that time, the founders were students and they wanted to sell their first translator software Altair 8800. Today, the company is headquartered in Redmond,...
Society's Response to Crime impacts Public Policy, Sentencing, Practices, and Correctional Operations
Essay - 4 pages - Sociology & social sciences
'We are living in a modern society where the community's response to crime and punishments has evolved significantly over the years and this has actually impacted various sectors of our criminal justice system today, including sentencing practices, correctional practices and public...
Anatomy of the Russian disinformation campaign: understanding the complexity of a covert network as part of state policy and a military tool against Europe
Tutorials/exercises - 73 pages - Journalism
About two decades ago, it was impossible to imagine that foreign disinformation could actually affect the policy decision making or disturb social cohesion and solidarity in European countries. Back then, media outlets such as television, radio stations and newspapers enjoyed munificent...
International Trade and Innovation: EU policy recommendations
Essay - 2 pages - International economy
Based on the current worldwide developments, explain what would be your policy recommendations to European governments and the European Commission with regard to globalization, international trade and innovation strategy.
How is the nomination of Jerome Powell at the head of the US Federal reserve going to affect the global economy, especially on the issues of monetary policy and financial regulation?
Essay - 2 pages - Economy general
Federal Reserve Chairperson Janet Yellen is stepping down from her position in early February 2018. It is widely that her successor is going to be President Trump's selected nominee, Jerome Powell. In contrast with the last three Fed chairpersons, Powell is not an academic, though he has an...
Nutrition policy in South Korea - Hye-Kyung Park (2008); Kenya's push to promote traditional food is good for nutrition and cultural heritage - Patrick Maundu (2022); How Korean food philosophy can help us reconnect - WP Creative Group (2021) - Nutrition in South Korea and Kenya
Case study - 4 pages - Nutrition, alimentation and dietetic
I decided to take an interest in the all-important subject of nutrition and the innovative policies put in place to address this global problem. As obesity problems increasingly affect the whole population, we need to find keys to return to a healthier and more normal situation. This is the issue...
US Foreign Policy since 2001: President Bush's first term
Course material - 11 pages - Political science
The period since 2001 has been a highly active one for the US: they waged a war in Afghanistan, another in Iraq and they may be preparing another one against Iran. The official rational in Washington, at least initially, for that activity, under the motto of "the war against terror", was the...
Business Communications
Essay - 3 pages - Communication
The paper emphasizes understanding the basic pillars of communication and how they apply in the professional world. The communication process comprises several stages, beginning with the sender formulating an idea and encoding it into a message (Guffey & Loewy, n.d.). The message...
How Is Communication Integral to End-of-Life Care?
Essay - 3 pages - Medical care & personal assistance
Singh and Dey (2021) add that effective communication is paramount in providing supportive and end-of-life care. Sensitive conversations, combined with emotional support, are critically important. The essay sets out to look at the key concepts and skills that are paramount to conducting...
Marketing Communication - Innocent Drinks - published: 06/09/2024
Case study - 8 pages - Marketing theories
Innocent Drinks is a joint stock company created in 1998, settled in London owned at 90% by the Coca-Cola Company, employing 450 people and amounting £300 million. Innocent drinks achieved a great breakthrough within 2 decades with 80% of market share on the smoothies English market and achieved...
5 questions on effective communication
Case study - 5 pages - Communication
This document aswers the following questions : 1. You are asked to provide a communication plan to discourage online shopping. What would be the key elements and structure of your plan. 2. You are asked to provide a communication plan to generate interest and support for the...
Future of US Foreign Policy
Case study - 2 pages - Educational studies
America has been enjoying complete global domination for quite a while now. There is no other country on earth that has been able to do that; ever. For about 50 years, America has been the strongest in terms of its economy, its military might, as well as the cultural power it holds over the other...
How is a lack of a communication strategy detrimental to business development?
Dissertation - 9 pages - Communication
Communication occupies an increasingly important place in the business world, and for good reason, it has evolved a lot in the space of a few years. Whether internal or external, it is necessary for the development of groups, regardless of their sector of activity. The society in which...
Nescafe's Global Communication Strategy
Case study - 5 pages - Communication
In the globalized market of today, dynamic marketing communication strategies are the key for brands that want to relate to the diverse consumer niche from different cultures and markets. Nescafe is one of the most popular instant coffees on the market, which is owned by a huge company -...
Integrated Marketing Communication
Case study - 6 pages - Journalism
Integrated marketing communication is a term that implies the application of constant brand messaging across a variety of marketing channels. The purpose of this paper is to discuss the impact that internet marketing would have in facilitating internet marketing communication in the...
Communication strategy for Audi
Case study - 4 pages - Business strategy
In the recent past, UK's car market has expanded quickly and is rated amongst the worlds competitive. With the addition of automotive competitors in the market, from the entire Europe, a brand of a car requires a deeper understanding of its customers to help it in the development of...
Communication Strategy for San Diego Gas & Electric (SDG&E)
Case study - 3 pages - Communication
San Diego Gas & Electric (SDG&E) is a renowned energy utility that caters to the needs of the 3.4 million customers in the greater San Diego and southern Orange County regions in California. For the company to distribute electrical and gas energy and push the upgrade of infrastructure,...
Non Verbal Communication
Case study - 2 pages - Educational studies
Non verbal communication is a form of communication between people that primarily relies on facial expressions, gestures and body posture as opposed to words. Non verbal communication can be used to play a variety of roles including; repetition of the message being conveyed,...
Theories of Communication
Case study - 3 pages - Journalism
Media Determinism is derived from technological determinist theory. This theory proposes that the progress of a society is a function of technological advancement. In addition, the advancements in the field of technology are determined by social demand because demand creates a void in the market...
Internal communication: a necessary vector for the efficiency of the company
Dissertation - 8 pages - Management
The business world has undergone profound changes in the space of a few years, in all sectors of activity. Indeed, new technologies and, in particular, the many digital transformations have impacted lifestyles, but also the purchasing behavior of consumers, not to mention working methods, which...
Journey to a Bachelor's Degree in Communication
Presentation - 2 pages - Everyday's life
This document outlines a transition from six years of experience as an editorial assistant at a local newspaper to pursuing a bachelor's degree in communication.
Creating and Sustaining Brand through Marketing Communications
Case study - 13 pages - Services marketing
The following dissertation provides an examination of the contribution of maintaining an integrated marketing communication to build and support the brands. In build up to the objective of the text, several concepts are sufficiently oriented. Further, an evaluative approach is maintained...
Education Sector and Information Communication Technology
Case study - 7 pages - Business strategy
Information Communication Technology is a general term that encompasses all communication devices and the various applications that are associated withthem. ICT devices may include among others, radio, computers, television, phones and satellite systems. The services and...
What key policy and socioeconomic factors contribute to healthcare disparities in the United States and the United Kingdom? - Comparative study
Dissertation - 10 pages - Sociology & social sciences
The health care system in the United States appears as a complex and multi-layered system that includes a mix of public and private entities. Unlike many other developed countries that have adopted universal health care systems, the United States relies primarily on a privately owned system ,...
Communication strategy
Case study - 5 pages - Educational studies
Due to globalization and rapid economic growth, multinational firms are becoming very prevalent. Due to this, managers are faced by intercultural communication challenges. According to Hofstede (1980), culture is the software of the mind and as such it has the ability to influence...
The Interplay of National and European Considerations in the Foreign Policy of EU Members - France and Germany
Course material - 11 pages - Political science
Since the origins of the European project, Europe has depended on close Franco-German cooperation. As we have seen, all the big moves forward were possible because of the basic Franco-German agreement; the last major instance was Maastricht in 1992. The other countries had to follow. Of course,...
