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19 nov. 2013
doc

Cracking India: Using subjective narrative to envision partition

Case study - 3 pages - Educational studies

The title of Bapsi Sidhwa's novel Cracking India suggests the image of a division, even a violent separation. The narrative is told from the perspective of Lenny, a Parsi woman, recounting her childhood memories of India's independence from Britain and also the following formation...

08 janv. 2013
pdf

Ancient Indian wisdom: An inquire into the Hindu scriptures

Case study - 5 pages - Philosophy

Of late, all over the world and more particularly in India, several discussions, seminars and conferences are being conducted on bio-diversity which is closely linked with the other ecological issues like pollution, global warming, deforestation etc. Contemporary scientists, agencies and...

28 juin 2013
doc

Is Tibet a lost cause? Analyse wither from an Indian, Chinese, or UK-US perspective

Case study - 2 pages - Educational studies

There are three areas in which China and India share a border that we can call the western sector, the middle sector and the eastern sector. These borders are unstable and they were the sources of many disagreements because there were no clear natural geographical borders and China and...

30 août 2013
xls

Price and availability pulse: India topical analgesics market (Online-Offline Comparison) August 2013

Market study - 4 pages - Management

nline platform channels such as healthkart.com, bigbasket.com and healthkartplus.com provide medium price bargain i.e. strong customer value across topical analgesics segment than retail offline stores. Although, online channel owners still lack product expansion and strong horizontally and...

24 déc. 2013
doc

IKEA: Strategic Marketing in India

Case study - 10 pages - Business strategy

IKEA is Swedish-Dutch company specialized in the design and retail of furniture and decorative objects kits. The company is one of the largest companies through the world with 338 stores in 41 countries. In 2011, Ikea registered a total turnover of 25.2 billion euros and revenues of 3 billion...

28 janv. 2013
doc

Corporate social responsibility in India

Case study - 4 pages - Business strategy

Corporations can now have workers in India to execute production within hours via online matchmakers. From administrative responsibilities to executive orders, full-scale solutions have produced a huge infrastructure for inexpensive labor in India for multinational corporations....

19 mars 2013
pdf

India: Online pet care market outlook 2013

Case study - 4 pages - Management

Online pet care segment witnessed higher double digit value sales growth of 25% on year-on-year basis in 2011-2012. It further registered annual transactions increase of 22% on year-on-year basis in 2012. The segment is stipulated to witness average annual growth of 28% with respect to value...

05 avril 2013
pdf

Indian economic crisis - publié le 03/04/2013

Case study - 5 pages - Educational studies

The roots of the 1991 currency crisis in India can be seen during the entire decades that precede it. As a matter of fact it lies in the large and persistent macroeconomic imbalances that developed over the 1980s. A close examination of the government expenditures, over the 1980s, suggests...

09 juil. 2013
pdf

Socio-cultural movements in India

Case study - 5 pages - Educational studies

There is no definition of art or nation that does not quickly become problematic in the Indian context, and this is indicative of the complexity of the issues at hand when we ask: in what ways do art and literature help in nation-building in India? Definitions are still manageable in the...

26 mars 2013
doc

Hotel occupancy in India

Case study - 3 pages - Business strategy

Tourism in India contributes to around 6.23 percent of India's GDP (Sanjeev, Kanika & Rumki, 163-173).Yearly, India receives over 6million tourists, ranking India as the largest source of foreign tourists to the United Arab Emirates. In 2011, foreign tourist arrivals...

03 juil. 2013
doc

The shame of India

Case study - 2 pages - Political science

The shame of India is an article from the Guardian Weekly, a famous British Sunday newspaper. The columnist is Liz Stuart. It dates back to January the 10th of 2002. It's a fairly recent article. It raises the issue of the Caste System and in particular the shameful / disgraceful status of...

15 juil. 2013
doc

Analysis of the implementation of Louis Vuitton in India - publié le 15/07/2013

Case study - 5 pages - Business strategy

India is an emerging country with a fast growth. The standard of living and the number of very rich people are increasing whereas the poverty line is decreasing. Indeed, the High Net Worth Individuals represented 19% of the Indian population in 2005. Moreover, an ambitious youth interested...

03 avril 2013
pdf

Indian economic crisis

Case study - 5 pages - Educational studies

The roots of the 1991 currency crisis in India can be seen during the entire decades that precede it. As a matter of fact it lies in the large and persistent macroeconomic imbalances that developed over the 1980s. A close examination of the government expenditures, over the 1980s, suggests...

12 juil. 2013
doc

Business process management of Dr. Reddy's laboratories, India

Case study - 6 pages - Management

In this paper we choose a manufacturing organization to study an in-depth analysis on how Business Process Management helps the organization to integrate operational activities and supply chain. The objective of this research paper is to provide in-depth analysis on an organization's Business...

29 nov. 2012
doc

Marketing mix strategies of Nike and Reebok in India

Case study - 2 pages - Business strategy

Marketing mix is a very important part in crafting marketing strategy of a company. Many companies who do not focus on their marketing mix well enough face troubles. There are a lot of perils for a company that does not devise an excellent marketing mix strategy for its target customers. There...

21 sept. 2012
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Child labor in India: Assessing the efficiency of legal tools and governmental policy

Case study - 19 pages - Educational studies

Child labor is a widely condemned practice which can have staggering effects on the health and wellbeing of children, as it can often involve toiling in mines or quarries, being exposed to harmful chemical substances, or sitting and standing for long hours in dreadful conditions. In response to...

09 mai 2012
doc

The India-US relationship through the prism of the regional security complex theory: To what extent have regional security issues led to dramatic improvements in the US-Indian relations?

Case study - 23 pages - International relations

In 2003, the professors in International Relations Barry Buzan, at the London School of economics, and Ole Waever from the University of Copenhagen, published a book exploring a new field in Theory of International Relations: Regions and Powers- The Structure of International Security. This work...

16 sept. 2011
doc

McDonald's in India: The 'beef fires' controversy

Thesis - 10 pages - Business strategy

McDonald's came into existence in 1954, when its founder Raymond Kroc saw a hamburger stand in San Bernardino in California and envisioned a nationwide fast food chain. Kroc revolutionized the American restaurant industry. McDonald's is today the world's largest fast food chain serving 47 million...

30 janv. 2011
doc

India: Its journey from poverty to wealth

Thesis - 3 pages - Theories and economic notions

Nowadays, we observe considerable geographic extension of exchanges and an increasing development concerning the economic, financial and cultural sectors. This phenomenon is called the globalization process and concerns developed and emergent countries. Even though lots of inequalities between a...

05 juil. 2011
doc

'Train to Pakistan', 'Cracking India', and 'The Inheritance of Loss'

Essay - 5 pages - Political science

Throughout “Train to Pakistan”, “Cracking India”, and “The Inheritance of Loss”, there are two narratives: we are shown the character's personal narrative, and the narrative of the nation. In each of these novels, we are shown at least one, if not many,...

16 févr. 2011
doc

The expansion of Clarins in India

Case study - 18 pages - Finance

The Clarins group was created in 1954 by Jacques Courtin-Clarins. It is a public company with a supervisory board and a Board of Directors, with a capital of around 325 million Euros divided into 40.6 million shares. In the beginning, Jacques Courtin first opened a beauty parlor in Paris. He...

12 avril 2011
doc

India's supply chain challenges in the retail industry

Case study - 6 pages - Logistics

This academic paper explores the Indian retail industry. The focus point of the paper is on the supply chain challenges that the industry faces. Needless being said, India has been singled out as one of the fastest growing economies in emerging markets, so it is not a surprise that the...

10 janv. 2011
doc

BRIC (Brazil, Russia, India and China) and the global economy

Thesis - 11 pages - Economy general

BRIC is an acronym that refers to the countries Brazil, Russia, India and China. According to a paper published by Goldman Sachs in 2005, these countries have been growing rapidly, and will continue growing rapidly for the next fifty years. By the year 2050, the combined economies of the...

06 juin 2011
doc

India's impact on the world economy

Thesis - 8 pages - Management

The emergence of China and India as major economic players has had an important impact on the last 20 years of globalization, and it is now leading to important structural changes in the balance of power between countries by challenging the domination of the Triad: The United States, the...

27 janv. 2011
doc

Michelin's entry into the Indian market

Case study - 5 pages - Business strategy

Michelin is absent from the Indian tire market for a number of economic, historic and strategic reasons. We will first do an external analysis of the tire industry in India in order to better understand the market: India is a former British colony which explains the presence of...

18 janv. 2011
doc

Barista in India: Integrated marketing communication

Essay - 9 pages - Services marketing

Cafes play a very critical role in any society and coffee bars have now come to be regarded as instruments of social change; be it a place for discussion of politics, a place to relax or a meeting point, it emerges as a kind of focal point in society. The popular cafe outlets are Barista, Cafe...

23 juin 2011

Joint-Venture between India and Venezuela

Practical guide - 7 pages - International relations

The economic crisis is predominant and there is no many evolution because of the market saturation. So, to be profitable for each countries, companies should adopt and internationalization strategy to be competitive on their market and increase their market-share. If companies are able to extend...

03 mars 2011
doc

Presence of L'Oreal in India

Case study - 20 pages - Services marketing

The L'Oreal group has been present in India since 1990 and has developed its activities in the field of cosmetics throughout the world. L'Oreal established a 100% subsidiaryin in 1994 and three of the four divisions of L'Oreal are currently present in India: The Consumer...

07 juin 2011
doc

India's impact on the world economy - publié le 06/06/2011

Thesis - 8 pages - Economy general

The emergence of China and India as major economic players has had an important impact on the last 20 years of globalization, and it is now leading to important structural changes in the balance of power between countries by challenging the domination of the Triad: The United States, the...

10 janv. 2011
doc

Reality of participative management in India

Case study - 3 pages - Management

‘Participation in Irrigation: what has changed since the Act of 2000 in Tamil Nadu?' (Olivia Aubriot), and ‘The scientific and rational management of Indian forest resources' by Emmanuel Bon, are instances of application of management models of space separation. We present these two...