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10 janv. 2011
doc

Analysis of Michelin's strategies and recommendations

Case study - 40 pages - Business strategy

254% - this is the performance level of Michelin since March 2003; such high-flying results have enabled the company to emerge as the leader in a very competitive market where rivals such as Bridgestone and Goodyear are on the lookout for the slightest weakness of the French manufacturer. The...

15 oct. 2014
doc

Analyzing Financial Statements

Financial analysis - 13 pages - Finance

The groups Coca Cola Company and Pepsi Co are both major actors in the sector of soft drinks. The profitability of this industry is always present, in spite of a slight decline which we have seen since the beginning of the 21th century, with the consumption more and more important of non...

27 janv. 2011
doc

Enterprises facing globalization

Case study - 8 pages - Management

The globalization of economies is at the heart of many economic and social debates. The rapidly changing political environment, economic and social development, increased trade in goods, services, and information currently concern all developed countries. This movement is not without any impact...

18 août 2017
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New product report of SOOTHE Inc.

Case study - 7 pages - Business strategy

SOOTH Inc is an American company that is specialized in the massage therapy business. This new product management report indicates the extent to which this company can increase its profitability and gain a competitive advantage if it penetrates the new Markets of Asia, Middle East and...

29 sept. 2010
pdf

Lego's financial statements analysis (2005) - publié le 29/09/2010

Case study - 15 pages - Finance

The gross profit margin ratio measures the profitability (or gross profit margin) that is generated from each dollar of sales. Profit margin is very useful when comparing companies in similar industries. A higher profit margin indicates a more profitable company that has better control...

24 mars 2015
doc

Research Skills - Pizza hut

Case study - 6 pages - Business strategy

Pizza Hut is a well-known brand that deals with the production of custom made pizzas all over the world. It began as a humble company that achieved profitability over the years to be listed in the New York Stock exchange. Its sole aim was to increase its market share through the allocation...

11 févr. 2011
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Financial Analysis of 2 American beverage companies: Coca Cola Vs Pepsi Cola

Financial analysis - 9 pages - Purchasing & supply chain

Through this study which in an analysis of financial statements of 2 competitors in beverage activity, Coca Cola and Pepsi Cola. This analyze is based on features available on a website specialized in finances. In a first part, we have presented both companies with an overview of each one....

25 janv. 2008
pdf

Lego's financial statements analysis (2005)

Financial analysis - 15 pages - Finance

The gross profit margin ratio measures the profitability (or gross profit margin) that is generated from each dollar of sales. Profit margin is very useful when comparing companies in similar industries. A higher profit margin indicates a more profitable company that has better control...

03 déc. 2008
pdf

Financial management: Bic

Case study - 20 pages - Finance

The year was very important for BIC Group, with an increase in the challenges of the global economic, from raw material price increases to currency fluctuations. BIC is actually gaining market share in highly competitive categories. And also, it launched the first disposable phone in France. That...

30 nov. 2010
doc

US banks - Strategic project

Thesis - 5 pages - Finance

U.S. banks have traditionally been considered leaders in the global banking sector. They produce regularly high profitability, more than their international competitors. They have been pioneers in many spheres, and banking products, and are known for their constant innovation. Several...

02 déc. 2010
doc

Business appropriateness in the Mexican food market

Thesis - 48 pages - Economy general

The 12 presidential elections that took place in Latin America have attracted considerable media attention this year. Indeed, in addition to informational interest, a considerable change is looming on the American continent and a new socialist trend creates a major part of Latin America. Outside...

21 déc. 2010
doc

Managerial procedure methods for allocation of Job Costing

Thesis - 1 pages - Accounting

Learn the basics of accounting on how to use several kinds of accounting methods to define the cost of product and how it can be applied to profitability and overhead factors. Assessing the cost of goods is beneficial to profitability examination. In the production environment, many...

16 févr. 2011
doc

The company EasyGroup

Thesis - 22 pages - Management

Stelios Haji-Ioannou, the "serial entrepreneur", launched EasyJet in March 1995 and in 1998, founded EasyGroup. EasyGroup has the strategy that every company bearing the name "easy" should refocus its activities by reducing costs, and have lower priced products but by keeping a wide margin....

03 mars 2011
doc

Five forces of Porter

Essay - 7 pages - Services marketing

The five forces of Porter's work on corporate strategy were defined in 1979. Its founder, Michael Porter, professor at Harvard, draws on his specialty to create the matrix bearing his name. As part of his business strategy, Michael Porter's specialty was based on optimizing the...

13 mai 2009
doc

Study case : sanofi aventis - published: 13/05/2009

Case study - 19 pages - Business strategy

Over the past few years, Sanofi-Aventis strategic decisions have enabled the company to reinforce its leadership on the international market. The company has grown by merging with competitors, it has increasingly invested in R&D, reinforced its presence on the major markets (the United States and...

29 sept. 2010
doc

Google vs Microsoft - publié le 29/09/2010

Thesis - 13 pages - Finance

Since the launch of the Google Search engine, a paying version has been reserved for the enterprise, which allows firms' access to documents in the internal database of Google. Microsoft has now declared war on the famous search engine. It is a very profitable market and Gartner Group...

29 sept. 2010
doc

LEGO Group vs. MATTEL Inc. - publié le 29/09/2010

Case study - 19 pages - Finance

The gross profit margin ratio measures the profitability (or gross profit margin) that is generated from each dollar of sales. Profit margin is very useful when comparing companies in similar industries. A higher profit margin indicates a more profitable company that has better control...

12 juil. 2014
doc

Bases of Financial Management

Essay - 9 pages - Management

To understand the principal of the Yield curve we have first to define his terms and how it works. “Yield” is comparative as the interest rates: a percentage, during a defined period, of the profitability from a financial product for the person, who is lending it to another,...

24 mai 2024

Chinese Multinational Companies' Innovation Strategies in France - publié le 19/05/2024

Dissertation - 31 pages - Business strategy

China is changing its strategy. From the mass production of products at very low costs and quality, Chinese state is now orientating its economy in order to be able to capture a growing part of the added value and to change the international production process to its advantage. In terms of...

29 sept. 2010
doc

Study case : Sanofi Aventis - publié le 29/09/2010

Case study - 28 pages - Business strategy

Over the past few years, Sanofi-Aventis' strategic decisions have enabled the company to reinforce its leadership in the international market. The company has grown by merging with competitors, it has increasingly invested in R&D, reinforced its presence in the major markets (the United States...

29 sept. 2010
doc

Communication plan for the online broker 'Binckbank.fr' - publié le 29/09/2010

Case study - 9 pages - Services marketing

Binckbank is an American company founded in the year 2000. It employs 560 people throughout the world and has about 300,000 account holders. In France, the Binckbank's subsidiary offers two services: securities account to invest in stock trades, and provision of bank accounts to take...

29 sept. 2010
doc

Can socially responsible firms increase their profits? - The case of 'The Body Shop' - publié le 29/09/2010

Case study - 63 pages - Management

Corporate Social Responsibility is a topic of prime importance that has been doing the rounds for long. Since the 1960s, social responsibility has become an important argument not only for business but in the context of law, politics and economics. In fact, in the new context of globalization,...

11 oct. 2012
doc

Hartmann - From value proposition to finance

Case study - 5 pages - Business strategy

Due to the orientation of the project, it does not include elaborations on any other matters of the company but the financials and consideration on Hartmann's value proposition. Given the statements provided, we have worked with numbers from year 2006 to 2012 H1, which have also been used to...

16 mars 2010
doc

Communication plan for the online broker 'Binckbank.fr'

Case study - 9 pages - Bank marketing

Binckbank is an American company founded in the year 2000. It employs 560 people throughout the world and has about 300,000 account holders. In France, the Binckbank's subsidiary offers two services: securities account to invest in stock trades, and provision of bank accounts to take...

02 nov. 2009
doc

Neither a merger nor an acquisition : the Renault-Nissan alliance

Case study - 10 pages - Business strategy

After closing up the 1998 exercise, Renault's profits increased by 68%. Its chairman, L. Schweitzer, is now looking for a partner to become a global player, and then initiate negotiation with Nissan. A. Maher, from Oxford Automotive Services, contended, "It's a fast-track route to become...

18 mars 2010
doc

Can socially responsible firms increase their profits? - The case of 'The Body Shop'

Case study - 63 pages - Management

Corporate Social Responsibility is a topic of prime importance that has been doing the rounds for long. Since the 1960s, social responsibility has become an important argument not only for business but in the context of law, politics and economics. In fact, in the new context of globalization,...

07 juil. 2015
doc

Renewable Energy and the Hotel Industry: A Perfect Fit?

Case study - 27 pages - Psychology

Renewable energy is one of the fastest growing sectors in today's energy market. Energy from solar, wind, hydro power, tidal energy and biomass sources is being harnessed to provide energy that is both environmentally friendly and secure from the fluctuations of the international fossil fuel...

26 avril 2024

Acme Pharmaceuticals Growth Model

Case study - 4 pages - Business strategy

This document presents the growth objectives of Acme Pharmaceuticals, along with the planned actions to achieve them. The GROW model is utilized to structure the objectives and necessary steps for realizing growth. Visual tools are employed to illustrate the company's ambitious quantitative...

17 févr. 2009
doc

Study case: Sanofi Aventis

Case study - 28 pages - Business strategy

Over the past few years, Sanofi-Aventis' strategic decisions have enabled the company to reinforce its leadership in the international market. The company has grown by merging with competitors, it has increasingly invested in R&D, reinforced its presence in the major markets (the United States...

21 janv. 2008
doc

LEGO Group vs. MATTEL Inc.

Case study - 19 pages - Finance

The gross profit margin ratio measures the profitability (or gross profit margin) that is generated from each dollar of sales. Profit margin is very useful when comparing companies in similar industries. A higher profit margin indicates a more profitable company that has better control...