A youth friendly services program in Baltimore to promote better health
Thesis - 4 pages - Social, moral & civic education
HIV/AIDS, Chlamydia, gonorrhea, and syphilis are very present within the Baltimore City community and it affects the general population as a whole. These numbers and figures represent the known cases of these infections however, how many more individuals are affected and still unaware? The steps...
International & Global Marketing - Starbucks in Senegal?
Case study - 6 pages - International marketing
The social and cultural environment has a profound effect on the company's policies and strategies. For instance, the world-know Australian airline Qantas, has signed an alliance with Emirates, located in Dubai few years ago. To respect the cultural sensitivities of its partner, and the...
Marketing Mix - Samsung - publié le 14/09/2021
Case study - 4 pages - ICT marketing
Samsung was created in 1938 by Byung Chull Lee. We cannot talk about electronics and high tech nowadays without mentioning Samsung. Based in Seoul, Samsung is present in more than 65 countries. In the beginning, the brand was operating in the import-export business up to 1970. That year, the...
Marketing Mix - Adidas - publié le 02/09/2021
Case study - 4 pages - Sport marketing
Created by Adolf Dassler in 1944, Adidas is a German company that operates in the sport outfit industry. In this sector, Adidas is the leader in Europe and the number 2 in the world after Nike. Adolf Dassler made himself the first sports shoe in 1920. It is only in 1924 that Adolf will start...
International Marketing Analysis - Louis Vuitton
Case study - 13 pages - Luxury marketing
In order to better realize this analysis, I chose to study the Louis Vuitton brand on two different countries / markets: The United States (developed country) and China (emerging country). During this report, we will discuss an external analysis of the brand in these two countries as well as an...
Corporate strategy - The example of Danone
Case study - 10 pages - Distribution marketing
Danone is an international company; they are known as a "multinational" dedicated to food products. The company is now internationally recognized for its products and is listed on the Paris Stock Exchange in the CAC 40 category. The company is present in more than 120 countries around the world,...
SWOT Analysis - Lidl
Case study - 4 pages - Distribution marketing
Lidl is a chain of supermarkets based in Germany. It has most of its operations in some European countries such as the UK, Germany itself and the USA, outside Europe. It was created by Dieter Schwarz in 1973. The brand sells meat, wine, groceries, vegetables, etc. The company's tagline is...
E-Business - Established retailer adopting e-commerce
Case study - 10 pages - Digital & e-marketing
Nordstrom is a fashion outlet that sells clothes, shoes, and accessories for men, women and kids. It was created by John Nordstrom in 1901 with the aim of providing quality products to all its customers. Nordstrom exists in Canada and 40 states in the United States with 117 stores and 248 rack...
Forcelink communication campaign (December 2010)
Case study - 8 pages - Tourism marketing
Forcelink is a company which proposes an innovative service to improve work efficiency. It is a mobile workforce management system that allows any organization to issue work electronically to their field staff and receive update from staff, via standard WAP (Wireless Application Protocol)...
Marketing plan for Apple Airpods
Case study - 7 pages - ICT marketing
The general objective set out in the marketing plan is to launch a personalized Apple product to meet the new demands and behaviors of the most demanding consumers. The aim is to encourage a new way for consumers to have greater value and motivation to buy from the brand through a new link that...
The advantages and drawbacks of social media on society and the individual
Essay - 1 pages - Sociology & social sciences
In Cote d'Ivoire, the rise of social media is transforming people's behaviour (Kalonji Mfunyi, 2018). Cote d'Ivoire is the thirteenth country that uses Facebook in Africa and we see many bad and good impacts of this type of platform (Kouakou, 2014). So, the rest of the work will be...
UK Retail Fashion Industry Report - Missguided
Case study - 6 pages - Fashion and ready to wear marketing
While Missguided, which operates in the UK retail fashion industry, has managed to achieve competitiveness in the global fashion retail industry, its long-term survival and success is dependent on its effectiveness in responding to market changes. Gavinelli (2016) notes that adopting effective...
Erstellung einer deutschen Facebook-Seite mit MUSIK Profilbild und deutschen Produktnamen
Tutorials/exercises - 1 pages - Design and digital creation
Erstellen Sie eine überzeugende Facebook-Seite auf Deutsch. Diese Aufgabe konzentriert sich darauf, eine ansprechende deutsche Facebook-Präsenz zu schaffen, indem die bereitgestellten Fotos im Word-Format verwendet werden. Beginnen Sie damit, das Profilbild mit Namen und Vornamen in deutscher...
The WidgetTech Customer Satisfaction Survey
Case study - 3 pages - Clients and users behaviour
WidgetTech is a leading technology company that specializes in manufacturing and selling cutting-edge widgets. Over the past few years, WidgetTech has experienced a significant drop in customer satisfaction scores. Their customers, who come from a wide range of industries, have reported issues...
Enhancing Leptospirosis Vaccination Rates: A Strategic Guide for High-Risk Populations and Travelers
Dissertation - 2 pages - Pharmacy
"Protect yourself from Leptospirosis, a potentially deadly zoonotic disease prevalent globally, especially in tropical regions. With climate change increasing risk areas and over 1 million severe cases diagnosed annually worldwide, vaccination is crucial for high-risk professionals and travelers....
Regulating Digital Health Advertising: Balancing Public Health and Ethical Considerations
Dissertation - 50 pages - Other law subjects
"Discover the intricacies of digital health advertising regulations in France, where transparency, public information, and medical ethics converge. Learn how regulatory bodies like ANSM and ARPP ensure compliance with ethical standards, protecting consumers and promoting public health. Understand...
The Encyclopédie: A Monument to Reason
Book review - 1 pages - Medieval history
Discover the significance of The Encyclopédie, a groundbreaking work of the Enlightenment era that championed reason, science, and critical thinking.
Unilever case study
Case study - 5 pages - Business strategy
-Leave existing brands as it is -Coupons for larger packaging -More affordable, lower costs for Unilever -Penetrate the lower market segment without falling prey to the “cheap” perception -Clean, clear, consistent message with product -Cheaper option backed by technologies of higher end...
Red lobster Harvard case study
Case study - 2 pages - Management
étude de cas harvard university red lobster marketing plan pour la chaine de restaurant red lobster aux états unis pour l'année 2012 (segmentation, target, marketing mix, recommandations) apres analyze du cas the red lobster proposé par harvard university voici mes recommandations et mon...
Combating Cyberbullying in Schools: Strategies for Educators and Families
Presentation - 2 pages - Educational studies
Combat cyberbullying in schools effectively with a comprehensive approach that involves families, educators, and external partners. Discover how to create a culture of kindness and respect, and learn strategies for prevention, detection, and treatment. Explore the crucial role of parents,...
Can Marketing Be a Science? - Robert Bartels (1951) ; From Marketing Mix to Relationship Marketing - Christian Grönroos (1997) ; The Marketing Revolution - Robert J. Keith (1960) - Marketing in Retrospective
Text commentary - 2 pages - Marketing theories
The formalization of the concept of marketing takes place after the Second World War with, in particular, the appearance models such as the marketing mix, the 4Ps... From the 1970s, "consumer behavior" strives to appear as a specific field of research. From 1970 to 1980, marketing is accused of...
Pharmaceutical Company Creation and Marketing Authorization
Law case study - 3 pages - Other law subjects
Consultation on creating a pharmaceutical marketing company, obtaining marketing authorization, and promoting products in France.
Reducing Sexist Violence in Physical Education
Dissertation - 2 pages - Educational studies
This document outlines the impact of sexist violence in physical education classes, its consequences on students, and the role of teachers in promoting gender equality and limiting violence.
American Airlines TikTok Ad Analysis
Artwork commentary - 1 pages - Linguistics & languages
Discover how American Airlines used TikTok to appeal to young travelers in a 2021 ad campaign, featuring a unique marketing strategy.
Evolution of public relations profession
Essay - 1 pages - Sociology & social sciences
Technology continuously changes the way we interact with one another. Consequently, professional duties have been altered as well. Some positions require a completely different approach compared to the same position a few decades prior. Public Relations provides a unique example of this trend....
Roman Army Structure and Evolution
Essay - 5 pages - Ancient history
The Roman army's organization, recruitment, and social impact during the high empire period, from Augustus to Alexander Severus.
Dove: challenging prevailling concepts of beauty
Case study - 6 pages - International marketing
Many organizations have in recent years, undertaken an 'image makeover' involving changes in name or logo or advertising style or corporate identity in general. Sometimes all these have been changed. Using examples discuss the reasons why organizations may consider changes of this kind....
The Impact of Social Media on Startups Development
Thesis - 33 pages - Marketing theories
Startups are known for their ambitious goals and desire to succeed. There are several milestones that startups aim to achieve, including raising funds, achieving market fit, scaling the business, and establishing a strong brand. However, to accomplish these objectives, startups need to have a...
Internet: A new pillar for the marketing of large distribution
Dissertation - 47 pages - Services marketing
Initially founded as the Arpanet, for military purposes in 1969, for some time, the Internet was reserved for researchers and academics. It functions primarily through a computer network connecting millions of computers to access and share information. Since the 1990s, the Internet has been...
T-DNA and the GUS Gene
Thesis - 24 pages - Medical studies
Development of an organism is strictly regulated by molecular and genetic mechanisms. The precise regulatory processes involving switching on or off of certain set of genes at a specific stage and place mediated by certain combination's of regulatory elements are fundamental to the...
