Ben & Jerry and Iceverks : Marketing strategy in Russia - publié le 16/05/2009
Presentation - 20 pages - Services marketing
The Russian systems were undeveloped and inefficient and the Russian mafia has gained enormous power. For example, the company had to pay as much as 30% of their monthly profit for mafia protection. Russians in Moscow consume 170 tons of ice-cream per year and 98% of which is vanilla. When the...
Russia: the birth of a leader, Vladimir Putin
Essay - 3 pages - Political science
"Boris Yeltsin and Mikhaïl Gorbachev moved toward destruction of the system that no longer could sustain the Soviet people. I'm not sure I could have had the guts to do that myself. This is a very important change. It gave Russia her freedom.? Vladimir Putin said that while being...
A focus on Russia in terms of managerial practices versus France - publié le 12/05/2009
Thesis - 7 pages - Management
Russia represents a good economic potential, investors and firms that are more and more attracted by the country as well as hydrocarbons, which are the first factor of export of the country. For both exports and imports; economic, social political and business relationships between France...
Russian and French Economies - publié le 12/01/2009
Thesis - 9 pages - Economy general
Russia is the biggest country in the world and is ranked 7th for its population with 143 million of inhabitants. The country is today one of the 10th most important economy in the world. In fact, Russia is situated at the 14th world rank concerning its total GDP for 2005 with...
Russia's security policy
Thesis - 6 pages - Political science
Russia's security policy is undeniably complex, a system of political, economic, and social networks that influence the identification of potential threats, and anticipates the steps necessary to strengthen the state's infrastructure. Since the collapse of the Soviet Union, Russia...
Is Russian political culture a serious obstacle to democratization? - publié le 13/01/2009
Essay - 7 pages - Political science
From the end of the Cold War to nowadays, Russia has endeavored to reform itself so as to exit from a situation of crises. Mikhail Gorbachev attempted to give a new start to the economy of the Soviet Union, to reform its plethoric administration and take steps towards a more democratic,...
Current Polish foreign policy towards Poland's eastern neighbour states: Russia, Belarus, Ukraine (October 2004 - February 2005) - publié le 16/01/2009
Essay - 10 pages - International relations
Poland has always lied at the crossroads of Europe, as suggested by the title of one of Norman Davies' famous history books Heart of Europe. Intermediate between the West and the East; buffer state; ally or enemy of the main European powers, Poland was once a very powerful country whose territory...
Orcanta in Russia - publié le 13/01/2009
Market study - 8 pages - Services marketing
Russia is one of the largest markets in the world. As the western culture slowly infiltrated the eastern mentality many young people began adopting western culture and appearances. In the past few years Russia has not only began to accept western ideas and fashion, but has developed...
Global marketing: Russian food market - publié le 16/01/2009
Essay - 8 pages - Services marketing
The object of this case study is to develop a market strategy that could be used by firms dealing with Russian food market, namely concerning the waffle market. Lots of marketing surveys of waffle consumption in Russia has been done, dealing with different investing potential...
Threats and opportunities for Russia after the establishment of WTO
Thesis - 6 pages - International relations
As Russia was the heart of Soviet Union and it used to have economic relations only inside USSR, this isolation from the rest of the world has weakened the economy of Russia and other member countries of USSR. Today Russia is an independent country, but it still does not have...
Poverty in Russia - publié le 12/01/2009
Essay - 12 pages - Economy general
Russia is the biggest country in the world and is also today one of the 10th most important economy in the world. In fact, Russia is situated at the 14th world rank concerning its total GDP for 2005 with approximately 763 000 million $, and at the 10th world rank concerning its PPP...
Ben & Jerry and Iceverks : Marketing strategy in Russia
Case study - 28 pages - Foreign markets
The Russian systems were undeveloped and inefficient and the Russian mafia has gained enormous power. For example, the company had to pay as much as 30% of their monthly profit for mafia protection. Russians in Moscow consume 170 tons of ice-cream per year and 98% of which is vanilla. When the...
Anna Politkovskaya: A woman, journalist and human rights activist in contemporary Russia - publié le 17/05/2009
Essay - 4 pages - Services marketing
am a pariah”. This is how Anna Politkovskaya defines herself in the beginning of a posthumous article published by The Guardian on October 14th, 2006. Seven days before, on October 7th, around 5 pm, she was murdered in her flat in still non-clarified circumstances. Her death occurred while...
Russian minorities in Central Asia
Essay - 6 pages - Modern history
As citizens of countries which they consider not to be theirs, the Russians of Central Asia have faced a loss of identity and a collapse of their influence since the end of the USSR. The presence of Russians in Central Asia is a consequence of military conquests which really started in the 19th...
Lenin's Bolshevik faction and the Jews in Russia
Case study - 8 pages - Sociology & social sciences
Jews in the nineteenth and early twentieth century were assimilating into the broader Gentile culture of Europe, thanks to the immense pressures of modernization and, to a lesser extent, democratization. The Jews of Russia faced much of the same choice as the rest of the Russian population...
Intercultural management: An introduction to the Russian culture
Case study - 7 pages - Management
Russia has inherited the powerful heavy industry of the USSR, especially steel mills, refineries and chemical plants. The sectors of weapons and the Aerospace are still well developed. Since the beginning of the 1990's, the planned economy turned to a market economy. The economic and...
Heineken in Russia - publié le 13/01/2009
Case study - 9 pages - Business strategy
Heineken is the first European Brewer and one of the first brewers in the world. Also, to give a better idea of the situation of the company, let's state some figures. In 2005, net profit was 761 million €, with sales above 10 billion € and a total beer volume of almost 120 million...
Compare and contrast the causes and nature of the two 1917 Russian Revolutions
Essay - 6 pages - Modern history
“Every social group, every nationality, every region, every town, every village, had its own revolution”, wrote Christopher Read and indeed, 1917 proved to be for Russia a year of turmoil and change. Traditionally, however, 1917 is known as a year of two revolutions, February...
Exporting products from United Kingdom to Russian market - publié le 29/09/2009
Thesis - 5 pages - Economy general
We are a British company specialized in luxurious umbrellas. Our turnover was of £845,000 in 2007. Nowadays we export our products in all of Western Europe; our biggest customers are France and Italy. Our firm is now a big company and it is carrying on to growth. We wish to extend our market and...
The Russian business culture - publié le 16/01/2009
Essay - 5 pages - Journalism
With the collapse of the Soviet Union in 1991, Russia emerged as a nation. A new constitution was adopted in 1993, representing the end of communism. Russia has now a federation style government with a market economy (“CIA”, The World FactBook: Russia, online)....
The Political and Economic Policies of Russia and China
Essay - 6 pages - International relations
Introduction At the end of World War II, the international community became notably divided upon political and economic lines. While many countries in the West chose a capitalist democracy many in the East had chosen communism/Marxism as the central means for social development. Although both of...
Russia and the World Trade Organization (WTO)
Essay - 7 pages - Economy general
Russia is the last economic power which does not belong to the World Trade Organization yet. The former leader of the Soviet Union has stood back from the communist model even if some distinctive features of a planned and centred economy are still noticeable. Indeed, the economic and...
Russian Jews of the Nineteenth Century
Essay - 3 pages - Modern history
Throughout present day American history there have been many differing views on the Eastern European and Russian Jews as a people and the ways in which they have affected American society. Although often looked down upon, Russian Jews have actually contributed a great deal to the economic growth...
Current Polish foreign policy towards Poland's eastern neighbour states: Russia, Belarus, Ukraine (October 2004 - February 2005)
Essay - 13 pages - International relations
Poland has always lied at the crossroads of Europe, as suggested by the title of one of Norman Davies' famous history books Heart of Europe. Intermediate between the West and the East; buffer state; ally or enemy of the main European powers, Poland was once a very powerful country whose territory...
Russia in the 20th century: The Geneva Conference and peaceful coexistence
Essay - 5 pages - International relations
A study of the Soviet press' portrayal of the Geneva conference and the Western powers provides an insight into the role of the press in shaping public opinion for the state and against the West. Furthermore, the image of Soviet-American relations in the press undercuts the tense reality of...
Society Woman: Days of a Russian Noblewoman
Essay - 5 pages - Literature
The memoirs of Anna Evdokimovna Labzina, a noblewoman during the reign of Catherine the Great, might be expected to contain numerous references to the salon of St. Petersburg and the fashions of the time. Titled Days of a Russian Noblewoman, her account is remarkable for its religious tone and...
Russian rule, Nationalism and Independence, 1860 - 1930: Latvia, Poland and Finland
Essay - 5 pages - Political science
In 1860, the Latvians, the Poles and the Finns had witnessed different developments. Latvia belonged to the Russian Empire since the end of the 18th century, but the Baltic Germans continued to hold power locally and enjoyed a great economical and social hegemony over the country. In Poland, the...
Exporting products from United Kingdom to Russian market
Case study - 6 pages - Foreign markets
We are a British company specialized in luxurious umbrellas. Our turnover was of £845,000 in 2007. Nowadays we export our products in all of Western Europe; our biggest customers are France and Italy. Our firm is now a big company and it is carrying on to growth. We wish to extend our market and...
The intricacies of sino-russian relations
Essay - 8 pages - Political science
Since the birth of the Popular Republic of China, in 1949, the PRC and the USSR experienced a love and hate relationship, which can easily be understood given some capital elements: China and Russia are two countries as large as continents, both claim(ed) to adhere to communism, and they...
History of Russia: A look at the Russian political gravity
Essay - 8 pages - Political science
Autocratic rule in Russia initially evolved at odds with the interests of the landed gentry before finally undermining their power via the establishment of a service gentry, loyal to the state, and appeasing them with the slow institutionalization of serfdom. The primary ingredients of...
