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31 mai 2026

Maximizing Restaurant Revenue: Optimal Menu Pricing Strategy Analysis

Tutorials/exercises - 1 pages - Mathematics

Maximize restaurant revenue with optimal menu pricing. Discover how to calculate the ideal price using revenue derivatives and elasticity. Learn to balance demand and revenue for maximum profitability. Optimize your menu pricing strategy today.

02 avril 2026

HR Strategy and Innovation

Case study - 7 pages - Human resources

This document discusses various forms of innovation in HR strategy, including technological, social, product/process, and organizational innovation, with examples from companies like Netflix and Spotify.

05 mars 2026

Ronsard's Sonnet: A Seduction Strategy

Text analysis - 2 pages - Literature

Analysis of Ronsard's sonnet 'I am sending you a bouquet' as a seduction strategy using lyrical motifs of love and time.

13 févr. 2026

Promoting Netflix's New Series in Europe: Influencer Marketing Strategy & Campaign Guide

Tutorials/exercises - 2 pages - Digital & e-marketing

Boost your Netflix series' visibility with our exclusive influencer campaign across Europe. We respond to the June 2021 data breach with enhanced security measures and a fresh promotional strategy. Engage young adults (15-35 years) through Instagram collaborations, contests, and live...

20 juil. 2026

L'Oréal's TikTok Digital Strategy for Young Women

Thesis - 2 pages - Digital & e-marketing

This document examines L'Oréal's digital communication strategy on TikTok targeting young female consumers, analyzing the brand's approach to engaging with this demographic.

13 févr. 2026

BureauBuddy Marketing Strategy

Case study - 9 pages - Digital & e-marketing

BureauBuddy's marketing plan to achieve revenue targets through lead generation and conversion rate optimization.

15 avril 2026

Carrefour's CSR Strategy and Food Transition

Thesis - 3 pages - Communication

Analysis of Carrefour's CSR positioning and communication on food transition, organic farming, and support for local producers.

23 juil. 2026

Financial Strategy Analysis - China National Nuclear Power Co., Ltd.

Financial analysis - 16 pages - Business strategy

The analysis focuses on CGN Power Co., Ltd. Shenzhen, China, and five other firms are included for peer comparison. The group was mainly engaged in investment in the construction of nuclear power generating units, technical improvement in the NPPs in operation, and research and development of...

20 nov. 2025

Emotivi Application Marketing Strategy

Thesis - 63 pages - Medias&communication marketing

Discover how Emotivi promotes its application for seniors through a multi-channel communication strategy, targeting healthcare professionals and individuals.

05 janv. 2025

International Strategy in Asia - Netflix

Case study - 5 pages - Services marketing

- Netflix today has operations in the US and other territories, including the Americas, Asia, Europe, and Africa, that strategically depend on HQ. - Presence in a wider territory helps the company mitigate the risks associated with dependence on a specific region for its revenue.

29 août 2025

Brand Strategy as a Lever for Consolidating the Client Relationship: Bracongo - Research Project

Thesis - 6 pages - Brand management

This research project aims to study the influence of brand strategies on customer relationships, focusing on BRACONGO's client loyalty process and its repercussions on the client. The study will analyze the current strategy's effectiveness in meeting client expectations and...

22 sept. 2025

Decathlon Loyalty Strategy

Case study - 14 pages - Marketing theories

Decathlon's customer-centric loyalty strategy focuses on emotional, relational, and servicial aspects, moving away from transactional loyalty programs.

24 sept. 2025

French National Health Strategy 2023-2033

Tutorials/exercises - 9 pages - Social security law

The French National Health Strategy 2023-2033 aims to transform the healthcare system into a more preventive, resilient, and equitable system, promoting health and well-being at all ages.

27 sept. 2025

Azure Sales Strategy Optimization

Case study - 15 pages - Medias&communication marketing

This document outlines a comprehensive sales strategy for Microsoft Azure, focusing on commercial objectives, team needs, and optimization measures to drive growth and success in the cloud computing market.

05 oct. 2025

Developing a Niche Marketing Strategy for Expatriate Health Insurance: A Case Study of Malakoff Humanis Group

Thesis - 19 pages - Services marketing

Discover how Malakoff Humanis successfully implemented a niche market strategy to cater to the healthcare needs of expatriates, enhancing customer experience and loyalty. This research reveals the effectiveness of integrating social dimensions into marketing strategies, driving business...

14 oct. 2025

Outsourcing Sales Force Strategy

Dissertation - 3 pages - Business strategy

This document discusses the concept of outsourcing sales force (OSF) as a sales management strategy, its benefits, challenges, and success factors.

02 févr. 2025

Marketing and communication strategy - SKIMS

Case study - 7 pages - Medias&communication marketing

Designed in 2019, the brand has been based on Kim Kardashian's notoriety and appears intrinsically connected to her intuitive, feminine, and bold personality as a global influencer, with more than 319 M followers on different social networks such as Instagram, Facebook and Twitter. 

05 janv. 2025

Filmr startup strategy: from hypotheses to execution

Tutorials/exercises - 2 pages - Startup, entrepreneurship

The last steps would be related to my mindset while going through the execution. According to the pilot-in-the-plane principle, I would keep a fundamental belief that one can create change in the world around them and be doubtful of statements that something is "impossible". Finally, according to...

14 août 2025

McDonald's Expansion Strategy and Business Model Analysis

Case study - 15 pages - Catering marketing

This document presents an in-depth analysis of McDonald's expansion strategy, business model, offer, and communication strategy, as well as the market analysis of the fast food sector. The company's vision, mission, and corporate culture are also discussed, highlighting its...

07 sept. 2025

Tesla's Strategy for Electric Vehicles

Case study - 5 pages - Marketing theories

Tesla, Inc., under the leadership of CEO Elon Musk, has played a pivotal role in the automotive industry's shift toward electric vehicles (EVs). Tesla's approach has included not just the production of electric cars but also a comprehensive strategy involving battery technology,...

02 janv. 2025

How did Anthony Lake's ideas shape US strategy in the context of the immediate post-cold war period?

Presentation - 5 pages - Political science

This document is about Anthony's Lake contribution in US strategy post-cold war.

23 août 2025

Risk Management Strategy for Fun Family Project

Case study - 13 pages - Management

This document outlines the risk management strategy for the Fun Family project, a new telephone subscription targeting families. The strategy focuses on internal communication, transparency, and validation of intermediate deliverables to ensure project success. Written for a project...

31 août 2025

Effectiveness of Document 1's Strategy in Conveying Library Benefits

Case study - 4 pages - Linguistics & languages

This document analyzes the effectiveness of Document 1's strategy in conveying the benefits of library attendance, highlighting its use of phatic, conative, and poetic functions to engage the reader and achieve its target audience's expected result. By comparing it with Document 2,...

30 sept. 2025

Temu Marketing Mix Strategy

Case study - 4 pages - Distribution marketing

Discover Temu's marketing strategy, focusing on low prices, optimized logistics, and personalized customer experience, despite quality concerns and regulatory issues.

13 oct. 2025

Capgemini Mobility and Employability Strategy

Case study - 4 pages - Human resources

Capgemini's strategy for employee development, including training, mobility, and entrepreneurship leave, to support professional growth and employability.

14 oct. 2025

Market Expansion Strategy for Enesse Mobiliya in France: Balancing Cultural Heritage and Customer Diversity

Thesis - 7 pages - Marketing theories

Unlock the potential of Enesse Mobiliya's expansion into the French market with expert insights on bathroom furniture trends. Discover how this Turkish company, renowned for its high-quality and design-focused bathroom furniture, can successfully penetrate the French market by balancing its...

22 oct. 2025

De Gaulle's Strategy for Restoring France's Global Influence and Independence

Essay - 4 pages - Modern history

Discover how General Charles de Gaulle's visionary policies aimed to restore France's grandeur on the global stage. Learn about his three-pronged strategy: modernizing France through comprehensive reforms, leading a global policy through diplomacy and voluntarism, and asserting...

16 janv. 2025

Development of Complex Sales: Which Strategy Should Airport Systems Integrators Follow to Develop Their Sales in Saudi Arabia?

Dissertation - 79 pages - Business strategy

This subject comes from Automatique & Industrie Company, which is airport sytems integrator for ground, terminal and control tours. The airport market involves exportation of activities for systems integrators companies. The MENA region is full of potential markets. Overall, Saudi Arabia Kingdom,...

05 janv. 2025

Standard Chartered - Strategy in APAC

Case study - 19 pages - Business strategy

The total exposure of the Retail Banking portfolio under moratoria is $2.4 billion, of which $1.8 billion (74 percent) is from residential mortgages, which is secured against properties with an average loan-to-value of less than 40 percent.

28 août 2025

Business Strategy - Go pro

Presentation - 22 pages - Business strategy

GoPro came from Australia and was founded by a 26-year-old Californian surfer named Nick Woodman. Obviously, GoPro products have heavily evolved since the introduction of the first Hero camera model in 2004. Today the company designs and manufactures, sells action cameras, accessories and...