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16 janv. 2009
doc

Improving the most important logistics- Changing the supply chain of International Federation of Red Cross Red crescent Societies (IFRC) - published: 16/01/2009

Essay - 7 pages - Logistics

Logistics management is “that part of the supply chain process that plans, implements and controls the efficient, effective flow and storage of goods, services and related information from the point of origin to the point of consumption in order to meet customers' requirements”. This...

29 sept. 2010
doc

The Ikea site visit : organisation of Saint Quentin Fallavier platform - publié le 29/09/2010

Case study - 16 pages - Logistics

IKEA is a privately held international low-cost home-furnishings retailer. It was founded in 1943 in Sweden by Ingvar Kamprad, but is now owned by a Dutch-registered foundation, which is still controlled by the Kamprad family. This foundation, whose offices are in the Netherlands, Sweden and...

07 mai 2007
doc

Green or environmental logistics

Essay - 4 pages - Ecology & environment

For a number of years, environmental issues have been a growing concerns in society, particularly in the business practices. Under influences of lobby, customers or stakeholders, the idea of sustainable development and of ecological respect has become more popular. Thus, as many other activities...

02 févr. 2009
doc

The Ikea site visit : organisation of Saint Quentin Fallavier platform

Case study - 16 pages - Logistics

IKEA is a privately held international low-cost home-furnishings retailer. It was founded in 1943 in Sweden by Ingvar Kamprad, but is now owned by a Dutch-registered foundation, which is still controlled by the Kamprad family. This foundation, whose offices are in the Netherlands, Sweden and...

12 mars 2009
doc

Ascendum Systems Pvt Ltd

Dissertation - 86 pages - Business strategy

India is poised to become a global IT superpower is not a revelation. Indians dominate the IT sector workforce, not only in US, but all over the world. In the last year or two, countries like Germany, France, and Japan have opened doors and are hiring hundreds of thousands of Indians in the IT...

06 avril 2009
ppt

A presentation on marketing management

Presentation - 61 pages - Services marketing

This presentation will start with marketing environments and systems. It will explore environments like the economic, competitive, technological, socio-cultural environments, etc. The presentation will then progress towards market oriented strategic planning. It will also talk about the BCG...

16 avril 2009
doc

Information technology and strategic management

Thesis - 23 pages - Management

Strategic management is defined as “the set of decisions and actions resulting in formulation and implementation of strategies designed to achieve the objectives of an organization”. The formality of strategic Management systems vary widely among companies. Formality refers to the...

05 mai 2009
doc

A study on evolution, working and the current scenario of the commodity market in India

Tutorials/exercises - 41 pages - Finance

What is “Commodity”? - Any product that can be used for commerce or an article of commerce which is traded on an authorized commodity exchange is known as commodity. The article should be movable of value, something which is bought or sold and which is produced or used as the subject or...

29 janv. 2014
doc

The French ADEO group: Case study

Case study - 100 pages - Business strategy

Just a few volumes have been dedicated to private labels and all of them focused on the marketing side only. A brief part of this work also aims at describing the way private labels are marketed in DIY retail stores. Here, the description of the marketing side is a simple link to get to the real...

31 mai 2009
doc

Information technology as an enabler of sales and distribution

Dissertation - 47 pages - Business strategy

A competitive edge in sales and distribution network provides much needed muscle to the companies to compete in market place as has been epitomized by companies like HLL, Marico & ITC etc. Use of IT in sales and distribution promises to provide a consistent source of competitive advantage that...

23 nov. 2010
doc

Applied Memory: The Role of Strategic Outsourcing in Supply Chain Management

Thesis - 45 pages - Logistics

The current political and economic scenario presents tremendous opportunity for companies to benefit from a higher growth potential in international markets due to economic globalization and hyper-liberalization of trade. World trade has multiplied through a series of economic agreements and...

30 mai 2012
pdf

Logistics assessment

Case study - 3 pages - Logistics

“Supply chain management is concerned with achieving a more cost effective satisfaction to end customer requirements”(Christopher, 2005). Logistics traditionally represent the various activities implemented to handle goods from the supplier to the final customer. Today, these activities...

28 avril 2009
doc

Material management, concept and handling in Parle India

Tutorials/exercises - 39 pages - Business strategy

Material handling is a vital component of any manufacturing and distribution System and the material handling industry is consequently active, dynamic, and Competitive. Material handling is an important practical consideration in the design of new manufacturing and distribution systems, and...

16 janv. 2009
doc

How can organizations tackle environmental constraints to reach an eco-efficient supply chain? - published: 16/01/2009

Essay - 10 pages - Management

For many years, being ecologically and environmentally friendly was not a concern for companies; they mostly focused on costs no matter how harmful their practices and processes might be for the environment. However, today, environmental issues are growing and becoming a real threat....

06 sept. 2014
doc

How can organizations tackle environmental constraints to reach an eco-efficient supply chain?

Essay - 11 pages - Ecology & environment

For many years, being ecologically and environmentally friendly was not a concern for companies; they mostly focused on costs no matter how harmful their practices and processes might be for the environment. However, today, environmental issues are growing and becoming a real threat....

19 janv. 2009
ppt

Lenôtre in China Beijing: The biggest market for the biggest gastronomical group - publié le 19/01/2009

Presentation - 135 pages - Services marketing

Strengths: Global fame built on fine upscale products and services, genuine production processes, know-how and licenses (patents), staff (teams, chefs, wine steward...)very well trained, large implantation across the world, profitable company, diversified services (cocktails, buffets, marriages,...

22 juil. 2014
pdf

La gestion de la relation client et le business to business dans le domaine électronique

Course material - 10 pages - ICT marketing

Nowadays, in our technological world, businesses have to take into account many new different parameters. Within the last decade, the development of the Internet and the access to a worldwide network also contribute to develop new businesses. Starts up and e-shops are now part of the...

10 mai 2009
doc

The impact of sales promotion on customer retention

Case study - 57 pages - Services marketing

Effective communication is the essence of promotion. In the age of information, marketing is incomplete without effective communication with the prospective buyers about the right product at the right price that is available at the right place. Marketers must communicate the product, its...

26 mai 2009
doc

The impact of Foreign Direct Investment on the retail industry in India

Dissertation - 102 pages - Finance

Retailing is the largest private industry in India and second largest employer after agriculture. Retailers not only provide consumers with a wide variety of products, but also a wide range of complementary services such as assurance of products delivery which can lead to more informed choice and...

10 avril 2014
doc

Business Plan Solar Handlight in Africa

Business plan - 15 pages - Social, moral & civic education

Despite its abundant solar radiation, Africa suffers from energy scarcity. In the south of the Sahara, only 23% of the population (one out of four) has access to electricity. The situation is even more critical in rural areas where electrification involves only ten inhabitants. But, with a daily...

21 juin 2009
doc

The customer is the king: Relationship marketing

Dissertation - 55 pages - Services marketing

Today it is the consumer who delivers the final verdict. The major application of Relationship Marketing is in industrial good markets and service markets. For relationship to start individual identifiable customers have to surface from the statistical mass of a target segment and for this to...

10 avril 2014
doc

Solar hand lamps for Uganda: Business plan

Business plan - 30 pages - Business strategy

Solar Hand Lights for the Base of the Pyramid (“BOP”) market. Despite its abundant solar radiation, Africa suffers from energy scarcity. In the south of the Sahara, only 23% of the population, (one in four), has access to electricity. This situation is even more critical in rural areas...

23 sept. 2009
doc

An analysis of the Indian retail industry

Tutorials/exercises - 63 pages - Business strategy

The Indian retail sector is witnessing tremendous growth with the changing demographics and an improvement in the quality of life of urban people. The growing affluence of India's consuming class, the emergence of retail entrepreneurs and a variety of imported products particularly in the food...

30 mai 2012
pdf

Logistics assessment - publié le 30/05/2012

Case study - 3 pages - Logistics

“Supply chain management is concerned with achieving a more cost effective satisfaction to end customer requirements”(Christopher, 2005). Logistics traditionally represent the various activities implemented to handle goods from the supplier to the final customer. Today, these activities...

13 janv. 2014
doc

Modernizing Texas' Vocational Educational Programs for Offenders

Case study - 5 pages - Political science

In Texas, the correctional facilities have incorporated vocational education programs in their institutions. This started because the criminal justice institutions, practitioners, and the correctional policy makers took an interest in the transition of the prisoners from prison into the community...

19 déc. 2008
doc

Autotainment GmbH: doing business in a global environment

Case study - 61 pages - Foreign markets

Autotainment GmbH, has made an effort since 1953, to develop and enable the relationship between sound, information and human interaction creating products to make it possible. The essential part of the company philosophy is the conviction, that to be successful and expand their businesses, every...

20 déc. 2008
doc

Management advice for relocating the production facilities

Case study - 50 pages - International economy

We are going to explore the possibility of shifting the production from Germany to a country either in ASEAN, NAFTA or MERCOSUR region, in order to reduce the cost of production. The countries that have been chosen are Brazil, Singapore and Mexico. Brazil has the highest GDP of Latin America and...

31 déc. 2010
doc

The export of cosmetics to China

Thesis - 20 pages - Economy general

China is a growing country that deserves a closer look to help explore all the opportunities it offers. Indeed, trade in China has a huge scope of development due to the decentralization and liberalization of 1978 and especially since its entry into the WTO in 2001. In spite of many inequalities...

10 janv. 2011
doc

Analysis of the e-business strategy used at Picard Surgeles

Case study - 13 pages - Business strategy

Picard Surgeles or Picard Frozen foods is a French company that was founded by Raymond Picard in 1906. This company is France's leading frozen foods specialist. It is both a manufacturer and distributor of frozen foods. It has about 1000 products on offer, and a distribution network of 800...

03 juil. 2007
ppt

Lenôtre in China Beijing: The biggest market for the biggest gastronomical group

Case study - 140 pages - International marketing

Strengths: Global fame built on fine upscale products and services, genuine production processes, know-how and licenses (patents), staff (teams, chefs, wine steward...)very well trained, large implantation across the world, profitable company, diversified services (cocktails, buffets, marriages,...