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22 nov. 2012
doc

Airbus and Boeing: A real life duopoly

Case study - 9 pages - Business strategy

Another Nose in the Trough and Plane Poker were two articles on the air craft industry which were published by The Economist in late 2010. While these two articles might have been published in different issues of the famed magazine, when we consider the aircraft industry it is simply inevitable...

21 nov. 2012
doc

Corruption in business - publié le 21/11/2012

Case study - 8 pages - Business strategy

Everybody has already heard about bribing system in business. This form of corruption appeared in Ancient Greece when it was time to vote. But far more than just bribes, corruption is one of the biggest problems in business nowadays. Indeed, this scourge can affect politics, administrations,...

21 nov. 2012
doc

Corruption in business

Case study - 8 pages - Business strategy

Everybody has already heard about bribing system in business. This form of corruption appeared in Ancient Greece when it was time to vote. But far more than just bribes, corruption is one of the biggest problems in business nowadays. Indeed, this scourge can affect politics, administrations,...

19 nov. 2012
pdf

Principles of project management - Business case: Yves Rocher

Case study - 8 pages - Management

A new Intranet within the company had been implemented few months previously, with many application programs linked to it, such as the possibility for the store managers to order the clothes of their team or to order a host event to boost their turnover. This Intranet has been a real success...

16 nov. 2012
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Vestas: Quality and other theories

Case study - 3 pages - Business strategy

For solving the problems raised, firstly we will start by defining what quality is in this case. This will be made through the quality continuum . Moving forward, in order to analyse the core of the problem comes from we will look at the ‘Game plan' and the Time-based strategies. Moreover,...

16 nov. 2012
doc

Vestas: Methodology

Case study - 5 pages - Management

Industry analysis: The analysis will take its offspring in Porters five forces to analyze how the competitive forces structure the industry. We will then define and analyze the actual structure of competition in the industry by applying Market form (monopoly - pure competition) and Market...

16 nov. 2012
doc

Organization and management - Vestas

Case study - 4 pages - Management

Interpretation: Are there any indications that Vestas suffer from through their success. Good hints will be provided to Mr. Engel on how to reach the mission or a new mission will be recommended. Scope: We are focusing on the wind turbine market and industry whenever this is mentioned in the...

16 nov. 2012
doc

Sector analysis

Case study - 3 pages - Business strategy

It has become extremely important for corporations and managers to continuously innovate and think new ways of churning more money. If a firm or a manager fails to innovate and does not come up with new ways of profit extracting, the ideas will eventually become obsolete and the business will...

15 nov. 2012
doc

Vestas case study

Case study - 7 pages - Business strategy

Scope: Vestas is producing wind turbines, so we can say it is operating in the global wind turbine industry. This is the industry which is analyzed in part 2 of the project. There are four big players in this industry, Vestas being the market leader. For the competitor analysis we decided it is...

15 nov. 2012
doc

Case study: Vestas vs. Gamesa - publié le 15/11/2012

Case study - 7 pages - Business strategy

Interpretation: In order to benchmark Vestas and Gamesa the report starts with a brief description of the companies' business model and value proposition. In addition, the 2 companies are compared form a financial point of view by analysing strategies, productivity, profit, risk, but also based...

15 nov. 2012
doc

Case study: Vestas vs. Gamesa

Case study - 7 pages - Business strategy

Interpretation: In order to benchmark Vestas and Gamesa the report starts with a brief description of the companies' business model and value proposition. In addition, the 2 companies are compared form a financial point of view by analysing strategies, productivity, profit, risk, but also based...

15 nov. 2012
doc

Benchmarking Vestas against Gamesa wind turbines

Case study - 8 pages - Business strategy

Interpretation: This process will provide performance information, assessment of the organization's strengths and weaknesses, performance goals that will stimulate activities for better performance, and then recommendation for improvements that will lead to effectiveness. Scope: According to...

31 oct. 2012
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Design a strategic marketing plan for the French 'fashion house' Caroll who are positioning themselves to enter the 'middle market' in China

Case study - 18 pages - Business strategy

Caroll is a French ready to wear well-established company for women only. In addition to clothing, Caroll is developing accessories (Bags, jewelry, belt). There are very successful in France and look for gain of growth abroad. What about China? A country that doesn't know the crisis and has a...

29 oct. 2012
pdf

New venture creation: Spin Interactive

Case study - 5 pages - Business strategy

Spin Interactive is a French advertising agency that is specialized in web and new media. It was founded in 2009 by Emmanuel Muntlak (our contact), Thibault Montaufray and Romain Troche, three young people about twenty-five years old with different but complementary skills. Spin Interactive's...

22 oct. 2012
pdf

The schizophrenia of luxury: ambivalence between democratization and elitism. Definition of new communication strategies to put the luxury back in its jewel box

Case study - 4 pages - Management

With the expansion of consumption, the luxury took new proportions in our societies. It is no longer a marginal phenomenon limited to a thin elite. It has become a significant sector of the economy. Through brands, it is ubiquitous in the world of communication. Welcome to the society with...

22 oct. 2012
doc

Environmental, economic and social impacts of Cruise ships in Stockholm

Case study - 20 pages - Management

Sweden is a country located in the Northern Europe. Its capital is Stockholm. The city is situated near the Baltic Sea therefore it is accessible to holiday cruise liners as well as other maritime traffic making the port one of the busiest in terms of traffic among other Scandinavian cities....

22 oct. 2012
doc

Although the basic accounting concepts define the assumptions underlying the preparation of financial statements and the process of preparation in the UK is well regulated, this does not entirely eliminate the need for judgements/estimations to be made by

Essay - 8 pages - Business strategy

The general purpose of financial reporting is to present information about specific company to investors or shareholders but also creditors, employees and tax authorities as well as the general public. The information is than to be used for decision making as well as planning in case of the...

22 oct. 2012
doc

Assess the effects that corruption may have on economic development. How do you reconcile the anecdotal evidence with the theoretical ideas?

Essay - 5 pages - Business strategy

Corruption is the abuse of public trust for private gain. This definition is rather universal and many argue that it is vague and that there is variety of corruption, one being corruption under economic sense. Corruption is an ancient phenomenon which is very hard to suspect and even harder to...

19 oct. 2012
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Customer loyalty in B to B

Case study - 14 pages - Business strategy

Companies are not just looking to improve their relationships with their partners, but also to consolidate the links between them to customers. A satisfied customer is the basis of market development. Indeed, sales of the company at any time depend on two groups: new customers and regular...

19 oct. 2012
doc

Supply chain management: Greenstyle company

Case study - 2 pages - Business strategy

Interpretation In order to solve the task, it is needed to analyse on-time-delivery challenge for the Greenstyle company. The starting point should be indentifying, which steps in the SC process most likely cause problems based on the description of the business situation. Scope Greenstyle is a...

19 oct. 2012
doc

Hartmann group: Supply chain management

Case study - 7 pages - Business strategy

Hartmann develops, produces and sells recyclable moulded-fibre packaging mainly for eggs. The group also offers industrial packaging and technology and machinery or the manufacturing of moulded-fibre packaging. Egg packing makes out 92 per cent of the total product distribution and we will...

19 oct. 2012
doc

Hartmann group: Business models, relationship with customers

Case study - 5 pages - Business strategy

1.Interpretation of the question From the question set, the management of Hartmann wants to evaluate the company´s ability to implement the new strategy “competitive edge-driving growth” launched in 2011. This should be attained through relevant theories and models with focus on...

19 oct. 2012
doc

Hartmann: Scope, theories and models

Case study - 6 pages - Business strategy

Hartmann A/S specializes in egg packaging, but also produces industrial and other moulded-fibre packaging products. Hartmann is the dominant producer of egg packages in Europe, with a 40% market share. It has the potential to benefit from economies of scale in production and distribution, but so...

19 oct. 2012
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Hartmann group case study

Case study - 5 pages - Business strategy

The main goal of this report is to contribute with a suggestion on how the new strategy launched in 2011 “competitive edge-driving growth” will have impact on the company from an organizational-management point of view. In order to have a picture of what are the resources of...

19 oct. 2012
pdf

Third Eye Creative Entertainment Co

Case study - 16 pages - Business strategy

Third Eye Creative Entertainment Co., Ltd. (referred to as: Third Eye) is an independent new online game development company in which combining technology, creativity, entertainment, is committed to develop large multiplayer online role playing game (MMORPG), casual games, stand-alone games,...

12 oct. 2012
doc

University of Chicago Booth MBA Marketing Plan, 2011

Case study - 20 pages - Business strategy

Objectives The objective of this report is to convey an updated marketing strategy for the University of Chicago MBA program in the Booth School of Business based upon the analysis of the current academic environment and the university's position within that environment. Goals The University of...

11 oct. 2012
pdf

Hockey Robotics' Company

Case study - 8 pages - Business strategy

Hockey Robotics is specialized in hockey stick design, performance and durability testing, through an advanced hockey stick testing robot capable of properly mimicking the professional hockey slap shot. Hockey Robotics' technology has the ability to scientifically compare different stick designs,...

11 oct. 2012
doc

Trends in the luxury market in China - publié le 11/10/2012

Case study - 17 pages - Business strategy

Mandeville describes luxury everything beyond the bare necessities. The luxury covers everything that is deemed superfluous and unnecessary. But the usual sense means the splendor and sophistication in the way of life (tableware, toilet elegant, sumptuous decor). We can acquire luxury by large...

11 oct. 2012
doc

Trends in the luxury market in China

Case study - 17 pages - Business strategy

Mandeville describes luxury everything beyond the bare necessities. The luxury covers everything that is deemed superfluous and unnecessary. But the usual sense means the splendor and sophistication in the way of life (tableware, toilet elegant, sumptuous decor). We can acquire luxury by large...

11 oct. 2012
doc

Business plan for a start up business in Cameroon

Business plan - 18 pages - Business strategy

Bell Dames is a clothing line targeting females between the ages 15 to 65. We will not stop at only developing a clothing line but will also use advertisements alongside promotional campaigns to support our company. We plan to work hand in gloves with other companies to develop brand awareness...