Fair Trade is an approach based on precise criterion of sustainable development; relations of exchanges of long duration and direct relations removing the intermediaries. According to these criterions, the Fair Trade organizations of North thus begin to buy these products at a just price which ensures the producers a decent life by taking into account not only the real cost of production, but also the financing of projects of local development in education, workers' instruction and health. Reciprocally, the South producers involve themselves in co-operatives, associations or companies with social purposes respecting the interdependent economic values and organizing their work in a transparent and democratic method, while respecting the requirements of the sustainable development and the fundamental principles with the labour laws. The Fair Trade movement pursues a double aim: on the one hand, to get better living standard and working conditions for the small South producers by creating structures to market their products near the North consumers attentive with North-South solidarity, and on the other hand, to attract the publics attention to the injustice and the inequalities caused by the common rules of the international trade and to act close the political and economic authorities.
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