Abstract
The French Tour Operator market has some specific features. Indeed, 25% of the Germans travel with Tour Operator whereas the only 10% of French use tour operatiors. In spite of the difficulties that some operators are suffering, FRAM is still a successful company as they stand among the top 5 travel companies in France. FRAM had an amazing success for many years and this success was quite inexplicable. The "family war? between Georges COLSON and Marie-Christine CHAUBET has split the group into half, despite of which FRAM remains unaffected. FRAM, in French stands « Fer, Route, Air, Mer » which when translated into English becomes « Train, Road, Sky, Sea » is a reference to all touristic transportation means available, was created in 1949 by 16 friends from Toulouse and its area in France.
