PESTEL Analysis - Airbnb
Case study - 5 pages - Tourism marketing
The growing popularity of collaborative consumption has had a massive impact on how many industries around the world operate. According to Wikipedia collaborative consumption can be defined as 'the set of resource circulation systems, which enable consumers to both "obtain" and...
Civilization - publié le 01/10/2024
Course material - 47 pages - Culture, religion & civilization
No empire other than Great Britain brought to its colonies the technological tools (railroads, modern medicine) and the political ideals (capitalism, the rule of law) that made possible the development of stable and egalitarian societies. This explains why 54 nations, most of them former British...
Renewable energies: Is the European economy turning green?
Case study - 9 pages - Ecology & environment
In 2008, Energy Commissioner Günther Oettinger declared that "The energy challenge is one of the greatest tests for us all. Putting our energy system onto a new, more sustainable and secure path may take time but ambitious decisions need to be taken now. To have an efficient,...
Social issues around the world
Tutorials/exercises - 2 pages - World geography
The aim of this exercise is to find 4 questions for each text that will help you continue the author's reflections, questions you may have asked yourself after reading the text.
Introduction to economic principles and terminology
Course material - 20 pages - Theories and economic notions
Economics is currently in a phase of uncertainty: economics is not an exact science. There is a rising trade war between the US and mainly but not only China. The US also has trade disagreements with the EU and its partners in NAFTA (North American Free Trade Association: Canada and Mexico)....
Innovation in business models - Analysis of reports from Netflix and Blockbusters
Case study - 3 pages - Marketing theories
Blockbuster and Netflix are one of the?iconic battles of our time - and one of the biggest examples of a disrupted business model (respromos, 2024). Once the reigning king with more than 9,000?locations, Blockbuster wasn't able to adapt to the digital age. Netflix, meanwhile, rode...
Sustainability in the Fashion and Apparel/Consumer Products Industries
Essay - 4 pages - Fashion and ready to wear marketing
Sustainability in global industries such as Fashion & Apparel, Consumer Products, and Food & Agriculture is a major subject of society. All of these industries face major sustainability-related problems and challenges that they need to overcome to protect the planet. Among these industries, it is...
Save Nature, Save The World: the last resort in terms of ecology - publié le 03/08/2023
Creative writing - 3 pages - Ecology & environment
Karma, as the narrator, turns to the audience : I'm Karma. I've come from Bhutan for this international meeting. All the representatives are here. At last. Stage directions: Even if the American one, Mr. Dump, has arrived quite late, he rushes headlong to one of the two chairs, while the...
Marketing of Arts and Cultural Industries
Market study - 18 pages - Marketing theories
This document provides insights into the challenges and specific issues faced by marketers in the arts and cultural industries. It offers an analysis of various cultural markets and explains how to leverage the unique characteristics of cultural markets to deliver value to both consumers and...
Water and Power: A Californian Heist - Marina Zenovich (2017) - The Access to Clean Water in California
Artwork commentary - 3 pages - World geography
California, a state known for its sunny weather and lush agriculture, is facing a water crisis that threatens its very survival. "Water and Power: A Californian Heist" is a documentary that exposes the shocking truth behind this crisis, revealing how corporate greed and political corruption have...
How can hydropower meet tomorrow's electricity needs?
Presentation - 28 pages - Ecology & environment
The gravity dam, in concrete or stone, is the simplest and heaviest dam. It is vertical in relation to the reservoir and inclined in relation to the valley. It relies only on the ground. Thus, it opposes all its mass to the pressure of water.
Comparative study of wind, solar and nuclear powers
Course material - 3 pages - Ecology & environment
With 58 reactors spread over 19 sites, France has the largest nuclear fleet in the world in proportion to its population. But the management of nuclear waste poses a major problem because of its potential to pollute the soil for hundreds or even millions of years, which leads to various...
2022: A hectic year for global monetary policymakers
Presentation - 26 pages - Economic politics
A report by the McKinsey Global Institute estimates that in a zero-carbon scenario in 2050, electricity, steel and cement would cost 20% to 45% more than in 2020. Therefore, according to the report, the current inflationist pressures are preparing us for the longer-term disruption caused by the...
Future Opportunities, Threats, Challenges and Goals of the European Union
Essay - 4 pages - European union
The European Union is the largest and most successful political and economic union in the world, making it a key player. Research on the European Union focuses mainly on its construction, its functioning, the challenges and threats it faces. Our research aims to examine the responsibilities and...
Sustainability Strategies for Consultancy Firm Growth
Presentation - 3 pages - Business strategy
"In my role as sustainability manager, I am eager to launch my ideas on how sustainability has the potential to be promoted and how it will benefit the consultancy firm's strategic management core business function. A sustainable approach is more than just a popular phrase; it is a serious...
Sensitivity analysis of the fertilizer industry
Tutorials/exercises - 71 pages - Business strategy
Crude Oil is one of the most important sources of energy for a country. The prices of crude oil depend on many factors like Supply restrictions by Oil producing nations, demand for oil, uncertainties like war in the middle east and also the stability of US Dollar, in which crude oil is...
Has a third oil crisis emerged? (January 2007)
Thesis - 13 pages - Economy general
Within a time span of twenty-seven years between 1973 and 2000, the global oil market has been shaken by two major unexpected “shocks”. In this context, it is worth recalling the definition of an oil shock, that is often confused in the minds of the public. This phrase has been used to...
Five forces of the model to support AREVA (2010)
Thesis - 6 pages - Management
In order to deal with the consequences of globalization and the internationalization of trade, countries have come up with growing energy needs. Emerging countries are investing heavily in infrastructure and need electricity to power them.The United States alone account for 25% of global...
Analysis of the European automotive industry through the expansion of Japanese cars in order to emphasize the major automotive strategy trends of the future - publié le 29/09/2010
Market study - 26 pages - Business strategy
Automotive industry has realized that UK is an important location. A number of companies have set up production bases in UK. The Asian, American and European constructors have proved that UK occupies an important place in the automotive industry. However, the Automotive Industry in Eastern...
Analysis of General Motors - publié le 16/02/2012
Essay - 6 pages - Management
General Motors Company incorporated in 1908 is a multinational car manufacturer with headquarters in Detroit, Michigan. In this case study, GM intends to offer products with either less energy consumption or consumption of new fuel, with new design. Actually, General Motors...
Analysis of General Motors
Case study - 6 pages - Management
General Motors Company incorporated in 1908 is a multinational car manufacturer with headquarters in Detroit, Michigan. In this case study, GM intends to offer products with either less energy consumption or consumption of new fuel, with new design. Actually, General Motors...
Natura Pura business plan
Business plan - 23 pages - Distribution marketing
Natura Pura is a company that was established in 1999 in Portugal. Natura Pura produces and sells textile products (home textiles and clothing) made of natural fibers. In the beginning, the first strategic goal established was to develop in the foreign market, which was a strategic vision of the...
Analysis of the European automotive industry through the expansion of Japanese cars in order to emphasize the major automotive strategy trends of the future
Market study - 26 pages - Business strategy
Automotive industry has realized that UK is an important location. A number of companies have set up production bases in UK. The Asian, American and European constructors have proved that UK occupies an important place in the automotive industry. However, the Automotive Industry in Eastern...
Natura Pura business plan - published: 29/09/2010
Business plan - 23 pages - Services marketing
Natura Pura is a company that was established in 1999 in Portugal. Natura Pura produces and sells textile products (home textiles and clothing) made of natural fibers. In the beginning, the first strategic goal established was to develop in the foreign market, which was a strategic vision of the...
Change management seminar
Case study - 7 pages - Management
The first thing we highlighted during the seminar was about seeing changes and how the fact that we see it affect our attitude. Unseeing changes lead people to act normally and they are not trying to resist. Their environment is equal and stable. With respect to situation where changes are...
The future electric car of Renault: 'Renault ZE', 2009 - publié le 29/09/2010
Market study - 25 pages - Services marketing
Renault is one of the major competitors in the automobile industry and its presence is evident in each continent of the world. From 2004-2007 the global automobiles industry has grown each year both in volume and value. However in 2008, because of the world economic recession, the automobile...
The future electric car of Renault: 'Renault ZE', 2009
Market study - 25 pages - Automotive marketing
Renault is one of the major competitors in the automobile industry and its presence is evident in each continent of the world. From 2004-2007 the global automobiles industry has grown each year both in volume and value. However in 2008, because of the world economic recession, the automobile...
Marketing at Audi
Essay - 13 pages - Services marketing
During the discovery stage of the business conducted in the first year of European Marketing and Management, the author worked in the Audi group in Avignon. This area was chosen to gain knowledge and a rough idea of the automotive world that has a strong attraction. The author worked for two...
Honda's publicity campaign for the CR-V
Case study - 2 pages - Management
Honda, (the car maker) launched a new four wheeler in 2005 called the Honda CR-V. This vehicle was supposed to be quiet, clean, efficient and aesthetic. However, the pollution generated by the CR-V and its failure to adapt to the city life became the main complaints of the vehicle. The CR-V has...
The United Nations urban growth projection and its impact on urban development and regional disparities in India - publié le 16/01/2009
Essay - 8 pages - Economy general
The United Nations Population Division (UNPD) has been publishing and revising its World Urbanization Prospects since 1991, the latest being the 2002 revision, and this has become a popular source of data and analysis of the past, current and future proportion urban in each country, region or...
