The genius app idea: the importance of flexibility and customer feedback
Case study - 2 pages - Startup, entrepreneurship
Coming up with good entrepreneurial ideas and knowing how to evaluate them is difficult. In this respect, the student made three main mistakes: having the wrong preconceived notions about entrepreneurship and start-up founders, failing to develop a prototype, and not adopting the lean startup...
Digital Strategy: Feedbacks, Performance and Image
Practical guide - 3 pages - Digital & e-marketing
The arrival of e-commerce and new technologies has changed the rules of the game. Traditional merchants have had to focus on improving customer relationships. Collecting feedback has become essential for any actor. Whether online or physical, brands are all going digital in order to...
Comparative analysis of investment patterns, market segmentation, market feedback and the formulation of new strategies
Case study - 49 pages - Finance
HDFC commenced operations as a mortgage bank; it raised large wholesale resources (domestic and international) and lent primarily to individual households. In mid 1991, HDFC entered the retail deposit market by offering savings and investment opportunities to households. Incorporated in 1977 with...
Launching a Satisfaction Inquiry
Presentation - 26 pages - Communication
- Identify Your Target Audience: Clearly define the group of people you want to survey. Understand their demographics, preferences, and behaviors. This knowledge will help you tailor your approach. - Choose the Right Distribution Channels: Select the most appropriate distribution channels based...
Request for proposal - Luxury Attitude in Hospitality
Case study - 5 pages - Management
Partnerships and very close links with luxury players, hotel training schools, and personal service professions are regularly required. Our requirements meet the expectations of our customers, which is why we carefully select our partners and their added value. We are delighted to be able to...
SWOT Analysis - The Sport Watches Market
Case study - 5 pages - Sport marketing
A sports watch is a robust analog or digital device designed to be worn by users offering features such as alarm, stopwatch, heart rate monitor, compass, tachymeter, tide indicators, etc., chosen according to the specific activity and personal preference. Sports watches were originally aimed at...
Essentials of People Practice
Course material - 13 pages - Human resources
The job description is a synonymous term for a comprehensive document outlining the purpose, scope of work, tasks, and responsibilities for a given role within the organization (Dingel and Maffet, 2020). It gives us a clear vision of job expectations for employees and employers and helps manage...
Marketing Case Study - Samsung
Case study - 12 pages - ICT marketing
Samsung is a global behemoth, operating in an industry that impacts consumers on a daily basis. Samsung's mission is to inspire the world with innovative technologies, products, and design that enrich people's lives and contribute to social prosperity by creating a new future. Its vision...
The 2015 UN Paris Climate Agreement: success or a failure?
Case study - 5 pages - Ecology & environment
The Paris Agreement adopted in December 2015, aims to limit greenhouse gas (GHG) emissions to levels that would prevent global temperatures from increasing more than 2 °C (3.6 °F) above the temperature benchmark set before the beginning of the Industrial Revolution. The goal is to achieve a...
Building Effective Workplace Relationships for Career Growth
Practical guide - 3 pages - Human resources
Relating with your colleagues at work may prove stifling. In a formal setting, where everybody tries to maintain professionalism and respect boundaries, communication may become mechanical and uninteresting. Without time to banter each other, ask thoughtful questions that may or may not be...
How to Create a HR Function that Empowers Employees?
Practical guide - 3 pages - Human resources
Employee empowerment is the key to any successful business as it comes with a huge range of benefits for both employees and the organisation as a whole. An empowered workforce is likely to be more productive, more satisfied within their roles, and they are more likely to be loyal to the...
The Culture Map - Erin Meyer (2014) - The cultural differences
Book review - 2 pages - Philosophy
If I need to admit something, it was the only book in the three proposed that I hadn't chosen to read, thinking that I would be able to adapt to the cultural differences compared to the topic "communication" treated in the book "Non-violent communication" for example. But, in the end since...
Customer Orientation
Course material - 3 pages - Marketing theories
The approach of customer orientation can be explained in companies that highly value and give their customers a lot of importance. Such companies are said to be customer oriented. According to Bhasin (2018), their marketing strategies get designed with their customers at the peak of their...
Digitization of Human Right resources: the case of Chiquita Brands
Presentation - 2 pages - Human resources
In today's world, there are over 7 billion mobile phones, and 40% of the internet traffic goes through them. This unprecedented technological advance allows for unprecedented evolutions in the so-called Industry 4.0, such as the digitization of Human Resources Management through revolutionary...
Business Communications
Essay - 3 pages - Communication
The paper emphasizes understanding the basic pillars of communication and how they apply in the professional world. The communication process comprises several stages, beginning with the sender formulating an idea and encoding it into a message (Guffey & Loewy, n.d.). The message then moves...
Roles and Talents of Probation Officers
Case study - 2 pages - Sociology & social sciences
In the old days, penalties of imprisonment and floggings were the hallmarks of PO harshness; infractions resulted in fines and imprisonment. Now, it is a "coaching" model, a team-working approach, where the PO and offender support each other to promote a change of behavior (Lovins et al., 2018)....
Improving the Company's Production and Retail - Purdy's Chocolates Undercover Mission
Case study - 3 pages - Catering marketing
The Chief Executive Officer of Purdy's Chocolates noted that, for a company to keep growing and expanding, there was need for the top management to become aware and alive to the employees' and customer's opinion and view (Reality, 2014, p. 1). It was for this very purpose that she asked one of...
The Impact of Social Media on Startups Development
Thesis - 33 pages - Marketing theories
Startups are known for their ambitious goals and desire to succeed. There are several milestones that startups aim to achieve, including raising funds, achieving market fit, scaling the business, and establishing a strong brand. However, to accomplish these objectives, startups need to have a...
Public spaces and private palces : Work Sweet Work
Tutorials/exercises - 3 pages - Urban planning
On the left-hand side we can see, working stations with slight to no separation between them. This indicates that we are in an open space work environment. This setting is the go-to for pretty much all organizations. Such setting presents many advantages. It is characterized by the collaborative...
The e-marketing plan of a Belgian SME: Cha-hu-the
Case study - 26 pages - Startup, entrepreneurship
Nowadays, "the key question is not whether to deploy Internet technology - companies have no choice if they want to stay competitive- but how to deploy it". Since 2008, the penetration rate of the Internet is 48.1% in Europe, and the average of the world is 21.9%. More specifically, Belgium is...
Communication Process - published: 05/09/2013
Case study - 3 pages - Educational studies
Communication is the transference or exchange of thoughts or information. “Although this is a simple definition, when we think about how we may communicate the subject becomes a lot more complex” (N.A., 2012, pg. 1, para. I). The communication process has eight key factors: “the...
The system in information systems
Presentation - 37 pages - Computer science
The presentation begins with an explanation of what an information system is. From there it will go onto give a general overview of the layout of a system followed by the basic functions of a system. The next topic covered will be the elements of an example system which will be followed by...
Post-launch study: Caribbean Axe
Case study - 6 pages - Services marketing
Introduction Axe Caribbean has been available on the market for the last three months. The first elements from a secondary data that was referenced by our marketing department via our MIS (Marketing Information System), intranet, accounting and financial information and various reports indicate...
A vision of great teaching and learning in the communal studies
Case study - 3 pages - Educational studies
The learners should be given guidelines of how and what they should do during the assessment. They should be aware in the event that there are any penalties given in case of fraud work done. These guidelines should make them know what is expected of them during the assessment process as well as...
French language as a tool for trade facilitation in West Africa
Essay - 7 pages - Economy general
The French language is important for trade relations. In the case of ECOWAS, no study has been undertaken to establish this to facilitate trade. ECOWAS is one of the economic blocs in West Africa which was founded on May 28, 1975, in order to promote cooperation and integration among West African...
A report on human resource management
Case study - 4 pages - Human resources
This report draws on an investigative and deductive analysis research paradigm, which seeks to define the various concept dealt in human resource management. In this concept, a brief definition of what connotes a contract of employment will be outlined. The discussion then emphasizes on the...
Strategy of Apple's new product of IPAD
Case study - 7 pages - Services marketing
For many people the ipad is a UFO in the hi-tech market. If we account for all those interested in this product, it is undoubtedly the United States whose output has made the most noise. The initial feedback was both positive and negative. Indeed, in launching its digital tablet, Apple...
Integrated marketing communication strategy for Kellogg's Special K
Thesis - 11 pages - Services marketing
This report aims to outline an integrated marketing communication strategy for Kellogg's Special K. We found that there is a gap in the market that we feel Special K should be taking advantage of, in order to secure its leading position in the market. Our identified opportunity is to access the...
Individual stakeholder influences
Case study - 1 pages - Finance
Many people have an interest in social programs and can influence they way they are ran and services which are provided. Some of these people can include the program administrators, the director, staff, those providing the funding, the community, and clients. The most influential of all would be...
Emotions
Case study - 3 pages - Psychology
Five theories of emotion try to give explanation to the interpretation for this occurrence; however this article will envelop the James-Lange, Lazarus, and Facial Feedback Hypothesis theories with a justification of the experimental and correlation research methods. Within a human beings...
