Air France : Marketing and communication report (2006)
Case study - 37 pages - Services marketing
As part of the Marketing Communication project, a team comprising Antoine Cadoret, Nicholas Dawson, Charlotte Fouquet and Stephanie Mazel decided to conduct a study of the communication mix of a European leading airline company: Air France. The purpose of this project is to explore and analyze...
Is realism still a relevant theory? - publié le 29/09/2010
Essay - 5 pages - Political science
International Relations have traditionally focused on the State and its ability to survive. Major theories of international relations try to adequately explain and therefore predict security developments and constructing international relations in the world in which we live. The predominant...
The United States foreign policy orientation in the Middle East after September 11 in a neorealist perspective - publié le 29/09/2010
Essay - 4 pages - International relations
September 11, 2001 brought changes to the rules of the international system established at the end of the Cold War. The collapse of the Soviet Union allowed the United States to reign at the top of the international area. It was able to dominate the world as the only superpower in possession of...
U.S. Foreign Policy since 1980: President George W. Bush
Thesis - 8 pages - International relations
George W. Bush became president of the United States on 7 November 2000. He was the leader of the Republican Party which is a right-wing party based on traditionalism and deregulated free trade and corporations. George W. Bush accession to power was widely criticized during the United States...
American markets
Market study - 135 pages - Business strategy
This course explores the evolution of North and South America from a historical, political, cultural and economic point of view. However, given the number of countries which make up the two continents, this course is by no means a definitive guide of the Americas but rather, its goal is to...
Fiche : The applications of drones
Worksheets - 1 pages - Electronics, mechanics, engineering & technology
Présentation en anglais sur les applications civiles et militaires des drones
The New Global Disorder ?
Essay - 3 pages - Medieval history
The New Global Disorder ? With the end of the Cold War and the collapse of the USSR, the advent of a « new global order » (G.H. Bush in 1990) was scheduled. But for a few years, the planet seems to be in a messy disorder : the political crisis (most of all in Middle-East), the dissemination of...
Description of a Cultural Conflict
Tutorials/exercises - 2 pages - Culture, religion & civilization
The document is an English assignment that helps you prepare a description of a cultural conflict in the form of writing. Cultural conflicts mostly emerge when the values and rules of a cultural group substantially vary, but the cultural members keep coming into contact with one another. (...)...
History, Culture and Society: Spain From the Ancient Age to 2023
Course material - 31 pages - Culture, religion & civilization
The document covers, in the form of revision sheets, key events in History from the Ancient Age to the year 2023. Excerpt: "Under the reign of Philip II (1556-1598), Spain was the first world power. When the king of Portugal died without descendants, Philip defeated the other candidates and was...
Is the integration of Turkey a threat to European Union (especially to Germany)?
Case study - 7 pages - European union
In the past couple of years, different voices became louder calling for an integration of Turkey as a steady member into the European Union (EU). Many discussions and conferences have been held concerning this topic and the question of integration spreads across the whole EU. Some say that Turkey...
How useful is the Vietnam analogy for understanding the Iraq War?
Essay - 3 pages - International relations
The Vietnam War, in which the US participated between 1964 and 1973, and the fights in Iraq that have begun in 2003 are two of the greatest conflicts that the American nation had to face in the last half-century. At first sight, they are worlds apart: their nature, the international and domestic...
The United States foreign policy orientation in the Middle East after September 11 in a neorealist perspective
Essay - 4 pages - International relations
September 11, 2001 brought changes to the rules of the international system established at the end of the Cold War. The collapse of the Soviet Union allowed the United States to reign at the top of the international area. It was able to dominate the world as the only superpower in possession of...
The United States and the World: A New World Order?
Course material - 7 pages - Political science
We remember George Bush's optimism in 1990: he had announced "A New World Order", resting on the promotion of liberal democracy and free enterprise everywhere, resting on the UN (at last again effective due to the end of the Cold War) and on American benevolent hegemony. One could have the...
The challenges in Africa and the strategies to put in place
Presentation - 11 pages - Ecology & environment
The African continent offers a great diversity: country, climate, culture... wise. As a result, it is a challenge to identify issues and strategies to answer them for all the African countries. However, we can try to find important themes that can be found in most of these countries. It is also...
The United States and the World: The Sources and Tools of American Foreign Policy
Course material - 8 pages - Modern history
There is undoubtedly an American exceptionalism: the US considers itself since the 18th century to be different from Europe. It has seen itself from the beginning as a universal model: the “American way of life” (linking most strongly liberal democracy and free enterprise, two notions...
Air France : rapport de marketing et de communication (2006)
Case study - 37 pages - Services marketing
As part of the Marketing Communication project, a team comprising Antoine Cadoret, Nicholas Dawson, Charlotte Fouquet and Stephanie Mazel decided to conduct a study of the communication mix of a European leading airline company: Air France. The purpose of this project is to explore and analyze...
The Geneva Conventions are inadequate to meet the developments in warfare in the post-1945 world. Do you agree?
Essay - 7 pages - International relations
The world changes and evolves continuously. In such circumstances, few things remain as relevant or as useful as they originally were. The laws and rules that seek to cover the entire world within their jurisdiction, like the Geneva Conventions, tend to become irrelevant faster. However, before...
Is realism still a relevant theory?
Essay - 5 pages - Political science
International Relations have traditionally focused on the State and its ability to survive. Major theories of international relations try to adequately explain and therefore predict security developments and constructing international relations in the world in which we live. The predominant...
Bush's preventive war: Doctrine of mass confusion (Broadening or contortion of the concept of pre-emptive self-defense?)
Dissertation - 34 pages - International relations
The debate triggered by the new Bush Doctrine of pre-emptive action lies in the amalgamation between pre-emptive (i.e. anticipatory) and preventive self-defense. While the former finds legal and political basis, the latter is, so far, hardly distinguished from outright aggression. The Bush...
The Trans-Afghan pipeline project: History, stakes and perspectives
Essay - 12 pages - International relations
World competition around the natural resources of Central Asia and the Caspian is not new, but the collapse of the Soviet empire has revived it. This region, believed to possess huge oil and gas reserves, is also a point of contact of different civilizations and an arena for several competing...
Crisis Management
Internship report - 6 pages - Management
For decades, policymakers used theories developed by strategists to preserve vital national interests, during the Cold War for instance. However, the 09/11 attack entailed a radical change in the American security policy. Even on the greatest superpower, violent non-state actors could now inflict...
Cook's resignation from the English government due to his rejection of the policy lead by downing street on the subject of the war on Iraq
Essay - 1 pages - Political science
On March 18th 2003, Robin Cook resigned from government because he did want to go to war in Iraq without a strong international coalition and a UN resolution backing it. To him, the British government went to war not because of British reasons but for the reasons that US had along with...
Globalisation and peace in the twenty-first century: a structuralist approach
Essay - 14 pages - International relations
In his Glance at today's world (1931), French poet Paul Valéry wrote "Le temps du monde fini commence" (1). By "monde fini", he meant that the world now had well-established geographical limits, implying there was no more Terra incognita or utopia where to transpose our dreams, either in...
Newsweek's coverage of the news in Africa: (November 2006 - January 2007)
Essay - 4 pages - Medias
Newsweek is an American weekly magazine of news and commentary, published in New York City. In 2005, the magazine reported a national audience of more than 20 million; worldwide, its audience numbered almost 26 million in more than 190 countries. The magazine was founded in 1933. In 1937, Malcolm...
State-Building in Afghanistan
Essay - 15 pages - International relations
After what some historians have called the "imperial peace of the Cold War?, there has been an explosion of "failed states? in the Third World. A "failed state? is a country where the national political authority is unable to fulfill its basic responsibilities, such as providing its citizens...
Saudi Arabia and its rule by the kingdoms
Thesis - 8 pages - Political science
The Kingdom of Saudi Arabia was proclaimed on September 18, 1932, by king Abdulaziz bin Abdulrahman Al Saoud, after a war which lasted for nearly about thirty years. This State resulted from an alliance concluded in the 18th century between the tribe from Al Saoud and Mohammed Abdel Wahhab. He...
The merger/acquisition of Air France-KLM
Thesis - 30 pages - Business strategy
The merger responds to a careful consideration of development opportunities. It must be justified by the creation of value. Air France and KLM agreed to merge in order to make a synergy primarily economic in nature. Indeed, the synergies in economy, business, by increasing their sizes, including...
The Kennedys
Essay - 10 pages - Modern history
We primarily think of John F. Kennedy when we talk about the Kennedy dynasty, United States. This is so not only because of his worldwide fame as the president of the United States acquired within a short span of time but also because of his assassination on November 22, 1983 in Dallas under...
Market Islam: The other Conservative Revolution' by Patrick Haenni (2005)
Essay - 3 pages - Philosophy
The West, in the post September 11, 2001 days, is characterized by its mistrust of the currents of radical Islam, Islam is considered the new enemy. Among the hawks and those who fuel the enmity towards Islam, the confusion is common, and the lack of reliable information means that any...
How does the United States foreign policy affect the war on drugs?
Case study - 6 pages - Educational studies
The violence that the population in the illegal drug producing countries of Latin America has continued to take its toll on the population in a vicious cycle that continues to result in deaths, injury and a life if terror for many of the inhabitants. The poor civilians are caught in-between...
