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27 mars 2009
doc

Daregal business case

Case study - 7 pages - Business strategy

By utilizing a strategic analysis process, we can clearly determine the advantages and the threats prevalent in the environment of the company which will in turn influence its future development. Daregal, the renowned family entrepreneurship, has been existing with an age-old history and great...

26 mars 2009
doc

A study into the retail industry of India and China

Tutorials/exercises - 58 pages - Business strategy

Retailing is the final step in the distribution of merchandise - the last link in the Supply Chain - connecting the bulk producers of commodities to the final consumers. Retailing covers diverse products such as foot apparels, consumer goods, financial services and leisure. A retailer,...

25 mars 2009
doc

A report on Spykar Lifestyle Private Limited

Dissertation - 34 pages - Business strategy

Production of denim fabric has doubled over the last five years in Indian sub continent, from 250 million square meters to almost 500 million meters today, and is expected to go up over the next two years. Fabric makers are finding the situation difficult due to increased supply in domestic...

25 mars 2009
doc

Corporations on Steroids: Business in 21st Century

Thesis - 6 pages - Business strategy

Corporations have become a centerpiece of American culture, however lately it seems as though these institutions have gained remarkable recognition, wealth, and most importantly, power. This power is often taken for granted and is turned into greed and corruption in the blink of an eye. In the...

24 mars 2009
doc

SOLAR-CAL Company

Case study - 17 pages - Business strategy

Solar energy is a market that has been growing for the better part of twenty years. Japan, Germany, and the United States account for more than three quarters of solar panels installed in the world. These countries are at the forefront of this paradigm shift to alternative energy. With very...

24 mars 2009
doc

Indian global corps - Strategies and global realities

Thesis - 4 pages - Business strategy

A powerful and fast paced transformation of the Indian society has begun. This change is driven by the corporate, small and medium enterprises and the common man alike. Usually competitiveness refers to characteristics that permit a firm to compete effectively with other firms due to low cost or...

24 mars 2009
doc

Strategies for global competitiveness

Thesis - 6 pages - Business strategy

Successful companies develop strategies for doing business in emerging markets that are different from those they use at home and often find novel ways of implementing them, too. Once a company has identified the market space it wishes to target, it's time to look more specifically at how to...

23 mars 2009
ppt

A look at organizational development

Presentation - 71 pages - Business strategy

Organization development is a planned process of change in an organization's culture through the utilization of behavioral science technology, research, & theory-Warne Burke. It is an effort planned, throughout the organization, & managed from the top to increase the organization's effectiveness...

20 mars 2009
doc

Customer's perception towards the service quality of Hyundai

Case study - 34 pages - Business strategy

A detailed & systematic study on the customer relationship management with the sales process, product & after sales service for Hyundai Santro car was under taken in the Bangalore city on behalf of Advaith motors private limited. This survey was taken up to know about the customer relationship...

20 mars 2009
doc

Naming a brand: The importance of a name

Thesis - 10 pages - Business strategy

“What's in a name? A rose is a rose and would smell as sweet even if called by any other name” These famous words from Shakespeare's Juliet send us into raptures, but marketers and consumers would not respond to this reasoning favorably. Brands rule over the marketer and consumers'...

18 mars 2009
rtf

Reebok International Ltd

Case study - 5 pages - Business strategy

Reebok International Ltd. has been unquestionably one of the juggernauts in the athletic footwear department behind Nike and Adidas for quite some time now. This prestigious shoe company was founded back in 1895, in Bolton, Lancashire by Joseph William Foster. Reebok was formally known as Mercury...

18 mars 2009
rtf

Retailer perception towards adhesive industry: Jubilant Organosys Ltd

Thesis - 8 pages - Business strategy

Adhesives are substance capable of sticking to surfaces of other substances and bonding them to one another. The term adhesive cement is sometimes used in place of adhesive, especially when referring to a synthetic adhesive. Animal glue, a gelatin made from hides, hooves, or bones, was probably...

18 mars 2009
doc

A study on customer expectations on MFD's towards Xerox India Ltd

Case study - 34 pages - Business strategy

Xerox Corporation is the world's leading document management technology and services enterprise. XEROX INDIA LTD is the Indian subsidiary of Xerox Corporation. The US $15.7 billion, Fortune 500 global document management company was incorporated in 1983. Xerox India's strategic intent is...

17 mars 2009
doc

An overview of the organic semiconductor industry

Case study - 4 pages - Business strategy

In the late 1970s, three researchers published a groundbreaking paper on the discovery that certain classes of plastics were capable of being modified to enable them to function as a poorly conducting metal. So groundbreaking and significant was the discovery that in 2000 the Nobel Prize for...

17 mars 2009
doc

Eurotunnel

Case study - 9 pages - Business strategy

One of the most ambitious projects in the end of the 20th century was to create a tunnel undersea to connect France and the United Kingdom. In 1880, the construction began according to the scheme of Aimé Thomé de Gamond but the Great Depression halted the progress. Next, the project "Eurotunnel?...

17 mars 2009
doc

Haribo: keeping competitive in the candy industry - publié le 17/03/2009

Case study - 16 pages - Business strategy

When we target the European audience, particularly the French one can commonly relate to them through a Haribo. Well the questions that now boil down is about knowing and tasting a Haribo sweet. A hypothesis is drawn with respect to the French in particular who are well versed with the taste of...

17 mars 2009
doc

Dealer network: A brief study

Thesis - 3 pages - Business strategy

Dealers are essential part of the industry. He helps the products by familiarizing the goods to the customers, by distributing and thereby creating demand. He is the kingpin in the business world of manufacturer and distributor. Today he is the sales man who is responsible for us to have more...

14 mars 2009
doc

How to do a successful relocation?

Essay - 15 pages - Business strategy

"The economic relocation is the activity transfer, funds, employees, in a foreign country which offer a competitive advantage.? (Wikipedia) We chose this definition because for us it takes the notions of: ? Transfer ( which includes the notion of moving from the domestic country to a foreign one)...

12 mars 2009
doc

Ascendum Systems Pvt Ltd

Dissertation - 86 pages - Business strategy

India is poised to become a global IT superpower is not a revelation. Indians dominate the IT sector workforce, not only in US, but all over the world. In the last year or two, countries like Germany, France, and Japan have opened doors and are hiring hundreds of thousands of Indians in the IT...

12 mars 2009
pdf

The Coca-Cola Company on a strategic level

Case study - 11 pages - Business strategy

Nowadays more than ever, with this financial crisis that does not seem to end and creates more and more losses every day, it is very crucial for companies to not only settle for a long term strategy but also a back-up strategy to face problems such as the ones they could face during those times....

12 mars 2009
doc

Overview of Coca-Cola

Thesis - 35 pages - Business strategy

It was a prohibition law, enacted in Atlanta in 1886, that persuaded physician and chemist Dr. John Stith Pemberton to rename and rewrite the formula for his popular nerve tonic, stimulant and headache remedy, "Pemberton's French Wine Coca," sold at that time by most, if not all, of the...

12 mars 2009
doc

Overview of Tata Chemicals Ltd

Dissertation - 58 pages - Business strategy

The Chemical Industry comprises of the companies that produce industrial chemicals. It is central to modern world economy, converting raw materials (oil, natural gas, air, water, metals, and minerals) into more than 70,000 different products. Polymers and plastics, especially polyethylene,...

12 mars 2009
doc

Wind-energy and TransAlta Wind

Thesis - 6 pages - Business strategy

Canada was one of the first countries to sign the Kyoto Protocol, on April 29, 1998. Formal ratification came more than four years later, on Dec. 17, 2002. But Canada's continued participation in Kyoto seemed certain to end with the election of a minority Conservative government in January of...

08 mars 2009
doc

The "Bel" group

Case study - 22 pages - Business strategy

The Bel group is a French familial company created by Léon and Jules Bel in 1865. These days the Bel group is the leading producer of cheese products worldwide and is the leading maker of processed cheese in Europe. Present in 125 countries, the group is a major international company which...

05 mars 2009
doc

Strategic management with reference to BritCo Hotels

Thesis - 6 pages - Business strategy

Recent studies in the field of strategic management indicate that there is ? lack of knowledge on strategy implementation and therefore, the managers cannot achieve the set targets in order to implement ? strategic plan although they do have positive intention in order to execute the strategic...

05 mars 2009
doc

The strategic alliance between Avebe and Noveon that failed to achieve its objectives

Thesis - 5 pages - Business strategy

Today organizations operate in a global environment that is characterized by changing economies of scale, technological superiority and instability. Thus it is very difficult for the companies to survive on their own and fulfil their global ambitions. Thus companies are increasingly turning to...

05 mars 2009
doc

Strategic alliance: Avebe and Noveon

Tutorials/exercises - 5 pages - Business strategy

Gulati(1998) defines strategic alliance as “voluntary arrangements between firms involving exchange, sharing, or co- development of products, technologies or services”. According to Granell (2000) globalization has become a world-wide pressure for companies to change and it is also...

05 mars 2009
doc

Allocation of resources in the market

Thesis - 5 pages - Business strategy

How does the free-market allocate its resources? This is a question that needs to be considered when choosing an economic theory to base a society on. The well-known neoclassical model is one that takes it direction from the laws of supply and demand, and is not one that accepts the notion of...

26 févr. 2009
doc

Marketing Apple: The iPhone "Phenomenon"

Case study - 14 pages - Business strategy

Apple Inc (AAPL) is a leading provider of digital portable entertainment devices, computer systems, software and music. One of its newest devices is the Apple iPhone 3G. This revolutionary cell phone combines together nearly every type of gadget a person would need to carry. Instead of being...

26 févr. 2009
doc

Formal report on the marketing operations of UK's Royal Mail Ltd 2008

Case study - 6 pages - Business strategy

The objective of this report is to evaluate the functional aspects of marketing in UK's Royal Mail Ltd and how it relates to other departments of the organization. The marketing strength of any business organization is largely reflected through its strategic goals and objectives, and the ability...