Abstract
In this assignment we are going to make a study of the software application SKYPE and it's services based on VOIP (voice over Internet Protocol). In the first part we will see the company overview including a presentation of the company, the features of the software, some key numbers, and a SWOT analysis in order to show the strengths and weaknesses and also the opportunities and threats in order to highlight a possible strategy to build that we will see in the second part of the work. In the second part of this document we will develop a new strategy for a specific country with some partnership with other companies. To finish we will conclude the work by a quick summary of the assignment and a review of the new strategy.
