Abstract
The Carrefour story begun in the South of Paris during the 1960s. For the first time in history, different kinds of products gathered in the same place and were self-service distributed. Due to its success, the Group began to expand to foreign countries. First in Europe, then in emerging countries where growing potential was high. Today, Carrefour is implanted in 31 countries through a network of 15,134 stores employing 490,000 people. the Group has recorded a 86.9 billion turnover in 2008, with an increase of 5.9% compared to 2007. The mission of the Group is to be the price leader all over the world, by offering competitive prices and attractive discounts. Carrefour is namely recognized as the supermarket offering the best loyalty card advantages for the third consecutive year in France. British Airways is a public limited Company, founded in 1974 by the Labor Government. This airline company is based in Waterside (UK) and planes take off mainly from the London Heathrow hub. The principal activity of the company consists of air carriage of passengers, goods and mails to 148 airports in the world. The company is member of the One-world alliance and shares codes with 10 other companies. In 2009, the airline carried 33 million passengers due to a 245 planes fleet. In 2008, Easyjet dethroned BA by transporting 44.5 million persons; for the first time of its history, BA was not any more the biggest carrier of the United kingdom.
