Merger and acquisition: PRIVATE EQUITY AT WORK: PURCHASING CAKE MASTERS Kuchen bakery industry valuation EBITDAs DCF EVALUATION IRR
This paper deals with the wish of a 30-year-old MBA graduate named David Kuchen to acquire and operate Cake Masters, an existing bakery business located near Toronto in Canada. Kuchen expects to become a senior manager with equity in a small business and looked at this opportunity to acquire Cake Masters, a promising business. This 54-employees company is located in Barrie, Ontario, Canada from approximately 100 km of Toronto, Canada . A baker named Eugene Masters set this business up 20 years ago (in 2003!). His business is actually locally implanted around the GTA, supplying high-quality products to retail chains and hospitality. Today, Eugene Masters, still the current owner is offering a $5 million deal to David Kuchen for acquiring his business with no debt. Thus, this paper is going to start with Kuchen's personality and motivations. Then, it will be followed by an analysis of the bakery industry and a SWOT. We will continue with the company's valuation and finally we will make recommendations for helping Kuchen.
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