Abstract
PEST stands for political, economic, social and technological features of a business environment which might influence or even threaten the company. This allows detecting all nuisance or hindrance factors to business development. The political arena has a huge influence upon the regulation of businesses and the spending power of consumers and other businesses. Since the establishment of Europe, the political environment in this area has been very stable and will not really pose a problem for our project. But if there are no major threats, with the different wars like in Iraq and terrorism, the country can be unstabilized by the external factors. Will government policy influence laws that regulate or tax your business? The profits of society are taxable but there are different rates. The capitals gains achieve by society are submitted to a rate of 30% or 19%.
