Boeing corporation case
Essay - 6 pages - Management
Travelling has become very easy and cheap in the last few years. You just have to book your flight early in order to be able to travel all over Europe for less than 60 Euros. For example, if you want to go in Spain, you can visit the website of Ryanair, choose your flight and book...
Airline industry: analysis of five forces model of Porter
Market study - 6 pages - Business strategy
Airlines are companies and their aim is to operate routes and carry passengers. We will not analyse the cargo part of the airlines here but only the passenger carrying. An Airline can be a national company (airline owned by the government of a country). It normally conducts scheduled...
Boeing vs. Airbus
Case study - 3 pages - Business strategy
The aircraft industry consists in the building and the manufacture of aircrafts according to several standards and rules from government bodies. There are two types of aviation: the military and the civil. There is a high level of competitiveness because only two builders, Boeing and Airbus, have...
How does one measure human factors, and how does one measure the attribution of human factors to aviation accidents?
Case study - 86 pages - Management
Lieutenant Adam Bryant, a U.S. Coast Guard officer, was a recent graduate of flight school and strong believer in the Coast Guard's primary mission of Search & Rescue. On October 29, 2009, Lieutenant Bryant found himself launched in a C-130 airplane in search of a person in a skiff...
Application of management information systems
Case study - 2 pages - Business law
In 1995 the World Bank introduced a knowledge management (KM) programs that is a new form of management information system (MIS). This was a system that could be used to define a strategy on the business needs of the organization (Zeleny, 2005). On the other hand, American airlines developed a...
Lieutenant Commander Edward 'Butch' O'Hare: First Naval Aviator Medal of Honor Recipient of WWII
Thesis - 3 pages - Modern history
February 20, 1942 was just another day for then Lieutenant Edward “Butch” O'Hare. Stationed on the USS Lexington (CV-2), he was dispatched on a sortie to investigate some Japanese aircraft that had been detected 40 to 80 miles away from the carrier. O'Hare climbed into his F4F-3...
Strategic analysis of the company "Easyjet"
Case study - 17 pages - Services marketing
The low-cost airline companies are subject to the same safety rules and controls on airplanes than any scheduled airline. They meet all the various conventions, protocols and agreements, of European and international standards. At the national level, even though France is part of the European...
Inter-nation marketing: Easy-jet in India
Thesis - 4 pages - Business strategy
Easy jet is one of the most surprising companies in the last decades. It's business model based on cheap price for a service that is supposed to be expensive made its success and is the base of the “Easy” strategy. Created in 1995 by Stelios Haji-loannou, Easy Jet is now one of the most...
Aviation - How to Prevent Fire in an Aircraft
Dissertation - 4 pages - Electronics, mechanics, engineering & technology
Aircraft fire detection and suppression is a fundamental topic in aviation. Airline accidents are risky as they lead to the destruction of lives and carried goods. Fire detection systems are developed during aircraft manufacture to produce alarms to notify pilots of a quick response to an...
Case study of lastminute.com
Case study - 18 pages - Services marketing
Lastminute.com was founded by Brent Hoberman and Martha Lane Fox in 1998. Its creation was encouraged by the economy that was there around the Internet. Subsequently, it witnessed great success in Britain. Today, it is the company of online travel and entertainment and is the largest in Europe....
PESTEL and SWOT Analyses - Qantas
Case study - 4 pages - Services marketing
Qantas is one of the oldest and most recognized long distance airlines in the world. The company was founded in Queensland on November 16, 1920 by two veterans of the First World War: Lieutenants Wilmot Hudson and Paul McGinness (Qantas, 2008). After a long period of state ownership, and the end...
PESTEL Analysis - The aeronautical sector
Case study - 5 pages - Tourism marketing
Aeronautics is the science around the designing, building and flying of aircraft. Ranging from non-powered aircraft to supersonic space transport, and it is one of the world's largest industries in terms of product output, employment and monetary value globally. The freedom of flight...
NASA
Essay - 4 pages - Physics
NASA began full operation on October 1, 1958, after the National Advisor Committee on Aeronautics was abolished. Getting a little head start, NASA inherited the committee's facilities, laboratories, and personnel and immediately set to work planning its future. According to a Twenty-Fifth...
Luggage flow issues in airports
Thesis - 11 pages - Social, moral & civic education
An airport terminal building provides all major passenger services, such as ticket sales, passenger check-in, baggage handling, and security. Inside the terminal, airline employees make flight reservations for travelers, issue seat assignments and coordinate aircraft boarding. All services...
SWOT Analysis - Boeing
Case study - 5 pages - Automotive marketing
With its official name 'the Boeing Company', Boeing is an American company based in Chicago that operates in the aircraft and aerospace manufacturing sectors. Boeing relies mostly on the construction of civilian aeroplanes, helicopters, satellites, military aircraft, etc. In this area,...
Biographies of three African American aviators
Thesis - 7 pages - Journalism
The following document presents an overview of three distinct and influential African American pilots from the 1920's and 1930's era. Following World War I and II, many African American men and women began to dream of become pilots. Unfortunately, the situation in the United States did not allow...
Ryanair Case Study
Case study - 6 pages - Business strategy
Ryanair was founded in 1985 by Tony Ryan and family (with a share capital of only £1 and 25 employees) in Ireland. The company is essentially dedicated to medium haul flights for the European continent (26 European countries are served by Ryanair) and the nearest areas like the Maghreb....
Strategic Human Resource Management - Southwest Airlines
Case study - 4 pages - Human resources
"Human Resource Management (HRM) is a strategic approach to managing employment relations which emphasize that leveraging people's capabilities is critical to achieving competitive advantage, this being achieved through a distinctive set of integrated employment policies, programs and...
PESTEL Analysis - Emirates
Case study - 5 pages - Tourism marketing
Emirates Airlines is a Dubai-based airline, 100% owned by Dubai Investment Corporation. Emirates is the largest airline in the Middle East, with more than 3,600 flights per week. This airline is considered the first airline in the world and started its operations with only two planes. They...
Perceived service value: examples of Air France (French Airline Company), Xbox live service on X-Box 360 (American video game company) and Hotel SPA Dr. Irena Eris (Polish luxury leisure centre)
Essay - 4 pages - Services marketing
In this paper, we will examine the difference in perceived service value. The perception of the customer differs from one service to another and this difference is dependent on many factors. This paper will take the example of three service companies: Air France (French Airline Company), Xbox...
PESTEL and SWOT Analyses - Qantas - published: 06/10/2009
Case study - 4 pages - International marketing
Qantas is one of the oldest and most recognized long distance airlines in the world. The company was founded in Queensland on November 16, 1920 by two veterans of the First World War: Lieutenants Wilmot Hudson and Paul McGinness (Qantas, 2008). After a long period of state ownership, and the end...
Jetstar product development report
Case study - 7 pages - Services marketing
In the current scenario, aviation industries have survived global economic challenges through internal restructuring and rebranding (Franke, 2007). The face of the industry is changing as it is restructuring its routes and distribution channels, reducing staffing levels, outsourcing core...
Environmental issues in the air transport industry
Case study - 5 pages - Ecology & environment
The air transport industry uses air craft to transport people, cargo, and mail. Civil aviation includes two major categories; first one is the scheduled air transport, which includes passenger and cargo flights operating on regularly-scheduled routes; and general aviation, including all...
Rapport de stage: Association V-Glob Volontaire-globalisation (Placement report)
Internship report - 15 pages - International relations
Attracted by humanitarian work since a very long time, I seized the opportunity given to me during my third year of 'applied foreign languages' studies to do a work placement in a non-profit organisation in a third world country. I had been unable to find a placement during term time, as...
Internship report in Fleetway Travel Plc
Internship report - 20 pages - Brand management
During 4 months, I had the opportunity to be an intern at Fleetway Travel Plc. The company, based in the heart of Central London, offers many travel products at competitive prices, including tailor-made breaks, flights, hotels, car hire, and travel insurance. I had never worked in the...
The Communication Strategy of Air France
Thesis - 14 pages - Business strategy
In 1933, Air Orient, Air Union,' Compagnie Generale Aerospostale', ‘Societe Generale de Transport Aerien' (ex Farman airlines) and ‘Compagnie Internationale de Navigation Aerienne' (CIDNA) merged together to form Air France. Air France was officially inaugurated at the Le Bourget...
Marketing study of an airline company (Southwest Airlines)
Case study - 1 pages - Business strategy
The Southwest Airlines was created on June 18, 1971 and today, has over 31,000 employees who operate 3,000 flights per day. At the end of 2003, the company recorded its 31st year of profitability. In 1989, it reached the status of a major rating company when it exceeded the billion...
Windsor Deluxe: a luxury hotel in Alexandria
Case study - 4 pages - Management
The tourism sector is undergoing a sea change. Spurred on by economic globalization, we are witnessing a dramatic increase in tourism and therefore increased competition; however, tourism remains very sensitive to the economical, political, social and security conditions. Consumers are spending...
The marketing tools of the low cost airline companies
Thesis - 31 pages - Services marketing
The low cost concept was first introduced in 1971 in the United States, with the launch of a new company called "Southwest Airlines". However, the concept only gained popularity and set the cash registers ringing with the creation of Ryanair in 1991. Backed by its pioneering pricing policy, the...
Strategic analysis of Ryanair
Thesis - 20 pages - Business strategy
Studying and understanding the strategy of a firm, is an analysis of both the internal as well as external influences on the company. Indeed, all elements present around the company have an influence on its activities and its strategic choices. Thus, it is essential to study the market as a whole...
