Apple Case Study
Case study - 14 pages - Management
Apple Computer is an innovative company evolving on multimedia and high technology market. It has its presence on both hardware and software markets, as well as in the on-line services market. Its highly diversified offer makes Apple Computer company difficult to manage. This company was...
Microsoft Green Solutions : Communication Plan (April 2008)
Case study - 11 pages - Ecology & environment
A recent trend in customer relationships puts an important emphasis on corporations' behavior towards environmental issues. Several non-governmental organizations have pointed out companies that had been engaged in activities damaging the environment. Among them was Greenpeace which targeted...
The international marketing strategy of Microsoft
Case study - 28 pages - Services marketing
Microsoft is an American public multinational conglomerate founded by Bill Gates and Paul Allen in 1975 in Albuquerque, New Mexico, USA. At that time, the founders were students and they wanted to sell their first translator software Altair 8800. Today, the company is headquartered in Redmond,...
Cloud Computing - published: 29/09/2010
Essay - 16 pages - Computer science
We can assume that a few years ago, "cloud computing" was a vague concept, arguing that in an uncertain future, computing would not require anymore software or hardware facilities to be used locally by the end user. This concept had its place with other futurist concepts, such as the...
