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20 mars 2024

Development of U-exist's Export Department - How to Internationalize a Niche Market in the Paramedical Sector?

Internship report - 24 pages - International marketing

A niche market is a small market segment in response to a very specific request. This type of market is generally very profitable for companies provided achieve scale and develop a sufficient reputation. A company exploits a product or a service very precisely to answer in...

18 déc. 2023

Introduction to Financial Markets and Institutions

Course material - 2 pages - Finance

This document contains an introduction course to Financial Markets and Institutions.

10 déc. 2023

Egypt Tourism: Market Analysis Overview and Priority Markets

Market study - 7 pages - Tourism marketing

This exercise aims to elaborate a tourism development strategy for 2022 for an airport in the Red Sea region, in order to identify tourism growth opportunities and help the route development team identify key priority markets.

03 juil. 2023
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Essay B1-B2: The future of the book in our lives: What will happen to the book market in 10 years?

Essay - 1 pages - Linguistics & languages

Ebook creators predict books' future. What will happen to the book market in 10 years? They claim that in just 5-10 years, electronic books will completely replace paper books, books will be written by readers, and finally, there will only be one book left.

10 déc. 2023

The Importance of the International Factoring Market

Case study - 2 pages - Business strategy

According to the CFI's latest report, the global factoring market experienced impressive growth in 2022, with notable expansion in all regions of the world. Remarkable performance was seen in North America with growth of 45.7%, followed by India (83.4%) and Singapore (52%).

18 déc. 2023

Bond Markets

Worksheets - 2 pages - Finance

This document is a review of the bond markets.

18 déc. 2023

Financial Markets and Institutions: Financial Intermediaries

Course material - 2 pages - Finance

This document contains a course on Financial Markets and Institutions.

05 sept. 2023

Football teams in the stock market

Litterature review - 9 pages - Business strategy

To diversify the football club's ownership and financial base. Thus, it can be interesting for a football club to diversify its economic activities to diminish the sporting uncertainty, making financial results uncertain. Such a strategy was made for instance by the Danish club FC Copenhagen....

17 oct. 2023

Developing an overall marketing plan for a company

Market study - 10 pages - Marketing theories

Founded in 2006 in Dijon by Ezéchiel Mérite and Nathanaël Mérite, two twin brothers respectively project manager engineer and information and software system engineer. In 2010, the company changed premises and moved into those that combine modernity and conviviality for the study, creation and...

14 nov. 2023

The Market

Course material - 6 pages - Marketing theories

This document is a marketing course on the market, especially on how to identify and delimit it.

03 juil. 2023

Case Study - Tapping (beer) into the chinese supplier market

Case study - 2 pages - Business strategy

The current problems AB InBev has to solve are mainly to find the right suppliers and the right products, …

03 juil. 2023

Football teams in stock market: litterature review

Dissertation - 14 pages - Business strategy

Ce document est une revue de littérature de mémoire, qui répond à la problématique suivante : in a diversified portfolio, what is the impact of football stocks of France, Germany, Italia on the risk adjusted return? Voici le plan de ce texte : Introduction : 1. Some characteristics of the...

05 nov. 2023

What Context and What Demand for a Rent-Specialized Property Hunting Agency on the French Real Estate Agency Market?

Case study - 5 pages - Business strategy

According to the Abbé Pierre Foundation, today in France 4 million people are poorly housed, including 900,000 deprived of personal housing. But in total, there are more than 12 million people in a fragile housing situation. And yet, there are 3 million vacant dwellings as of 1 January 2018, or...

03 juil. 2023

Marketing of Arts and Cultural Industries

Market study - 18 pages - Marketing theories

This document provides insights into the challenges and specific issues faced by marketers in the arts and cultural industries. It offers an analysis of various cultural markets and explains how to leverage the unique characteristics of cultural markets to deliver value to both...

31 déc. 2023

How does the Netherlands establish itself as a leader in the world agricultural market and food industry?

Case study - 7 pages - Business strategy

Agriculture is one of the most strategic sectors in the world today. In addition, the current circumstances linked to global warming require us to question ourselves more and more about new ways of farming to adapt to such a situation that none of us have known before. In addition to agriculture,...

17 oct. 2023

The growth of the Luxembourg real estate market: speculative bubble or viable situation?

Dissertation - 38 pages - Economy general

Demand for housing is very high in Luxembourg, but new construction is not enough to meet it, especially since no new real estate projects are planned for 2023. In addition, borrowing is made difficult by the rise in interest rates on mortgages. Indeed, since the end of the year 2022,...

17 août 2023

Market analysis of KidZania's park

Case study - 7 pages - Business strategy

The Mexican park KidZania created by Xavier López Ancona has expended successfully in numerous countries.. This innovative and educational entertainment venue offers children a unique blend of experiential learning and imaginative play within a simulated city environment. KidZania's growth on...

10 déc. 2023

Market Dynamics - Tiger Corp's case

Case study - 2 pages - Business strategy

Jack (the customer) anticipates, in the wake of the Covid health crisis, a drop in Tiger Corp's earnings, greater than the market's projections. He asks Marie (his JP Morgan equity representative) to sell 500 shares of Tiger Corp in three months' time using a futures contract....

03 mai 2023

Amazon battles for slice of online gaming market - McGee Patrick (2020) - Amazon's study in the video game sector

Text commentary - 3 pages - Digital & e-marketing

The video game industry or video game industry is a sector of activity specializing in the creation and marketing of video games in the world. Existing since 1970 in the United States, this industry is becoming more and more popular in the world and whose largest firms are today mainly based in...

08 avril 2022

The operation of the bank and the financial market

Practical guide - 9 pages - Finance

The financial system is part of the economic activity of a country and contributes to its proper functioning. It designates all the regulations and, in general, the institutions that make it possible to connect the organizations that can offer financing and the consumers or businesses that need...

30 sept. 2022

Market Study - The Do-It-Yourself in the US

Market study - 10 pages - Distribution marketing

The global do-it-yourself home automation market has been expected to reach about 22 billion dollars by 2020, at a Compound Annual Growth Rate of 38 percent between 2016 and 2021. The United States has held a considerable portion of the market, along with Europe, whereas the Asia...

11 juil. 2022

An overview of Panzani's market and strategy

Case study - 19 pages - Brand management

The Panzani Group is a player in the French food market. It brings together leading brands such as Panzani, Lustucru Sélection, Taureau Ailé, Ferrero, Zakia and Régia. At the origin of this major player in the grocery industry, there is a brand: Panzani, the 5th favourite brand of the...

20 sept. 2022
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The AMF (Financial Markets Authority) and market abuse

Course material - 5 pages - Criminal law

Market abuses are also a criminal offenses. Criminal sanctions can be pronounced. They will be pronounced by judicial courts and not by the enforcement committee of AMF. They pronounced fines or jail sanctions. In the french monetary and financial law, there are executive directive listed...

11 juil. 2022

PESTEL Analysis - The Real Estate Market in the UK

Case study - 5 pages - Services marketing

Like any other real estate market, the UK's rents and leases properties. By the end of each month, landlords collect the revenues from the rents and leasing of the houses. This document contains a PESTEL Analysis of the real estate market in the UK.

30 août 2022

The organic products market in the US

Case study - 9 pages - Distribution marketing

The organic products industry within the United States markets has grown significantly within the past twenty years. As a matter of fact, the organic products sector has ranked highest among the fastest-growing sectors within the United States, which further raises questions about how this...

10 mars 2022

Entry mode decisions, internationalization and global marketing - The case of French Cakes

Case study - 5 pages - International marketing

When companies enter foreign markets, they make decisions about what kind of marketing and organizational setup to choose - these are called entry modes decision. The process of internationalization begins with the choice of foreign markets in which the company hopes to enter. In...

10 sept. 2022

Belgian Financial Market

Essay - 12 pages - International economy

The financial sector has long been seen as a highly useful and productive area of activity. As a result, it has grown extremely dynamically at times. However, the events of recent years have eroded the sector's former prestige. First the US subprime crisis and then the disruption of the euro...

28 juil. 2022

The cosmetics marketing

Case study - 5 pages - Luxury marketing

The cosmetics industry is a huge and profitable market in the world. Today, this market is worth billions. In fact, according to the Cosmetics Europe and the personal care association in 2020, Europe was the largest market in the world, with 76.7 billion euros; followed by...

13 janv. 2022

Country market studies

Course material - 4 pages - Business strategy

Knowing why firms go global is only part of the battle, you also need to know where to go. Imagine that you lead a company in the United States, and are responsible for deciding which three countries to enter. First, what types of countries would you choose? What criteria would you use to make...

06 oct. 2022

Market Study - The Do it Yourself in the UK

Market study - 9 pages - Distribution marketing

The world's do-it-yourself home development market has gotten expected to reach 27 billion pounds by the fourth quarter of 2022, at an intriguing Compound Annual Growth Rate of 40 percent between 2017 and 2022 (Seo et al., 2021). The United Kingdom has not only managed to achieve but...