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10 janv. 2011
doc

Organisational approach of Mintzberg

Case study - 4 pages - Management

The traditional concept of regulating the behaviour of employees in an organization dates back to the end of the nineteenth century. This was chiefly due to the works of Henry Fayol, Max Webber, Frederick Taylor and their contemporaries. These approaches are consistent with the concept of the...

27 janv. 2011
doc

Strategic management H&M

Case study - 46 pages - Management

In 1947, H & M, a Swedish clothing chain, opened its first store in the world. The company then conquered Europe and arrived in France in 1998. Today, H & M is a firm well known internationally and has over 550 outlets in 12 countries in Europe. Operating both in the market for menswear, women...

23 mars 2011
doc

Market research: L'Oreal

Case study - 83 pages - Services marketing

The market potential represents the number of persons likely to consume in a given geographic area. The market potential for the cosmetic brand L'Oreal extends to the entire world population, since the number of countries where its products are distributed and the number of segments available to...

12 mai 2011
doc

Porter's five forces contribution to the SWOT model

Thesis - 5 pages - Business strategy

The SWOT model, abbreviation of “strengths, weaknesses, opportunities and threats", is a strategic tool, defined in 1971, for helping a company to analyze its internal context (strengths and weaknesses) and its external context (opportunities and threats), which have an impact on its...

12 juin 2013
doc

What are the challenges of rebranding?

Case study - 3 pages - Services marketing

When do companies feel they need rebranding? Are their earnings going in deficit or have they started undermining their profits. Is it the less number of customers coming to them or they are making less profit on their earnings. Has the product gone in to a “Dog” stage of BCG...

15 sept. 2014
pdf

Controlling organized crime paper

Case study - 3 pages - Journalism

Although the amount of information available to investigators on organized crime has increased due to the increasing number of crime activities, crime has also evolved significantly,and the law enforcement units have a large amount of information to keep. The significant collection of information...

03 nov. 2011
doc

Strategic marketing plan for Caroll (the French "fashion house") in China

Market study - 10 pages - Services marketing

Today, with the globalization, companies have to establish in other countries than their origin country, to be more competitive and to resist in the market, especially in the clothing retail market. So, the main part of companies opens new subsidiaries in other countries and more on emergent...

17 nov. 2008
doc

Public relations services agreement

Standard contracts - 7 pages - Other law subjects

Recitals: The purpose of this Agreement is for the Company to retain an experienced and qualified public relations agency to provide a range of public relations and communications tasks for Company. The Parties Agree: 1. TERM: The term of this Agreement is for one year commencing on (Month, Day...

06 avril 2009
ppt

A presentation on marketing management

Presentation - 61 pages - Services marketing

This presentation will start with marketing environments and systems. It will explore environments like the economic, competitive, technological, socio-cultural environments, etc. The presentation will then progress towards market oriented strategic planning. It will also talk about the BCG...

21 nov. 2008
doc

Aquatic habitats in forest ecosystems

Essay - 8 pages - Ecology & environment

There is a wide variety of aquatic habitats found in forested areas ranging from water-?lled tree holes through to large rivers, lakes, and inundated forests. This article initially reviews the classi?cation of aquatic habitats and some of their important geomorphological, physicochemical, and...

27 juil. 2006
doc

Music, emotion and Zipf's law

Essay - 59 pages - Linguistics & languages

The hypothesis of Zipf concerning a universal Principle of Least Effort, manifesting itself in Zipf 's law and modeled by Ferrer i Cancho and Sol“e in a signal-object reference matrix, gave rise to the idea that maybe the elements in music that elicit our emotional...

07 mai 2009
doc

Catholic religious orders in Europe

Thesis - 3 pages - Philosophy

Monarchism started in Egypt during the IInd century and may have its roots in the forms of some Jewish sects. Saint Antony (236-347) created next to Alexandria what we call anachoretism. He organized a hermits' life. These men gather in communities called anchoret. They live alone but meet on...

15 mai 2009
doc

The evolution of Chinese and French women since the nineteenth century: Differences and similarities

Thesis - 17 pages - Sociology & social sciences

In the two last Centuries, French women and Chinese ones have realized, little by little, their emancipation. What are the matrixes which have participated to the positive evolution of the condition of the Chinese and French women? Under which form has it taken place, and at which moments in the...

27 mai 2009
doc

The architecture and functioning of OCB-283: The switching node in the Alcatel 1000E

Thesis - 20 pages - Electronics, mechanics, engineering & technology

This document relates to the O.C.B 283 system, switching node in the ALCATEL 1000E 10 switching system. It outlines the general architecture and operation of the O.C.B.283, both the fixed subscriber centers and the access exchange to services (G.S.M, IN). O.C.B.283 is digital switching system...

04 juin 2009
doc

2007 NCAA March Madness Tournament: A game theory approach to finding an optimal strategy for office pools

Thesis - 10 pages - Logistics

The focus of this paper is to use aspects of game theory to form a strategy for maximizing a player's chances of winning a NCAA Tournament Bracket from the sweet sixteen rounds on. For each match-up, a strategy for selecting a team to advance will be determined by analyzing a payoff matrix...

10 mai 2010
pdf

Fuzzy QFD for optimizing the engineering characteristics of a casting product

Thesis - 8 pages - Computer science

A casting may be defined as a metal object obtained by allowing molten metal to solidify in a mould, the shape of the object being determined by the shape of the mould cavity. Defective castings, even at advanced foundries, account for 2 to 5% and sometimes from 10 to 25% of the number of...

10 mai 2010
pdf

Cost optimization of supply chain networks using particle swarm optimization

Thesis - 8 pages - Computer science

With increasing competitiveness in the business world, focus on supply chain has got greater attention. Therefore supply chain has to be made effective by reducing unnecessary losses occurring in the supply network. These losses are caused due to production, distribution planning and improper...

21 juin 2010
doc

The development of a customer-focused organization

Thesis - 7 pages - Management

Flow management, flat organization, project management, re-engineering processes - the theme of the integrated enterprise management is the quest for better coordination between organizations and entrepreneurs which has had a major impact on business and change management in the recent past....

29 sept. 2010
pdf

Is "Al-Dar Islamic Fund", created by Pictet, a Geneva based Private Bank, Islamic compliant?

Essay - 10 pages - Finance

Who has created the ?Al-Dar Islamic Fund'? Is it Pictet which is a Geneva based Private Bank which is in compliance with the Islamic culture? The answer to this buzzing mind boggling question is ?No'. As confirmed, the contained shares are not Islamic compliant and secondly the targeted...

29 sept. 2010
pdf

Human resources final case study assignment British Petroleum

Essay - 11 pages - Human resources

We will analyze the case "British Petroleum: Transformational Leadership in a Transnational Organization". During this analysis, we will explain how different management styles are practiced in this company. Two different CEOs, Robert Horton and David Simon, succeeded this British oil company. We...

29 sept. 2010
pdf

Media and terrorism: new challenges for freedom of expression?

Essay - 5 pages - Journalism

Benjamin Cardozo, an American jurist of the 20th century, used to say that "Freedom of expression is the matrix, the indispensable condition, of nearly every other form of freedom?. As such, freedom of expression was recognised, as early as at the end of the 18th century, as a fundamental...

29 sept. 2010
doc

Strategic analysis of "Yahoo!"

Case study - 20 pages - Management

There are more Yahoo! Mail users around the world than two times the population of Mexico” (Yahoo! Website, 2008). One cannot deny the success of Yahoo! over the last decade. However, the reason why Yahoo! is catching a lot of media attention today does not lie in its success but more on...

29 sept. 2010
doc

Global Youth Culture: A Cross Border Market

Thesis - 13 pages - Services marketing

I think it may be useful to remind that however we are acting on a domestic or a global market; we always have to keep in mind that according to Wedel, M. and Kamakura, W A. (1998) an efficient segment should be: Identifiable, Sizeable, Accessible, Stable, Responsive and Actionable. Masaaki, K....

29 sept. 2010
doc

Marketing plan for Caudalie products in Saudi Arabia

Case study - 55 pages - Services marketing

Caudalie, founded in 1993 by two people: Mathilde Bernard Thomas and Professor Vercauteren, features products made from grape pips (from wine producer: Laffite), which are considered to be highly beneficial for the skin. Two years later, the duo launched their first range of products. Keeping in...

29 sept. 2010
doc

Transformational Change at British Petroleum : one goal two different leaders

Case study - 5 pages - Management

Before Robert Horton took over as CEO and Chairman of British Petroleum (BP) in 1990, the company's situation was difficult in terms of the lack of clearness of mission and strategic policy within the top 150 managers surveyed at the beginning of 1989. This survey revealed the managers feeling in...

29 sept. 2010
doc

Caroll in China: strategic marketing plan

Case study - 22 pages - Services marketing

With an economic growth of nearly 10%, China looks very attractive to a lot of companies today. The emergence of a strong middle class characterized by a high purchasing power makes opportunities plentiful. However, China's huge market is much more complex and specific than western ones. That...

29 sept. 2010
doc

EADS : A cross cultural merger

Case study - 8 pages - Finance

Since the early 1980s, mergers and acquisitions have been developing in Europe and worldwide. After the dramatic increase in the number of mergers and acquisitions in the second half of the 1980s, the 1990s leaves its mark by rapid cross-border connections and increased significant value of...

29 sept. 2010
doc

Ports Design Limited - strategic management

Case study - 16 pages - Management

PORTS Design Limited is a fashion company which is vertically integrated. It is commonly known as an, international fashion company. The main activity of PORTS is being engaged in the design, manufacture and the retail of high-end fashion garments and accessories for men and women.The brand...

29 sept. 2010
doc

The role of conceptual models in strategic management

Essay - 7 pages - Management

Since many decades the corporate world has experienced significant changes. In order to remain competitive, companies must adapt themselves to the new changes. Strategic management is one of key success for competitiveness. To achieve the company's goals, strategic management models have been...