Characteristics and life cycle of a product
Thesis - 5 pages - Management
Product is an important variable in marketing applications. A company designs, manufactures and markets in order to generate profits. The important objective of a product is to meet the needs of the consumer through tangible and intangible sources of distribution. The product...
International market study for organic products
Market study - 6 pages - Services marketing
An organic product stems from organic farming, a method in which there is no use of chemicals in any form. At least 95% of the ingredients used in an organic product must have been grown using a method of production that respects the natural balance of the environment and ensures...
Marketing plan for Caudalie products in Saudi Arabia
Case study - 55 pages - Services marketing
Caudalie, founded in 1993 by two people: Mathilde Bernard Thomas and Professor Vercauteren, features products made from grape pips (from wine producer: Laffite), which are considered to be highly beneficial for the skin. Two years later, the duo launched their first range of...
The application of the flexible production system to high-tech industries and services
Essay - 5 pages - Management
More than 20 years ago, Toyota revolutionized the production methods in the car industry due to its flexible production system called Toyota Production System. Originally called 'Just in Time Production', this system was built on the approach created by Sakichi & Kiichiro Toyoda and...
The launch of a new product on the Algerian market (Sagem mobile phones)
Market study - 38 pages - Business strategy
This report mainly focuses on Algeria as an emerging market, mobile phone as a product and Sagem as a French company. This report includes a detailed study of the marketing strategy and the economic conditions in Algeria and also analysis of the product and the services that Sagem...
From the 17th century to today, to what extend is French opera a "product" of French politics?
Essay - 4 pages - Arts and art history
Opera is a musical form of art in which the text is often sung. The singers enact the drama on stage, with costumes and other visual elements like dancing or a play of lights. Though it is often considered that opera was born in Italy around 1600, but even if Mazarin tried to import it to France...
Co-gasification of municipal sewage sludge and asphaltene residue from refineries for production of synfuels/power
Essay - 5 pages - Ecology & environment
One of the gravest problems being experienced by non-oil producing developing country like India is spiraling prices of petroleum crude which has seriously inhibited growth of power sector thereby considerably decelerating the growth rate. Added to this, the explosion in the population of the...
Analysis of advertising a consumer product: Coca-Cola (2006)
Thesis - 2 pages - Services marketing
This campaign, based on a fairytale world, with a multitude of fantasy characters, invites consumers to choose the good side of things. It shows a young man putting a coin into a vending machine and, within the dispenser, the incredible world of Coca-Cola, which revolves around the famous bottle....
Define and explain the concept of an income elasticity of demand for a product
Essay - 4 pages - Economy general
Would you expect the income elasticity for potatoes and DVDs to be large or small? If the supply of oil is price inelastic in the short term, what would you expect the impact of an outwards shift in the demand for oil to be? What might happen in such a situation in the long term? In economics we...
A study on search system for e-learning products
Essay - 5 pages - Computer science
In this paper, we propose the E-learning product search system (ELSS) which can provides high quality information fitted to the learners' demands. ELSS can also provide the accurate information that doesn't contain unnecessary information in mass e-learning products on the internet....
The productive forces of United States of America
Thesis - 32 pages - Economy general
The GNP of United States is the highest in the world, at $10,946 billion in 2004, substantially higher than the EU-25 ($9449 billion, including $1523 billion for France) and two and a half times higher that of Japan ($4390 billion). The GNP per capita remains the fourth highest in the world, with...
The product: Marketing management - 11th edition Kotler & Dubois
Book review - 5 pages - Services marketing
Product determinants: the unit price is rather high, the purchase decision requires research information, the financial risk is high, there is a need for a specific product for a particular purpose. (Ex: car, major appliances). Differentiation: no option because there is no picture...
How would a Restoration comedy production stage female gender in a production of The Country Wife?
Thesis - 12 pages - Arts and art history
This paper is a theatre research paper documenting the appropriate approach to staging the female gender in a restoration comedy production of William Wycherley's “The Country Wife”. The paper considers dialogue, staging, sound and costumes in addition to the historical context of...
Intel corporation in China and contribution of social sciences in the adaptation of the sale of Intel products abroad
Case study - 3 pages - Business strategy
Intel Corporation is a US research center and an industrial manufacturer of integrated circuits. The group was founded in 1968 by Gordon Moore, Robert Noyce, and Andrew Grove, three PhDs in physics and chemistry, and specialists in digital electronics. Intel is short for Integrated Electronics....
Dog Day Care Center: product project
Case study - 6 pages - Services marketing
Our product is a service which is offered in a mall. There are two main objectives for this product, that is, to care for one's pet when the owners are shopping in a mall and to leave one's pet for some time in the mall. The Dog Day Care Center is an innovation, and so there...
Bilingualism and product policy in Canada
Thesis - 8 pages - International relations
During my two-month internship in Canada, I had the opportunity to work for the company Yantama Services. It is an international transport and consulting company. The company is located specifically in Hamilton, Ontario, in which I had attempted to adapt and commercialize an innovative...
Effect of dietary energy intake on egg production and bodyweight in white leghorn laying hens
Thesis - 6 pages - Medical studies
It is generally assumed that feeding a higher energy density diet will enhance the production of laying hens. The only outstanding question in most people's minds is at what point the higher cost of the high energy diet exceeds the value of improved animal performance. The key issue in this...
An integrated coordination model for a supply chain dealing with short life-cycle products operating under stock dependent demand
Thesis - 5 pages - Management
The market demand of any product is generally influenced by quality, warranty, service, advertisement and sales promotion. Apart from these factors, the amount of stock displayed will also significantly influence the sales at retail level. Though, many inventory models have been developed...
TQM (Total quality management) and production management
Presentation - 130 pages - Management
POM is important function where vast majority of firm's workers, capital assets & expenses reside, and is responsible for production, Service & Quality of the products. However apart from their individual objectives, a coordinated effort between all the 3 business functions is a must,...
Derivative products
Essay - 5 pages - Finance
It is an indisputable fact that the present financial and economical tsunami is one of the worst slowdowns just close to the previous one, being the economic collapse in 1929. Indeed each semester previsions a particular percentage of growth. However, this foresight is depleting in terms of the...
Discuss the main factors that determine product prices in the UK - published: 29/09/2010
Essay - 3 pages - Economy general
Predicting firms; behavior and reactions to events is central for current microeconomics. Economists have put forward many theories to analyze the behavior of firms, main decisions of economic interest related to outputs, investment, and technology and above all prices which are the object of...
The company Renault and the consideration of environmental issues in its production
Case study - 39 pages - Business strategy
Renault was founded by Louis Renault and his brothers in 1898. It is a familial and traditional company that made a name for itself through the years, different periods and centuries. Indeed, Renault's group went thought two wars and an economic crisis, and by always adapting its strategy and its...
Production of bacteria colonies containing normal and mutated version of the same gene (encoding for Bacillus thuringiensis toxin) to compare the activity of the corresponding proteins
Essay - 13 pages - Medical studies
The Bacillus thuringiensis (Bt) is a bacterium which mostly has insects as hosts. When the growing conditions are bad (lack in nutrients, bad temperature etc.), Bt produces spores, sleeping forms of the bacterium, which are able to resist even extreme conditions. What makes Bt different from...
Sales and distribution of the products of Hyundai and Tata Motors
Dissertation - 28 pages - Services marketing
The automotive industry is an extremely reliable indicator of economic growth; quite obviously, its growth boosts the economy's performance. The automobile industry grew at a compound annual growth rate (CAGR) of 22 per cent between 1992 and 1997, industry that was licensed, controlled and...
A study on market potential for office automation products
Tutorials/exercises - 36 pages - Services marketing
We live in a world surrounded by digital technology, it has totally transformed the way we lead our lives. Today we go to digitally remastered surrounded sound, we watch movie at home on a digital video CD. And we listen to music on a digital technology. Technology has become such a part and...
An empirical study of the Scottish attitude towards mobile phone product and services
Tutorials/exercises - 44 pages - Business strategy
Vodafone Essar is a cellular operator in India that covers16 telecom circles in India .the name of the company ,the marketing brand used is simply Vodafone .its offers both prepaid postpaid GSM cellular phone coverage through out India and is especially strong in the metros. Vodafone Essar...
Feasibility study of a new cosmetic product launch on the American market
Market study - 25 pages - Services marketing
After having presented the contents of our work and before developing our ideas, we first wanted to explain briefly the context of this study. Indeed, the specificity of our work is the fact that it is totally based on a real situation. Here are the key steps of the story, which have opened out...
The American TV series as an entertainment product (2007)
Thesis - 4 pages - Film studies
In September 2006, the traditional film du dimanche soir was deposed on the first two hertziennes French channels by three TV series. These three TV series are American ones: CSI (Les Experts), Without a Trace (FBI, portés disparus) and ER (Emergency Room, Urgences). After having being seen as a...
Environmentally friendly companies: Diversified natural products, inc. and ICS cleaning
Thesis - 2 pages - Journalism
As an environmentally friendly cleaning products and services company, the London-based ICS Cleaning works in teams to give an “intelligent clean.” Taking great pride in their work, the company proves thorough and banks on skill instead of sizeable amounts of chemicals. With 25...
Case study: American home products
Thesis - 3 pages - Business strategy
American Home Products manages diverse business ranging from packaged drugs, food products and household products. The company believes in aggressive marketing strategy which has helped company cloak phenomenal growth over the years. Being the consumer product company,...
