Microsoft Green Solutions : Communication Plan (April 2008) - publié le 29/09/2010
Case study - 11 pages - Ecology & environment
A recent trend in customer relationships puts an important emphasis on corporations' behavior towards environmental issues. Several non-governmental organizations have pointed out companies that had been engaged in activities damaging the environment. Among them was Greenpeace which targeted...
The rise and the fall of the Baan Company - published: 22/06/2009
Case study - 14 pages - ICT marketing
This case study focuses on the rise and fall of Baan Company which developed in the market of software technology. Baan was one of the leaders of the market in the beginning, but it crashed in 2000. Initially, Baan was especially strong with its manufacturing module, SAP with its finance...
The international marketing strategy of Microsoft - published: 29/09/2010
Case study - 28 pages - Services marketing
Microsoft is an American public multinational conglomerate founded by Bill Gates and Paul Allen in 1975 in Albuquerque, New Mexico, USA. At that time, the founders were students and they wanted to sell their first translator software Altair 8800. Today, the company is headquartered in...
The rise and the fall of the Baan Company
Case study - 14 pages - Services marketing
This case study focuses on the rise and fall of Baan Company which developed in the market of software technology. Baan was one of the leaders of the market in the beginning, but it crashed in 2000. Initially, Baan was especially strong with its manufacturing module, SAP with its finance...
How a company can implements an ERP system? What are its advantages and disadvantages?
Essay - 12 pages - Management
Nowadays information represents a huge benefit for companies and its customers; the amount of internal and external data assumes gigantic proportions in every department of each company. But data could be a veritable advantage if this information is well organized and standardized. Some companies...
Microsoft Green Solutions : Communication Plan (April 2008)
Case study - 11 pages - Ecology & environment
A recent trend in customer relationships puts an important emphasis on corporations' behavior towards environmental issues. Several non-governmental organizations have pointed out companies that had been engaged in activities damaging the environment. Among them was Greenpeace which targeted...
Skype: Company overview, strategy and SWOT analysis - publié le 02/11/2010
Thesis - 9 pages - Business strategy
In this assignment we are going to make a study of the software application SKYPE and it's services based on VOIP (voice over Internet Protocol). In the first part we will see the company overview including a presentation of the company, the features of the software, some key...
Developing an overall marketing plan for a company
Market study - 10 pages - Marketing theories
Founded in 2006 in Dijon by Ezéchiel Mérite and Nathanaël Mérite, two twin brothers respectively project manager engineer and information and software system engineer. In 2010, the company changed premises and moved into those that combine modernity and conviviality for the study, creation...
Advertisement and sales promotion with reference to Leo Labs IT Solutions Pvt. Ltd.
Case study - 35 pages - Services marketing
LeoLabs IT Solutions Pvt. Ltd. has built a reputation of delivering software and business management solutions that provide measurable results. It has been recognized as one of the fastest growing companies in Hyderabad, India. LeoLabs growth can be attributed to the company's focus...
How a company can implements an ERP system? What are its advantages and disadvantages? - published: 29/09/2010
Essay - 12 pages - Management
Nowadays information represents a huge benefit for companies and its customers; the amount of internal and external data assumes gigantic proportions in every department of each company. But data could be a veritable advantage if this information is well organized and standardized. Some companies...
Developing a menu driven housing loan module
Thesis - 20 pages - Computer science
Loan Management System (LMS) integrates various packages with a view to avoid duplicity of work and optimize the very usage of the network resources. The purpose of this project is to specifically design a module (Housing Loan) of the loan management system to systematically grant financial...
Skype: Company overview, strategy and SWOT analysis
Thesis - 9 pages - Business strategy
In this assignment we are going to make a study of the software application SKYPE and it's services based on VOIP (voice over Internet Protocol). In the first part we will see the company overview including a presentation of the company, the features of the software, some key...
The consumer behavior with the advent of information age - publié le 03/01/2011
Thesis - 6 pages - Management
Over the past few years, the Internet democratization, due to the Web development, shows major changes in several sectors of social and economic life. The main effect of this growth was to cause a very fast modification of the reality in which consumer evolves. Indeed, we can observe the creation...
Simulation of international business - the virtual launch of IBM Malaysia
Market study - 35 pages - Economy general
The aim of this project is to study the context of an international business case. This simulation allows all to acquire knowledge of the many stages involved in performing such an undertaking from the implementation of a real file to a virtual launch of a product on the market. The company...
Skype, The Skype segment of 15-30 years old in France
Case study - 13 pages - ICT marketing
Skype is the first firm that revolutionized the telephony market. Thanks to it, people can call their friends or their family for free. Customers in the segment of 15-30 years are the most important part of Skype clientele. They are the digital generation, and use computers all the day and they...
Setting up intranet facilities
Dissertation - 135 pages - Computer science
An intranet is an internal company network that uses the Internet standards of HTML HTTP and TCP/IP communication protocols along with a graphical web browser to support business application and provide department, interdepartmental and company wide communication solutions. An intranet uses a Web...
CRM a powerful tool for tracking customers but which finds its limits at Antalis
Essay - 35 pages - Business strategy
CRM is a department that has succeeded in building its place within companies, and have took a prominent place at Antalis. This sector is a very specific sector both on its complexity that is very difficult market to break into. The market is highly competitive, and although Antalis occupies a...
Maintaining records in a library using C++
Dissertation - 84 pages - Computer science
The language used in the project is C++. C++ is a very good tool for the Object-Oriented programming. It provides all features of object-oriented programming. The foremost advantage of object-oriented programming is the Re usability feature. The project is a Library system, which is developed...
The consumer behavior with the advent of information age
Thesis - 6 pages - Management
Over the past few years, the Internet democratization, due to the Web development, shows major changes in several sectors of social and economic life. The main effect of this growth was to cause a very fast modification of the reality in which consumer evolves. Indeed, we can observe the creation...
The Linux Operating System
Essay - 11 pages - Computer science
The report will cover the history of Linux, its business operations and its purpose. The report will also describe Linux's popular software in comparison to other commercials systems.
SAP: installation, advantages and disadvantages (2005)
Case study - 9 pages - Business strategy
SAP is the worldwide leader in integrated software companies. It was created in 1972 by 5 ex-executives of IBM. SAP's turn over was 8,5 million in 2005, and continues to raise. Net income is 1,5 billion. In the ERP market, SAP has 12 million users, and more than 100,000 licences set...
Sales-side process automation to improve integration: An exploratory research
Dissertation - 51 pages - Business strategy
The customer has always been important. Peter Drucker, the dean of management consultants, once remarked: “Because its purpose is to create a customer, the business enterprise has two and only two basic functions: marketing and innovation. Marketing and innovation produce results: all the...
Clustering of self organizing map
Dissertation - 31 pages - Physics
This project is based on the research work on the clustering of Self Organizing Map. SOM is an excellent tool, which is utilized to visualize the properties of data. The number of SOM units is larger than it is clustered in similar group. Use the SOM for clustering data without knowing the class...
A test case reduction heuristic based on changed condition/coverage criteria
Thesis - 5 pages - Computer science
Software testing and retesting occurs continuously during software development life cycle to validate the software from different views. To validate the developed one, time and resource constraints are taken into account; therefore test suite reduction technique (i.e.,...
Green Marketing: Opportunities and Limitations of Targeting the Green Segment - Case study of IBM
Tutorials/exercises - 59 pages - Tourism marketing
Abstract Purpose - Intend to improve the knowledge base concerning the growing green market population. Objectives - Assess the potentiality of targeting the green consumers in France and in India, by understanding their behaviors and expectations. We also tried to analyze the attitudes of...
Management and communication: The case of Apple
Case study - 49 pages - Management
Apple has continued to develop in the IT market since its establishment in 1974, by visualizing the future to change the world. Apple has opened its lines of communication and has secured a strong position in the market. Apple in California (Silicon Valley) specializes in design, manufacturing...
Agent oriented domain driven data mining
Thesis - 6 pages - Computer science
Data mining is the process of knowledge discovery in the database. The basic need of data mining in business is to help in improving the business. There are different types of businesses based on domains. Data mining has been recognized as an essential element of decision support, which has...
Case study: Apple
Case study - 8 pages - Services marketing
We present an analysis of the firm, Apple Computer, Inc. and examine its growth from different angles. The choice of this firm was a result of the immediate interest in the firm. This analysis is particularly interesting in terms of study of its history, and also its present and its future. In...
Apple Computer, case study
Case study - 8 pages - ICT marketing
We present an analysis of the firm, Apple Computer, Inc. and examine its growth from different angles. The choice of this firm was a result of the immediate interest in the firm. This analysis is particularly interesting in terms of study of its history, and also its present and its future. In...
E-business - Analysis of iTunes
Thesis - 5 pages - Business strategy
iTunes Store is the leading platform of digital music sales since its launch on April 28, 2003 with three billion song downloads. Basically named iTunes Music Store, this online digital media store has expanded its original catalog to include videos and films, books, multimedia, games, iPod and...
