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28 janv. 2015
doc

Asian crisis - context, factors, phases and exit

Course material - 8 pages - International economy

After thirty years of sustained growth, the four "Dragons" (Hong Kong, Singapore, South Korea, and Taiwan) and the "Tigers" (Thailand, Malaysia, Indonesia and the Philippines) have almost reached the economic performances of Western countries. Based on high savings, high investment rates,...

10 avril 2008
doc

People's Republic of China and Chinese Overseas: how did the Chinese "traitors" became developers of their country?

Essay - 7 pages - Political science

The chinese people have had a long tradition of migration, nevertheless, the intricacy of the chinese diasporic phenomenon and the fact that it is made up of complex elements of migration, makes it difficult to understand. Moreover, the consideration of the great ethnic, linguistic and cultural...

27 janv. 2011
doc

Business strategies: The Carrefour group

Case study - 16 pages - Business strategy

The Carrefour Group is the leading European retail group, and is the second largest in the world after Wal-Mart. Although it is still poised as a leader, it continues to develop amid tough competition on European markets as well as the global markets, even as the demands of the consumers become...

14 juin 2002
doc

From China with Love: Hong Kong Movies

Dissertation - 35 pages - Film studies

Dianying' is the Chinese translation for movies. It literally means 'Electric shadows'. To me, this term is particularly meaningful and suggests that movies are the shadows of real life and offer a clear reflection of a society or a culture. My topic here is Hong Kong cinema, the...

03 oct. 2014
doc

Anthropology of religion : religious specialists, Shamanism

Text commentary - 2 pages - Sociology & social sciences

This essay is based on the articles of Margery Wolf's "The woman who didn't become a Shaman? and Victor Turner's "one Religious Specialists?. In his study of the religious specialists, Victor W.Turner tries to give us a mere definition of this phenomenon in order to show that they all...

17 sept. 2008
doc

China in Africa: a new form of colonisation?

Essay - 5 pages - International relations

China maintains a privileged relationship with Africa. From 2000 to 2005, trade between the two countries has increased from US$10 billion to US$ 28billion. By the end of 2005, China has established more than 800 enterprises in Africa involving a total investment of US$6 billion. It has signed...

16 janv. 2009
doc

The Meiji era: The opening of Japan to the West - publié le 16/01/2009

Essay - 8 pages - Economy general

In the Westerners' mind Japan remains a country which sometimes presents an extreme modernism (with the painful consequences which one knows nowadays). On the other hand, Japan tries to preserve the old traditions which make imaginations wander and return us to the novels of Pierre Loti. This...

16 janv. 2009
doc

Asian pacific business since 1997: Samsung and South Korea - publié le 16/01/2009

Essay - 11 pages - Economy general

Everybody knows Samsung, Toyota, Sony, LG or even Hyundai which are very famous brand all over the world. Those very successful companies have similarity. Indeed, all of them come from the Pacific Rim. The Pacific Rim is defined by "far Eastern countries and markets bordering the Pacific Ocean,...

29 avril 2009
doc

Economic history of Hong Kong during the 20th century

Thesis - 8 pages - Economy general

In this essay I will explore the economic history of Hong Kong during the 20th century. Hong Kong, during this period, I will argue, went from an entrepot trading outpost, which nevertheless attracted large British trading companies, to a major independent regional trading center. I will start by...

30 sept. 2000
doc

China : a power in transition

Essay - 6 pages - International relations

Deng Xiaoping's death on February , 1997, left China without the " father " of the evolution it had been following since 1978. . Though he was a survivor of the Long March, he repelled a lot of Mao Zedong's inheritance and introduced his country to what is certainly the single most...

27 janv. 2011
doc

Strategic study of Decathlon

Case study - 36 pages - Business strategy

For over a decade, the retail brand Decathlon, has been the European leader in the retail market for sporting goods. This dominance manifests itself in France as the popularity of the slogan: "A background form” and the growing number of superstores located mainly in the outskirts of cities,...

08 juil. 2008
doc

The Meiji era: The opening of Japan to the West

Essay - 10 pages - Modern history

In the Westerners' mind Japan remains a country which sometimes presents an extreme modernism (with the painful consequences which one knows nowadays). On the other hand, Japan tries to preserve the old traditions which make imaginations wander and return us to the novels of Pierre Loti. This...

10 août 2008
doc

Asian pacific business since 1997: Samsung and South Korea

Case study - 13 pages - Foreign markets

Everybody knows Samsung, Toyota, Sony, LG or even Hyundai which are very famous brand all over the world. Those very successful companies have similarity. Indeed, all of them come from the Pacific Rim. The Pacific Rim is defined by "far Eastern countries and markets bordering the Pacific Ocean,...

03 déc. 2010
doc

Nespresso and its information system - E-business

Thesis - 15 pages - Business strategy

The company was founded by Nespresso Nestle Group in 1986 with the aim of offering its customers quality coffee products. Since then, the company has continued to develop a selective distribution system and manage its brand based on luxury. The company catered to the popular concept of drinking...

27 janv. 2011
doc

Strategy of Nike (2008)

Case study - 11 pages - Business strategy

Nike is an American multinational, currently established internationally. Its activity is specialized in clothing, shoes and sports material. This company has been in competition for several years with large companies such as Adidas, Asics, and Reebok, and was unique with its perpetual capacity...

27 janv. 2011
doc

International strategy of Burberry

Case study - 20 pages - Services marketing

The Burberry brand is part of the luxury industry, so it is susceptible to all the changes and developments affecting that industry. Currently this sector has taken a beating with the economic crisis owing to the decline in tourism and stock shares are on the wane with most customers lying low...

03 mars 2011
doc

Study of Chanel No. 5 and its positioning, history, ranges and competition

Case study - 24 pages - Services marketing

Gabrielle ‘Coco' Chanel's iconic brand needs no introduction. Six letters in black or white that possess the magical power to transport us to the land of femininity, elegance, luxury and sophistication with the inevitable French touch. In this case, it becomes impossible to separate the...

28 mars 2020
doc

An Overview of Mental Health Policy in Hong Kong

Essay - 3 pages - Sociology & social sciences

Mental health services in Hong Kong are criticized so much and are viewed to be inefficient compared to other Asian countries like Singapore, Taiwan, Japan and South Korea. People in Hong Kong suffer different types of mental disorders like anxiety disorders, personality disorders and...

23 mars 2011
doc

Market research: Godefroy Diffusion, Denmark (2007)

Market study - 10 pages - Services marketing

The company Godefroy Diffusion wants to enter the Danish market for cosmetics and hygiene. To this end, the company manager Alain Thibaux is attempting to understand the structure of this market in two ways: - conducting a study of the Danish cosmetics market. Prospecting the demand of insurance...

12 mai 2011
doc

South Korea: An Electronics Industry - publié le 27/04/2011

Thesis - 6 pages - Economy general

On what competitive advantages did South Korea lean to build a successful model of economic development? What factors can make South Korea particularly attractive as a market and as a base for value-added activities? After the war which led to the division of the peninsula and Korea in 1953,...

30 juin 2011
doc

Beyond the Borders

Essay - 9 pages - Business strategy

Lars Inman needs to turn RLK Media around in twelve months. With no marketable product on the table, his only option is to get their new iVid gadget in the market. He is faced with the decision whether to in-source or contract out its software development. This paper explores the different...

12 janv. 2009
doc

How to reform the UN security council and why? - publié le 12/01/2009

Thesis - 3 pages - International relations

The Security Council is usually considered as the most important organ of the UNO. Primarily “responsible for the maintenance of international peace and security” , the Security Council has huge responsibilities and thus needs legitimacy to fulfill its mission. There has been a great...

12 sept. 2007
doc

Field Project: Au Bon Pain

Market study - 3 pages - Services marketing

Au Bon Pain was established and opened its first café in 1978, in Boston's Faneuil Hall Marketplace. The goal of this first café was to offer fresh baked bread and cater to commuters, tourists, shoppers, students, and residents located throughout the city of Boston. Au Bon has been greatly...

15 janv. 2009
doc

Market study hotel industry business 2005 - publié le 15/01/2009

Essay - 11 pages - Business strategy

Marriott International's Q1 2005 net income was $145 million, a 27% increase compared to the same period last year. Marriott International recorded earnings per share (EPS) of $0.61 in the first quarter of 2005, up 30% from the same period in 2004.Management fees increased 52%, driven by 9.2...

08 août 2014
doc

Asian Pacific Business - Malaysia - published: 01/07/2010

Market study - 7 pages - Foreign markets

The world has seen the most important economic growth since the end of the Second World War in the region of East Asia. This incredible economic phenomenon had emerged more particularly in Japan during the 1950s. This trend has been followed later by what is known as the four dragons:...

17 mai 2009
doc

An in-depth analysis of the role of the Brazilian state in its economic development - publié le 17/05/2009

Thesis - 6 pages - Economy general

The third world is a subject which has caused much ink. Several features can be found as economic problems, political instability, authoritarian regimes. However, some countries as the tigers (South Korea, Taiwan, Singapore and Hong-Kong) succeed in dealing with their economic and...

29 sept. 2010
doc

e-business in the development of Interflora - Case study - publié le 29/09/2010

Case study - 11 pages - Services marketing

Our study will focus on Interflora with respect to the French market. The French website will have interface with all other region based Interflora websites throughout the world, so as to ensure prompt and efficient global deliveries. Interflora is the largest flower delivery company by which...

07 août 2014
pdf

Impact on export during the recent financial crisis

Essay - 25 pages - Economy general

The paper describes the export situation during the recent financial crisis. Since this topic is very large, it was impossible for us to cover all of its multiple aspects and we decided only to highlight a small part of it. We confine our analysis by comparing two different types of countries;...

29 sept. 2010
doc

Asian Pacific Business - Malaysia

Market study - 7 pages - Economy general

The world has seen the most important economic growth since the end of the Second World War in the region of East Asia. This incredible economic phenomenon had emerged more particularly in Japan during the 1950s. This trend has been followed later by what is known as the four dragons:...

24 juin 2010
pdf

Internationalization of a brand - the case of Nespresso

Case study - 34 pages - International marketing

First, to introduce this company one should notice that it is one of the most successful global brand that has been recently launched. Despite being physically present in only 35 countries, Nespresso is worldwide famous. Thanks to its consistent premium positioning and a long-term innovative...