Abstract
This document is an analysis of the strategic management, development strategies and analysis of the company Quicksilver. The aim of our assignment is to study the current situation of Quiksilver and build strategic plans for the company's growth in future. As we see in our analysis, Quiksilver "trashes" the others firms in the market, to head towards a strategic direction it can take in order to assert it and grow. We present Quiksilver's strategic position with the external and internal environments and also offer strategic solutions for the company's future.
