Abstract
Since few years, mobile phone market is changing radically and many new mobile phones, called smart phones or intelligence phones are entering on the market and have produced a boom. Before, those intelligence phones were only dedicated to professional persons, but mobile manufacturer felt that it could be a potential market and provided additional revenue. So unit sales of smart phones have been growing faster than the overall market for mobile phones. In fact, based upon increased user demand, this trend will continue through 2013. We noticed that smart phone unit sales are poised to grow even faster than the healthy growth over the past few years. Smart phones provide a rich cocktail of features: radio, music, video, network interfaces, gigabytes of storage and powerful processors, games and new applications moreover, they become thinner and cheaper and as a result they entered in the consumer market and they are really appreciated. As we said before, for the past few years smart phones have been aimed at professional consumers and prosumers (they are people who are early adopters with respect to products and have a high passion for news technologies), and it became a new generation of mobile internet devices because a small smart phone that is only four inches long provides sharing of real-time information and knowledge and it can transform lifestyles.
The speed of information processing is accelerating, and real-time communication is becoming universal and is no longer constrained by time and space. Smart phones became a real interest for companies and they provide one to each of their executives in order to provide to them an all in one device where they can check their mail and be available twenty for hours a day for their customers. In fact, smart phones changed radically the vision of workers' life because they are now enlisting in a world where work never stops. We noticed that every activity's sector is touched by this phenomenon. However, when workers come back home they are still connected to their job because mail box and other network account stay connected on smart phone and are accessible in one click. The main question is when workers can stop to be alert by their smart phone. Some studies as we saw in the thesis, ask to workers if they stay connected also when they are in their bedroom, and forty four percent of them said yes. When people are not working in their office they are looking at their smart phone every six to twelve minutes. On another hand, thirty five percent of workers checked their mail in the morning and it is the first action they did when they wake up. It is not surprising that smart phone lead to friction in private life of owner of smart phone.
Extract
[...] In theory, when employees use their mobile phone for their personal usage and for an abusive way, they could be sanctioned by their firm. But, could we imagine that an employee inverse Déborah DELIN ISEG Business School Year 2010/2011 The Impact of Smart Phone on business and private life 58 the situation and threaten his company because it contact him on his mobile phone outside of his working hours? In fact, we can ask ourselves how many time employees are really working if we take in account the work that they provide thanks to their laptop and their Smart Phone when they are not in the office. [...]
[...] In fact, they permitted to them to stay in touch with their firm, their colleagues and their clients. This new gadget was really appreciate by employees and employers, but some months after their launch, some of them noticed that there is an addiction that Smart Phone could provided and also that reduced work capabilities. So, some American employees tried to attempt their employers in order to have some compensations or benefits from them. Unfortunately those smart phones change the social relationship between people and also in their job. [...]
[...] Déborah DELIN ISEG Business School Year 2010/2011 The Impact of Smart Phone on business and private life 3 List of tables Schema 1 Worldwide Market share of Smart Phone at the end of 2009 Page:11 Schema 2 Worldwide device manufacturer share May 2010 Page: 12 Schema 3 Worldwide market share of Professional Smart Phone at the Page:13 beginning of 2010 Schema 4 Smart Phone Market at the end of 2010 Page:14 Schema 5 Value Chain of Research In Motion Page: 18 Table 1 Strengths and Weaknesses of BlackBerry Page 20 Table 2 Treats and opportunities of the Smart phone's market Page 23 Schema 6 Five Forces of Michael Porter Page:35 Schema 7 Keller's Model for Blackberry Page: 36 Schema 8 Blackberry awareness of models Page: 38 Schema 9 Knowledge of Current Models (example of Pearl and Curve Page: 39 models) Schema 10 How consumers perceive the usage of BlackBerry? Page: 40 Schema 11 How users perceive who can be able to use those Smart Page: 40 Phones? Table 3 Evolution of the perception of Blackberry's users Schema 13 How consumers perceive functionalities of BalckBerry's Page:41 Page 39 Smart Phones? Schema 14 How consumers feel Blackberry's Smart Phone? Page:41 Schema 15 How are perceived Smart Phone by working people? [...]
[...] i. ii. c. Worldwide Demand and Offer of Smart Phone . 20 i. ii. d. i. 2. a. [...]
[...] (2011, January 25). TELEPHONES INTELLIGENTS • LE BLACKBERRY VA DISTINGUER TRAVAIL ET VIE PRIVÉE. Futura Sciences. Retrieved August 27, 2011, from www.futura-sciences.com/press-telephones-intelligents-%C2%B7-blackberry-va- distinguer-travail-vie-privee_1316569_0.php Production, M. (Director). (2010). Emission capital [Documentary]. France: M6. Salaries contre patron quand l'entreprise est sous pression S. (2011, July 12). [...]
