Abstract
Over the past few years, the Internet democratization, due to the Web development, shows major changes in several sectors of social and economic life. The main effect of this growth was to cause a very fast modification of the reality in which consumer evolves. Indeed, we can observe the creation of a new dimension which facilitates the exchange of information most often repeatable and distributable. We must notice that, at the beginning the Internet objective was the creation of virtual communities to facilitate the exchange and sharing of knowledge in education, science and technology. Nevertheless, nowadays, this inheritance result in the creation of virtual communities such as Napster, Hotline and Gnutella and soon Freenet which applied for all the same sharing philosophy. However, it could be a problem in case of cinematographic works and commercial software piracy. This way, this literature review will study the motivations for consumers who engage in behavior which could be termed dubious, criminal, deceptive or fraudulent. We will analysis this phenomena through different consumer behavior theories and this way we will evaluate the piracy motivations.
