Abstract
Undeniably, the technology over the Internet is evolving constantly since its creation. Actually, a new trend of using the Internet with business is showing up named Cloud Computing. This web technology offers new opportunities for companies or individuals to cut costs through the delivery of online software and other services. Various online providers such as Google, Amazon, IBM and many others offer a wide range of services. As this technology is burgeoning, major actors in this business adopt their own pioneer strategy that can be effective or not. But at the same time, some smaller players want to enter the game and play a role in the market by having opportunities to gain customers. This switch from inside controlled data to online services could however create fears about security and trust and this is the major concern that companies and individuals are facing with this new technology over the Internet. There is no doubt that nowadays, Cloud Computing is becoming more and more known in the Web World. This new technology is burgeoning and we can see a lot of concrete opportunities for businesses in the future. Some existing companies are trying to develop Cloud Computing through various forms and several strategies. Thus, we are going to see first, the definition and the history of Cloud Computing to better understand opportunities and issues that we are going to study. The major actors of this market will be described. Then, we will analyze their own strategy and if they will be able to be successful or unsuccessful. And finally, we will see how Cloud Computing will impact business in the next 10 years and we will finish with our recommendations.
