Business tourism in France
Case study - 14 pages - Tourism marketing
Working in a family business, named DESERTOURS™, we perform in a challenging and competitive market: tourism. With twenty years experience, DESERTOURS™ is the 4WD and motorcycle adventure travel leader in the French market. Our company offers trips around the world, including...
Denmark: National Plan for Tourism
Case study - 18 pages - Economy general
The Kingdom of Denmark, commonly known as Denmark, is a country located in the Scandinavian region of Northern Europe. It is the smallest and the southernmost among the Nordic countries. Greenland and the Faroe Islands are autonomous provinces of the Kingdom which are governed by domestic rules....
Business plan: Personal traveller - tourism in China
Business plan - 23 pages - Tourism marketing
Personal Traveler is a travel related service company which links with travel agencies in leading European markets in forming a customized package to fit the need of “third-age” foreign travelers in main Chinese cities. The venture will leverage on the sharp increase in tourism...
Advantages and limitations of using tourism as a rationale for nature conservation and protected area establishment
Essay - 5 pages - Ecology & environment
Nearly everyone on the planet would love to see animals and wildlife in their natural habitat with plenty of the space and the resources they need to survive on their own. The problem is that this level of nature conservation is expensive. Leaving land free from development comes at a price. One...
Tourism Case Study : Cabourg
Case study - 20 pages - Services marketing
The city of Cabourg, in France is a well known tourism destination from a national and international point of view. It is mainly known for its typical architecture, its beautiful sea side geographical position, its literature legacy through authors as Marcel Proust, and for its famous...
E-Tourism in Europe. The E-CRM and ITCs adoption issues: how to retain customers?
Case study - 37 pages - Economy general
E-tourism offers the potential to make information and booking facilities available to a large number of consumers at a relatively lower cost. Among its several advantages are that it enables the tourism sector to make large scale savings on the production and distribution of print...
Qualitative vs. quantitative research techniques in tourism
Essay - 9 pages - Business strategy
Research in the field of tourism has not been very important until the early nineteen seventies; it has begun to spread only since that time. Marketing research is a broad concept including various techniques, but a main distinction should be done between quantitative and qualitative...
Why using brand management in the tourism industry ? The case of destination branding
Dissertation - 45 pages - Management
Nowadays the tourism sector is one of the most important economic sectors. The globalization of our world allows for better, easier, faster, and cheaper travel, and the technological progress achieved has left almost no place unknown. We may observe that many destinations are now...
Tourism in Nord-Pas-De-Calais: Evaluation and recommendations
Market study - 26 pages - Business strategy
The Nord-Pas-de-Calais is located in the north of France (Appendix 2) and is bound by three borders, the Sea, a border with Belgium and a border with the French area Picardy (Appendix 3). The surface of the territory is 12 414 km2 i.e. 2.3% of the French territory. Its littoral edge is...
"Networking within tourism destinations hinders innovation and freedom of choice." Critically discuss this statement - publié le 11/10/2006
Essay - 8 pages - Business strategy
Tourism, like many modern industries of today, is essentially an assembly process. Very rarely does one organization or company control all the components, or all the stages of decision-making with respect to the creation and delivery of the tourism product. Consequently, in most...
The evolution of international tourism: From grand tour to package tour
Case study - 8 pages - Tourism marketing
Oleron is the vastest French metropolitan islands after Corsica (35 km in length, 12 km in its biggest width, 34 metres in its highlight (in saint Trojan's dune), 90 km of coasts, a surface of 175 km2, 19 000 permanent inhabitants). From XIXth century, connections between the island and...
"Networking within tourism destinations hinders innovation and freedom of choice." Critically discuss this statement
Essay - 8 pages - Business strategy
Tourism, like so many modern industries, is essentially an assembly process. In few situations does one organisation or company control all the components, or all the stages and decision-making processes in the creation and delivery of the tourism product. That is why in most...
How is Mont-Saint-Michel a textbook case of Operation Grand Site (OGS)?
Case study - 5 pages - Ecology & environment
Alarm bells are ringing to save Mont-Saint-Michel. The site was massively developed for tourism in the 19th and 20th centuries, but the environmental degradation of the site will lead us to rethink its management. A victim of over-visitation, the site needs to be transformed into a...
SWOT Analysis - Carlson Wagonlit Travel
Case study - 6 pages - Tourism marketing
The company, or rather the concept, originated many years ago, in 1872, when the Compagnie Internationale des Wagonlits et du Tourisme (CWILT) was founded in Europe. At the same time, on the American continent, the Foster travel offices opened their doors. Today, the Carlson Wagonlit Travel group...
Job Application Letters - published: 10/03/2026
Sample letter - 4 pages - Medical care & personal assistance
Sample job application letters for various positions including tourism escort, sports tourism escort, caregiver, and elderly companion.
SWOT Analysis - Emirates
Case study - 5 pages - Tourism marketing
The tourism sector is one of the most important sectors for the economy, regardless of the country. However, tourism has been impacted by the onset of the health crisis, which has generated millions of euros in losses worldwide for the entire segment. Airlines have also been hit...
Court of Cassation Ruling on Pre-Contractual Information Obligation
Law case - 4 pages - Obligation law
The Court of Cassation determines that tourism professionals must comply with both general and special pre-contractual information obligations, as per the Civil Code and Tourism Code.
Conserving Mountain Ecosystems: Balancing Local Needs and Sustainable Development in a Changing Climate
Essay - 1 pages - World geography
Discover the fragile beauty and immense value of mountain environments, home to a quarter of the world's biodiversity and providing 70% of the planet's freshwater capacity. As natural laboratories, mountains face pressing challenges from climate change, tourism, and human...
SWOT Analysis - Qatar Airways
Case study - 4 pages - Tourism marketing
Qatar Airways is the flag carrier of the State of Qatar in the Middle East. The company is known to be one of the best airlines in the world in terms of safety, comfort, image. Its main air hub is located in Doha, Qatar, and the company operates flights all over the world, sometimes via...
Application for Reservation Manager Position at Hôtel Barrière Les Neiges Courchevel
Sample letter - 1 pages - Tourism marketing
A motivated and experienced candidate applies for the Reservation Manager position at Hôtel Barrière Les Neiges Courchevel, bringing a strong background in tourism, hospitality, and client relations.
Preservation of Venice's Heritage: A Multi-Scale Effort
Case study - 3 pages - World geography
Venice, a city of unparalleled cultural heritage, faces numerous threats that necessitate a multi-faceted preservation approach. To safeguard this unique site, various stakeholders, including international organizations, local authorities, private companies, and residents, collaborate to protect...
Tourist Attractions in the Caribbean
Case study - 3 pages - Tourism marketing
The Caribbean, an enchanting mosaic of islands scattered across the azure waters of the Caribbean Sea, is a premier tourist destination renowned for its breathtaking landscapes, rich cultural heritage, and diverse recreational offerings. This paradisiacal region, with its unique blend of natural...
Opportunities and Limitations in targeting the Grey Segment: Example of the French Tourist Industry
Dissertation - 40 pages - Theories and economic notions
Purpose - To improve the knowledge base concerning the growing senior population. Objectives - Assess the potentiality of the senior tourism market in France, by understanding their behavior and expectations. We also tried to analyze the attitudes of seniors towards advertising and...
Corporate Strategy, Pernod Ricard : analysis and scenarios
Case study - 11 pages - Business strategy
In this case study, we will discuss and try to understand how the French group Pernod-Ricard is evolving in its global environment but also inside the group itself. They are the 2nd world liquor distributor; therefore, we will take into account their strengths but also potential weaknesses and...
Sample Marketing plan: 'You can Bike'
Thesis - 7 pages - Tourism marketing
Our new product will offer to the disabled people the opportunity to make cycle tours with aninfrastructure prepared according to their needs.The mission statement is: ‘Everyone can do it'. This sentence has two meanings. The first one isthat even if you are disabled, you can participate in...
Shiroyone Senmaida: Analysis of the Process of Patrimonialization
Case study - 4 pages - World geography
Shiroyone Senmaida represents a major conservation challenge. It is a remarkable cultural landscape whose role is recognized in the transmission of traditional agricultural know-how (UNESCO, 2002). It bears witness to a rich culture dating back over 2,100 years, with traditional customs based on...
Destination Branding & Brand Architecture
Case study - 2 pages - Brand management
Different nations have different market dynamics, regulations, population composition, and purchasing power that inform how different brands market and promote their products in the country. Australia has unique characteristics that marketers are trying to gain a significant market share from;...
Advertising and Communications: Case study
Case study - 18 pages - Management
The aim of this paper is the launch of a new product, under the name of a new brand. The product that I have been assigned is: A new line of luggage. Nowadays, everybody use luggage. The popularity for tourism, adventure travel increases the demand of specialty luggage. Indeed, a part of...
Someland's main exports - Analysis
Case study - 1 pages - Business strategy
The chart below gives information about Someland's main exports in 2005, 2015, and future projections for 2025. Summarise the information by selecting and reporting the main features, and make comparisons where relevant.
Porter's Five Forces - Emirates
Case study - 4 pages - Tourism marketing
Emirates is one of the best known and largest airlines in the world. Its main hub is located in Dubai, United Arab Emirates. EMIRATES was founded in 1985, making it one of the first historic companies in the Middle East. One of its main competitors, QATAR AIRWAYS, for example, only started...
