SWOT Analysis - Carlson Wagonlit Travel
Case study - 6 pages - Tourism marketing
The company, or rather the concept, originated many years ago, in 1872, when the Compagnie Internationale des Wagonlits et du Tourisme (CWILT) was founded in Europe. At the same time, on the American continent, the Foster travel offices opened their doors. Today, the Carlson Wagonlit Travel group...
The United States and the World: The Sources and Tools of American Foreign Policy
Course material - 8 pages - Modern history
There is undoubtedly an American exceptionalism: the US considers itself since the 18th century to be different from Europe. It has seen itself from the beginning as a universal model: the “American way of life” (linking most strongly liberal democracy and free enterprise, two notions...
Web-based intervention among cancer survivors
Tutorials/exercises - 4 pages - Medical studies
Patient empowerment is linked with the improvement of patients' health outcomes. It is said to help patients to take care of their health conditions, and in return, improve their health outcomes. Web-based intervention has been one of the methods used to empower patients. It has been used to...
Market Study - The Do it Yourself in the UK
Market study - 9 pages - Distribution marketing
The world's do-it-yourself home development market has gotten expected to reach 27 billion pounds by the fourth quarter of 2022, at an intriguing Compound Annual Growth Rate of 40 percent between 2017 and 2022 (Seo et al., 2021). The United Kingdom has not only managed to achieve but also...
MATLAB Keywords
Worksheets - 19 pages - Computer science
This document contains lines of code, instructions for programming in MATLAB, a popular programming language used for numerical computing and data analysis.
To what extent can we say that women's networks were important for European, and more specifically, English piracy in early modern Europe?
Essay - 6 pages - Modern history
The early modern period is a time span used by historians that refers to the period that began after late middle-ages, generally with the discovery of America in the 1490s, and that stops with the beginning of the late 18th century revolutions, such as the French Revolution in 1789. During that...
Advertising poster for an internship offer
Creative writing - 1 pages - Medias&communication marketing
This is an advertising poster for an internship, during the summer school holidays, for high school students.
Multicultural management: the example of BNP Paribas
Case study - 8 pages - Management
"Choosing a company, presenting it, analyzing its environment (succinctly), describing its management strategy and insisting on the aspect related to cross-cultural management, finally identifying one or more problems related to it (cross-culture) and proposing recommendations to deal with the...
How and to what extent the new economic geography explains industry specialization patterns in Europe?
Case study - 8 pages - Geography
The discipline of economic geography is concerned with the impact of the geophysical, social, and political environments on political activities (Hodder & Lee, 1974). It addresses the influence of location, distribution, and spatial organization of economic activities on...
Sony, a case study: The advantages and disadvantages of outsourcing
Thesis - 5 pages - Business strategy
Today, the pursuit of profit and lower costs are a major issue for large global companies. Indeed the emergence of new technologies in business and the spending on research and development, logistics have become too high to bear. Thus, large firms have resorted to outsourcing some of their...
Costs and strategy management
Case study - 5 pages - Management
I. Current Strategic Context - In a context that is characterized by increasing turbulence and constant strengthening of competition, the ability of a company to create value for the customer appears to have become a sustained competitive advantage. - The value of the product is what the...
The company EasyGroup
Thesis - 22 pages - Management
Stelios Haji-Ioannou, the "serial entrepreneur", launched EasyJet in March 1995 and in 1998, founded EasyGroup. EasyGroup has the strategy that every company bearing the name "easy" should refocus its activities by reducing costs, and have lower priced products but by keeping a wide...
Change in management at Air France
Case study - 29 pages - Management
Driving organizational change in a company revolve around six themes. In this document we will take into account the external and internal sources of change, the steps through which it passes, the context, and the forces involved, to finally determine the type of change and explain the phases of...
Global marketing Basis
Essay - 4 pages - Services marketing
A company that engages in global marketing focuses its resources on global market opportunities and threats. Successful global marketers such as Nestlé, Coca-Cola and Honda use familiar marketing mix elements - the 4 PS - to create global marketing programs. Marketing, R&D, manufacturing and...
Total Productive Maintenance
Case study - 9 pages - Logistics
Total Productive Maintenance (TPM) manufactures activities that are productive and implemented by everyone in the organization. The main focus of TPM is to maximize the overall equipment effectiveness of the asset which is utilized to produce the goods and services. TPM focus on...
Sustainable Luxury
Thesis - 13 pages - Services marketing
Until now, people have been familiar with the bio yoghurts and the bio vegetables but today it is for the luxury industry to become eco-friendly and ethical. Some big groups and companies of the sector have begun to make progress in this growing market. More than ever, the notion of the respect...
A study conducted on executive perception towards organization environment in a firm
Tutorials/exercises - 58 pages - Human resources
The origin of organization has been spontaneous. It came into existence in the early stages of human evolution when persons began to co-operate and combine together to achieve a common goal. A sound management is based on proper organizational structure, which is concerned with determining...
Applied Memory: The Role of Strategic Outsourcing in Supply Chain Management
Thesis - 45 pages - Logistics
The current political and economic scenario presents tremendous opportunity for companies to benefit from a higher growth potential in international markets due to economic globalization and hyper-liberalization of trade. World trade has multiplied through a series of economic agreements and...
Money laundering
Thesis - 5 pages - Economy general
According to the International Monetary Fund (IMF), money laundering annually represents more than 600 billion dollars worldwide. Criminal activities like drug trafficking, arms smuggling or prostitution rings also generate very high profits. However, the money earned illegally is of...
Paintball: The creation of the company "Fun Adventures"
Thesis - 20 pages - Services marketing
We decided to set up a paintball company to cater to those who enjoy outdoor games. This activity has gained substantial popularity over the last fifteen years. We can distinguish different aspects of paintball that are apparent in the recreational activity, paintball sports (i.e., a competitive...
Corporate strategy: LVMH
Case study - 29 pages - Business strategy
At a time when mass consumption remains one of the hallmarks of Commerce, the world of luxury has adopted a strategy based on a distinct rationale, where differentiation is the key. Who does not know the biggest names in this exciting universe? Prada, Manolo, Gucci, Jimmy Choo, Chanel, or Oscar...
Economics and Social Policy: The Keynesian Perspective
Case study - 2 pages - Educational studies
At the onset of civilization, it has always been the aim of surviving societies to establish a kind of welfare state- one that is able to deliver the basic necessities and services to its inhabitants through various modes available. The delivery of services includes, but not is limited to, those...
Money laundering in the financial community: one of the dark sides of globalization
Essay - 9 pages - Finance
Economically, globalization may appear beneficial in that it enhances trade between men and generates growth. Many of its adverse effects are, however, the game of criminal organizations. Indeed, with the rise of movements of people, goods and capital, globalization tends to increase the capacity...
SWOT Analysis - Accor group
Case study - 15 pages - Services marketing
France is considered as a popular tourist destination in the world and thus tourism occupies an important place in the French economy. Due to its interdependence with tourism, this study will emphasize on one of the leading French hotels: the Accor group.This group mainly specializes in hotels...
L'Oreal company case study: Management and performance
Case study - 49 pages - Management
L'Oreal, the global leader in the cosmetics industry celebrated its 100th anniversary in 2009. The group's history began in 1907 with the development of a formula for hair dye. That was when L'Oreal was launched officially. It is the world leader in cosmetics today. As part of a...
NGOs: Representing civil society at the WTO?
Thesis - 7 pages - International relations
In 1994, the Marrakech Agreement established the World Trade Organization (WTO), one of many suprastate institutions that were created all along the 20th century. The purpose of this organization is to regulate all trade activities between its Member states, by providing “the common...
Synthèse de 'A General Theory Of Entrepreneurship: The Individual-opportunity Nexus
Book review - 22 pages - Management
L?entrepreneuriat est un point d?ancrage de notre société. De plus en plus de personnes sont engagées dans une activité entrepreneuriale. Mais, malgré le nombre d?études sur ce sujet, aucun savoir cohérent n?émerge. Pourquoi ? Le principal problème est l?absence d?étude globale sur...
Creating an application for proper implementation of wealth management
Dissertation - 101 pages - Finance
“ Without order nothing would exist, without chaos nothing would evolve “. As the saying goes nothing would evolve without chaos and nothing would exist without order, the same applies in the areas of business. Something new comes into the market to bring order and safety in the markets...
Sanofi Aventis, corporate strategy
Case study - 14 pages - Business strategy
Sanofi Aventis is a company operating in the pharmaceutical industry. Created in 2004 from the merger of two European companies, Sanofi Aventis is today the leader in Europe, and is part of the top 5 global companies in its sector. Sanofi Aventis's self-given mission in the pharmaceutical...
Increased Physical Activity among Latino Children in the Public Elementary School Decreases Obesity
Case study - 12 pages - Educational studies
Obesity cases have been increasing and become a nutritional issue among the children at the age between 2 - 19 years. Obesity among the Latinos has been an insightful area of study since it has been showing an up-ward trend among the population. There has been a need to reveal the various aspects...
