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Theme : Customer experience

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07 juil. 2009
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Customs and Border Patrol for Homeland Security

Thesis - 4 pages - Journalism

The Customs and Border Patrol is an integral entity involved in protecting the United States from terrorist activity, illegal immigration, drug smuggling and human trafficking. The Border Patrol has been around officially for many years, starting with 450 agents in 1924 when the agency was...

16 juin 2010
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Customer retention in financial institutions (banks)

Thesis - 6 pages - Management

The customer loyalty program was first implemented by American Airlines in the United States in the year 1981. Today, virtually all airlines have adopted the customer loyalty program and is currently followed by other business sectors. Ever since the initiation of the...

10 mai 2012
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Selling through customer business development: P & G

Case study - 10 pages - Business strategy

In the 80's, manufacturers began to spend money to better understand consumers, and P&G more than anyone. However, they never really asked, if these needs were the same in retailers. It was the period when P&G decided, to change the sales department into a more strategic department named...

13 août 2014
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Service Recovery and Customer Satisfaction

Course material - 4 pages - Clients and users behaviour

It is a well known fact that mistakes are a critical part of every service. In services, often performed in the customer's presence, errors are inevitable. While it may not be possible to eliminate mistakes altogether, companies can certainly learn to recover from their mistakes. Such...

30 nov. 2006
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Customer Loyalty

Essay - 6 pages - Management

With the globalisation of the world competition has become challenging. Competitors from emerging markets are entering into the developed markets. Attracting new customers has become a more expensive and exhausting business. Therefore the customer is one of the most valuable assets...

08 mai 2012
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Selling through customer business development: P & G - publié le 08/05/2012

Case study - 10 pages - Business strategy

In the 80's, manufacturers began to spend money to better understand consumers, and P&G more than anyone. However, they never really asked, if these needs were the same in retailers. It was the period when P&G decided, to change the sales department into a more strategic department named...

15 juin 2009
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A study on customer's satisfaction on Pantaloons

Case study - 23 pages - Services marketing

Retailing, it's an emerging trend in the India and Hyderabad is not far behind which is also witnessing the stupendous growth and opportunities presented by this sector. The term Retailing is defined as “All activities involved in selling goods and services directly to final consumers for...

11 août 2014
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International customer behavior: How mp3 industries created and developed a new market?

Course material - 26 pages - Tourism marketing

We prefer to study the MP3 player market as it is a novel and fast growing one. Flourished in 2004, the MP3 player replaced the old devices like walkman and disc man, thanks to the technological developments. In 1998, an unfamiliar brand introduced the first MP3 player and it was only in 2001...

30 nov. 2006
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Meaning and importance of customer loyalty

Essay - 6 pages - Management

With the globalization of the world, competition is experiencing new heights. Competitors from emerging markets are entering into the developed markets. Attracting new customers has become an expensive strategy. Therefore the customer has become the most valuable asset of a company...

09 nov. 2024

Student Work Experience Report - Purple House Charity shop

Internship report - 6 pages - Sociology & social sciences

I came to Ireland because I wanted to spend my internship abroad and, in particular, in an English-speaking country. I'm quite fluent in English, so it's easy to communicate. But I would still like to improve my level even further. It's useful for my studies because I like to do them...

22 nov. 2010
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International customer behavior: How mp3 industries created and developed a new market? - published: 19/11/2010

Thesis - 26 pages - Services marketing

We prefer to study the MP3 player market as it is a novel and fast growing one. Flourished in 2004, the MP3 player replaced the old devices like walkman and disc man, thanks to the technological developments. In 1998, an unfamiliar brand introduced the first MP3 player and it was only in 2001...

15 janv. 2009
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The experience of the Indian and Pakistani immigrant communities in Great Britain from 1948 to 1971 - publié le 15/01/2009

Essay - 42 pages - Modern history

The history of Indian and Pakistani presence in Britain is long as it dates back to the seventeenth century. Yet the influence of the South Asian community was almost insignificant at that time, for its size remained very small. Only after the Second World War (1939-1945) did South Asian...

12 déc. 2012
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A legal perspective on digital property: Laptops in United States customs and border protection - published: 11/12/2012

Case study - 20 pages - Management

In this paper we will strive to answer several legal questions regarding the search and seizure of digital property at the United States border by U.S. customs officials. In a hypothetical scenario, a defendant crossed the border with illicit materials such as child pornography saved in a folder...

12 déc. 2012
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A legal perspective on digital property: Laptops in United States customs and border protection

Case study - 29 pages - Educational studies

In this paper we will strive to answer several legal questions regarding the search and seizure of digital property at the United States border by U.S. customs officials. In a hypothetical scenario, a defendant crossed the border with illicit materials such as child pornography saved in a folder...

30 oct. 2014
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Amazon services inc.: Using knowledge to drive customer growth

Case study - 9 pages - Services marketing

Amazon.com, Inc. is an American Company founded in 1995 by Jeff Bezos at Seattle. The company started as an online bookstore. In 1995, books were shipped to 50 states and 40 countries but soon the company expanded. It started selling a wider range of products. Its range of products doesn't...

27 août 2007
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The experience of the Indian and Pakistani immigrant communities in Great Britain from 1948 to 1971

Essay - 56 pages - Modern history

The history of Indian and Pakistani presence in Britain is long as it dates back to the seventeenth century. Yet the influence of the South Asian community was almost insignificant at that time, for its size remained very small. Only after the Second World War (1939-1945) did South Asian...

17 juil. 2023
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How can spirits brands create customer involvement and loyalty ?

Dissertation - 28 pages - Marketing theories

Ce mémoire s'interroge en profondeur sur le marketing des spiritueux en adressant la question suivante : Comment les marques de spiritueux peuvent-elles créer de l'engagement client et de la loyauté? L'engagement signifie que le client s'identifie à une marque, son histoire, ses...

29 sept. 2010
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McDonald's: impact of physical evidence and servicescapes on customer perceptions and employees' behaviour

Essay - 7 pages - Human resources

"Explain the impact of physical evidence and servicescapes on customer perceptions and employees' behavior within the service sector. Provide relevant service sector examples." McDonald's is an interpersonal service company, in Bitner's categorization, which highly resorts to...

29 déc. 2020
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Transforming the Showroom Experience - Audi AG

Case study - 5 pages - Automotive marketing

In the early 20th century, the German engineer August Horch founded with two companions the Audi company. Indeed, Horch in German means “listen”, and was translated into Latin to become “Audi”. Audi AG (AktienGesellschaft, Limited Company), is one of the oldest automakers in...

20 mars 2009
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Customer's perception towards the service quality of Hyundai

Case study - 34 pages - Business strategy

A detailed & systematic study on the customer relationship management with the sales process, product & after sales service for Hyundai Santro car was under taken in the Bangalore city on behalf of Advaith motors private limited. This survey was taken up to know about the customer...

25 sept. 2012
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Gabriel's customer relationship on the Chinese market

Case study - 7 pages - Business strategy

This report will focus on the customer relationship on the Chinese market due to the high growth. The revenue growth is accounted for 60% in 2010/2011 in Gabriel China. Gabriel's customer rela-tionship on the European market was also investigated because differences between...

26 juin 2012
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Analysis of how business companies can increase brand awareness and customer interaction through the use of social media

Essay - 3 pages - Political science

The arrival of new technology has raised a number of new issues for managers and leaders. The use of the internet is an unavoidable feature of today's business environment, as it can be very productive to companies. Email can be used as a very potent business tool, enabling business transactions...

30 mai 2007
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McDonald's: impact of physical evidence and servicescapes on customer perceptions and employees' behaviour - publié le 30/05/2007

Essay - 7 pages - Human resources

"Explain the impact of physical evidence and servicescapes on customer perceptions and employees' behavior within the service sector. Provide relevant service sector examples." McDonald's is an interpersonal service company, in Bitner's categorization, which highly resorts to...

23 mai 2024

The Gamebuino concept: a survey about coding experience and gaming habits

Case study - 16 pages - Computer science

The survey is made up of 19 questions, and these fall into the following categories: - Questions 1 to 3: demographics and education properties of the sample. - Questions 4 to 8: the sample's IT use and familiarity with coding. - Questions 9 to 12: gaming habits and platforms of choice for the...

18 déc. 2009
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International Work Experience - My Trip to Charleston, SC

Internship report - 11 pages - Everyday's life

The second year of Marketing and European Management, within the international school of management IDRAC Lyon, begins with a cultural trip of two months, named International Work Experience. This stay, is not in a French-speaking country, and enables the students, on one hand, to discover...

04 févr. 2010
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Living one semester abroad: Overseas experience report

Internship report - 24 pages - Educational studies

But when I look back now that summer seemed to last forever and if I had the choice yes, I'd always want to be there. Those were the best days of my life'. This quotation of Canadian singer Bryan Adams sums up pretty well what I think about my exchange program in the United States, with...

27 avril 2009
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Native Canadian education experience in early Canadian history: The industrial school and its legacy in the residential school - Considering oppression and resistance.

Thesis - 10 pages - Educational studies

This paper will explore Native education in British North America, focusing on the structural disadvantages which Native children faced in a society whose goal was assimilation of Native people to white, Christian values, at the expense of their own cultures and languages. This was a...

17 mars 2009
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Customer satisfaction with regard to Xerox photocopier: Xerox India Limited

Case study - 36 pages - Management

The documentation industry is expanding at a rate of more than 20% and the world majors have recognized the Indian market as a lucrative area. They are present in India either through joint ventures or through 100 percent subsidiaries. The high import duties, which had tilted the balance in favor...

29 avril 2009
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Customer satisfaction level towards American Express in India

Thesis - 24 pages - Business strategy

This is an overall study of the organization of American Express Bank Ltd. where it's working environment and various policies and practice are studied. The methodology used was conducting personal interview with all the functional manager departmental head and sales executives. Collect the...

19 févr. 2026

Sandro's Omnichannel Strategy

Case study - 2 pages - Business strategy

Sandro's successful transition to a modern customer-centric model, leveraging data and omnichannel strategy for enhanced customer experience.