Presentation of McDonald's strategies in France
Case study - 9 pages - Services marketing
In more than half a century of existence, this leader of American fast food has made a global mark and became the largest fast food chain, serving 46 million customers a day. It is a multinational company with over 30,000 franchisees in 121 countries, which recorded a turnover of $20.46 billion...
Does Islamic finance have the potential to develop in France?
Essay - 4 pages - Economy general
Since the opening of the first Islamic bank in Egypt in 1963, Islamic finance has exponentially increased in influence and visibility worldwide. While it remains a small player in the world of finance (0.5%), Islamic finance is becoming increasingly important due to significant increases in oil...
Does Islamic finance have the potential to develop in France?
Internship report - 4 pages - Theories and economic notions
Since the opening of the first Islamic bank in Egypt in 1963, Islamic finance has exponentially increased in influence and visibility worldwide. While it remains a small player in the world of finance (0.5%), Islamic finance is becoming increasingly important due to significant increases in oil...
The control of constitutionality and its limitations in France and United States
Thesis - 4 pages - Political science
The Constitution is the supreme law in the hierarchy of norms laid down by Hans Kelsen. This poses a problem in the domestic hierarchy of norms by raising a question about how to enforce the superiority of the Constitution, particularly with respect to the law. Thus, the difficulty faced by the...
Comparison between the capitalism of France and Germany
Dissertation - 39 pages - Economy general
France is a country located on the European continent. Its area is about 550,000 square kilometers. Its capital and largest city is Paris. It is a nation that is active on the international stage. A co-founder of the European Union, it is also a permanent member of the Security Council of...
The management of the expatriation in France and Europe
Dissertation - 42 pages - Human resources
After 30 years of mass unemployment, mobility has become a reality. Viewed more as a threat than as an opportunity to advance in life, mobility is in fact often a prerequisite for a job that is both stable and of quality. The year 2006 was proclaimed by the European Commission as "European Year...
The image of McDonald's in France
Case study - 1 pages - Services marketing
For the French people McDonald's is a symbol of junk food, like all fast food. But it has more the image of American food with the results it provides, such as obesity. The French consider this diet is not balanced with those fries and burgers full of these sauces. To make matters worse in the...
Case Study: Launching of the Nissan LEAF in France
Case study - 10 pages - Services marketing
The year, eco mobility was honored saw many automakers put forward the electric cars. Many questions concerning the evolution of the electric car persist but its prospects remains grim. Many consumers want to drive 'green' but the adaptability of these vehicles is difficult because of the...
Issues of urban renewal: the example of a former industrialized city: Lille in France
Essay - 3 pages - Social, moral & civic education
I have chosen Lille, a large city located in the North of France. Lille is a symbol of the industrialization of many European cities in the 18th and 19th centuries. Indeed, Lille was an important center of textile manufacturing industry. In the 19th century, Lille was the second largest...
The political and social upheaval in France in 1968
Thesis - 5 pages - Social, moral & civic education
In May 1968, France experienced a political and social upheaval that shook the regime to its foundation. May 1968, also called May 68, is the name given to a series of events that started with a student strike in France, which broke out at a number of universities and high schools...
Air France : Marketing and communication report (2006)
Case study - 37 pages - Services marketing
As part of the Marketing Communication project, a team comprising Antoine Cadoret, Nicholas Dawson, Charlotte Fouquet and Stephanie Mazel decided to conduct a study of the communication mix of a European leading airline company: Air France. The purpose of this project is to explore and...
France in World War II
Thesis - 3 pages - Modern history
France's lack of preparation for World War II led to 4 years of harsh occupation and memories that rather be forgotten. The French were ignorant in the years leading up to the war and the result was a quick victory by the Germans. The speed and ease in which the French were conquered and...
Marketing and the promotion of Bordeaux Wines in France and abroad
Thesis - 60 pages - Services marketing
In the past few years, there has been a new phenomenon known as the "French Wine Crisis". This industry of French wine previously known as unique and untouchable is nowadays confronted by an international competition that was able to adapt its products and features to a new kind of consumer and...
The Privatization of France Telecom
Thesis - 10 pages - Business strategy
France Telecom experienced a period of profound transition between 2004 and the first half of 2005. The transition process was brought about via a change to the strategic plan with the success of Ambition FT 2005, marking the completion of the financial turnaround of the group and the...
Market research on business schools in France
Thesis - 7 pages - Educational studies
Management education in France has become widely developed from the 1970's. During this phase of market growth, training GPs predominated, resulting in more specialized training. If the schools were the trendsetters for management training, Universities, new entrants to this market in the...
Men's luxury ready to wear clothes in France
Market study - 6 pages - Services marketing
The Haute Couture and the luxury ready to wear clothes account for a worldwide turnover of €20 billion. This activity is characterized by a multiplicity of actors and strategies. The weight of the fashion industry in the French economy represents a sales turnover of € 10 billion (17%...
How were the 2006 labor protests seen in France and abroad?
Essay - 5 pages - Political science
On 9 December 1905, a law was passed in France separating the church and the state. However, today in the United States of America, the President takes an oath on the Bible to preserve, protect and defend the Constitution against all enemies both foreign and domestic. To the French, it may...
A Dutch-French comparative corporate cultures survey through the study of the financing structures of two key-sectors multinational companies: KPN v. France Telecom; Royal Dutch Shell v. Total
Dissertation - 36 pages - Finance
The main cultural assumption in this research paper is about, the French corporate culture once being Latin-like and the Dutch one having been German-like, both the corporate culture of France and the Netherlands firms are converging towards the Anglo-Saxon model. In order to confirm or...
Arbitration in France, the Czech Republic and at the international level (2006)
Thesis - 11 pages - International law
Aristotle wrote, "For an arbitrator goes by the equity of a case, a judge by the law, and arbitration was invented with the express purpose of securing full power for equity." Arbitration is a form of Alternative Dispute Resolution, specifically, a legal alternative to litigation whereby the...
What's the future for biological cosmetics in France?
Market study - 7 pages - Services marketing
Biological cosmetics know a recently very fast growth, so they constitute a new market segment. Many brands of cosmetics like Loreal want to increase their market shares thanks to this new segment. What's the future for biological cosmetics in France? In the first part, I will see the...
Sales Promotion of Red Bull in France and China
Case study - 14 pages - Services marketing
It seems interesting to analyse Red Bull, as the company uses unique methods of marketing. The brand relies on buzz marketing and word of mouth. The company, which is already established in 144 countries worldwide, launched its famous beverage in France. Most of Red Bull consumers are...
The Euro: Costs & Benefits for France
Essay - 3 pages - Economy general
On the 1st of January 1999, the euro went into circulation as a common currency for eleven of the fifteen European Union countries, with Greece joining in 2001. France joined in 1999. The ratification of the Maastricht treaty in November of 1993 provoked the creation of the European...
Comparison of HRM models in two different countries: France and China
Essay - 6 pages - Human resources
Raymond Miles introduced the term ?human resources' in 1965 after the evidence that human beings and human relations were changing in a professional environment. Human resources are considered as an ?umbrella' gathering several different approaches rather than a single theory. All these...
Economic analysis of France
Essay - 14 pages - Economy general
Number of inhabitants: 64,350,759 people (on 1st January 2009), that is to say around 1 % of the global population. The population of France is growing. The demographic growth rate in France is of 0.574 % per year. The number of births is quite high in France. Indeed, there...
Internship report in Locatel France (2009)
Case study - 11 pages - Services marketing
As a second year student of the INSEEC business school, I had to do an internship during the three months of my summer period. I chose the company Locatel, located in Nanterre Prefecture in France. Locatel is the French and European leader in the integration of interactive multimedia...
Strategies France must implement to stay a leader in the global wine market
Thesis - 3 pages - Economy general
Answers to a Questionnaire' is a short story which was written by James Graham Ballard, and published for the first time in the English literary magazine 'Ambit', in 1985. Ballard's style of writing is highly important to understand his works, he is a member of the 'New...
The Sushi market in France
Case study - 2 pages - Services marketing
The Japanese food market has experienced incredible growth since the early 2000s. The number of outlets has increased by 3% over the last 10 years in Paris. This region now has over 1,200 outlets. This growth has been supported by the culinary and cultural trends of Japan.Moreover, the Japanese...
Sustainable development in the electricity sector - the examples of France and Great Britain
Market study - 24 pages - Ecology & environment
It has been put in evidence that 85 percent of the energy consumed by humans comes from fossil fuels. This statement pointed out one of the most important problems currently faced by humans. The generation of energy depends on the use of fossil fuels. The problem which appears is that these fuels...
Air France: The group and its strategy
Case study - 4 pages - Business strategy
“I do not want to discourage you from investing in the airlines one day - quite the contrary - but it is true that when prosperous margins remain low, the average net result of our industry generally does not rise more than that of a 2% turnover.” Jean Cyril Spinetta, lecturer at the...
Vichy's Responsability in the Holocaust : The Failure of the Integration of the Jews of France ?
Essay - 6 pages - Modern history
On July 16th 1995, President Jacques Chirac officially recognized for the first time, the responsibility of the Vichy regime in the genocide of the Jews. This statement was heralded as a break from the past as it had been traditionally asserted that no French governmental authorities had taken...
