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27 janv. 2011
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Case study: The Okaidi brand

Case study - 12 pages - Management

In 1996, Camaieu, the group that markets apparel for men women and children, experienced significant financial difficulties. Thus Jean Duforest, co-founder of Camaieu in 1984, decided to partner with Jean-Luc Souflet to acquire the group. This tandem leadership led to the launch of the brand...

03 févr. 2011
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Implications of the war in Iraq

Essay - 14 pages - International relations

The war in Iraq, called the third Gulf war follows the conflict between Iraq and Kuwait which lasted from August 1990 to February 1991. It is difficult to date the beginning, because the United States and the United Kingdom had begun to bomb Iraq in 1992, bringing with them by force of "no-fly...

07 févr. 2011
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SWOT Framework: Overview

Thesis - 7 pages - Management

An organization often analyzes the following: How to develop a product, complete a project and solve a problem. The question then arises: How to carry out the above actions? The first step is to set a goal then define the objectives, constraints and finally describe the limits of the action (What...

16 févr. 2011
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Strategy marketing of the companies Carriere and Nivert

Case study - 6 pages - Finance

The two companies in this study are quite similar. The family canneries were created centuries ago in the Loire Valley. They preserve the same type of vegetables, and cater to the same type of customers. Their production methods differ and are targeted towards the upstream market. The company...

03 mars 2011
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Starbucks: Development strategy

Case study - 5 pages - Services marketing

Starbucks is a company that is active and popular in the coffee market. The name Starbucks is synonymous with the word coffee. The Company manages the production line from the choice of coffee, through roasting, until the sale of finished product in a cup. With more than 15,000 stores worldwide,...

03 mars 2011
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Five forces of Porter

Essay - 7 pages - Services marketing

The five forces of Porter's work on corporate strategy were defined in 1979. Its founder, Michael Porter, professor at Harvard, draws on his specialty to create the matrix bearing his name. As part of his business strategy, Michael Porter's specialty was based on optimizing the...

03 mars 2011
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Switzerland and the watch making industry

Market study - 40 pages - Services marketing

For decades, Switzerland has been one of the most economically dynamic countries in Europe. Despite its persistence to stay on the outskirts of the European Union, it took advantage of several sectors such as banking and financial sectors and was more focused on the luxury market of Swiss watch...

12 mai 2011
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Porter's five forces contribution to the SWOT model

Thesis - 5 pages - Business strategy

The SWOT model, abbreviation of “strengths, weaknesses, opportunities and threats", is a strategic tool, defined in 1971, for helping a company to analyze its internal context (strengths and weaknesses) and its external context (opportunities and threats), which have an impact...

16 sept. 2011
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How does Peugeot build a competitive edge against Chinese and foreign car industry

Thesis - 10 pages - Business strategy

In this report, we focus on the PSA Peugeot Citroen group. Firstly, we will analyze the company and its features and key data. PSA Peugeot Citroen group is a French car manufacturer, and is the result of a merger between Citroen and Peugeot Limited companies. Thanks to the framework of a coherent...

28 sept. 2011
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Biological Warfare: The ethical questions behind bio-terrorism

Thesis - 6 pages - Political science

Last year's Swine Flu panic made our complacency to chemical and biological threats readily apparent and very much like during the Anthrax attacks of 2001, confusion and apprehension spread quicker than most could have ever imagined. Health authorities were caught by surprise and the...

26 oct. 2011
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Volkswagen USA: Will product diversity help Volkswagen UK overcome the adversities it has been facing?

Market study - 10 pages - Business strategy

"Among the many car manufacturers who have created a buzz with their many models, German car makers occupy a special place in the world. One of the German manufacturers, who has managed to carve a niche for itself, is Volkswagen. Volkswagen of America, (VWoA) as it is known, is the North...

11 avril 2012
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Siemens analysis: Betting on diversification

Essay - 15 pages - Business strategy

Siemens AG is an electronics and electrical engineering company. The company is an integrated technology company with activities in the fields of industry, energy and healthcare. Siemens operates in six segments: Industry, Energy, Healthcare, and “below the line” segments composed of...

29 oct. 2012
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The invasion of Iraq: An example of liberal imperialism

Case study - 6 pages - Political science

On March 19, 2003, the United States, under the leadership of former President George W. Bush launched the invasion of Iraq1. For many people, this was a vital strategy in the United States' “war against terror.” The terrorist attack in New York City on the morning of September 11,...

29 nov. 2012
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A snapshot of Portuguese economy

Case study - 1 pages - Business strategy

Portugal's banking and financial system is sound, competitive and well managed. Despite being not as large as other EU nations, the banking system in Portugal can be compared with other EU nations in terms of profitability, efficiency and solvency. The challenges for the banking system of...

18 juil. 2013
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Security vulnerabilities of cloud computing

Case study - 2 pages - Management

Data, for any company, is most important than anything. Companies will take a lot of security measures to ensure the data security and unwanted hacks. This is the major reason companies, which are into data sensitive fields; take a back seat when talking about the cloud computing services....

12 sept. 2013
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Applying risk management

Case study - 3 pages - Business strategy

The risk management process is imperative in identifying, assessing, monitoring, and management of risk. These steps are vital in analysing the vulnerability of the risks through prioritization based on their severity. Risk assessment is an essential step in the risk analysis stage. Applying risk...

19 août 2014
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Recommendations for Community-Based Practitioners

Case study - 3 pages - Educational studies

Community-based corrections have experienced significant growth in the last few years. The correction has grown unabated since 1980, and the growth has significant implications for the correction agencies on matters on how to make decisions related to caseload and workload issues. The caseload...

28 août 2014
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Annotated Bibliography-Should Condom be distributed in Prison?

Case study - 6 pages - Psychology

In the current decade, sexually transmitted diseases have emerged among the greatest threats across the globe. It is a threat that can wipe the human race away. It is an issue that should be addressed with care. Individuals have embraced the act of having unprotected sex and using...

15 sept. 2014
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Water Pollution in San Diego

Case study - 3 pages - Educational studies

Environmental issues pose a threat to humanity. Therefore, must urgent measures to ensure there is a permanent solution for this predicament (Biggs, Trent W., and Heather D'Anna 627). It is obvious that the environmental issues will have an impact on future generations if the present...

15 janv. 2007
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The causes of resurgence of Islamism

Essay - 4 pages - International relations

Since the terrorist attacks of 9/11 in 2001, Islamism is perceived as the major international threat of our time. The subject is broadly under studies, in universities as well as in the media, which often provide a biased vision of the phenomenon. Islamism can be defined by the use of the...

19 oct. 2007
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Paulie's Sacrifice

Essay - 5 pages - Social, moral & civic education

Homosexuals are not a recent plague, their fight for marriage not a new phenomenon. Gay couples have been seeking this right since the day straight couples were guaranteed it. But the times have changed, and the debate over the issue is no longer unequal; in its continuous strive to assert...

11 déc. 2007
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The Tyranny of Real Time and the Intensification of the Spectacle

Thesis - 5 pages - Political science

While screening clips of American soldiers fighting in Iraq and analysis of the “insurgency” spews forth from the mouth of an “expert” on the conflict, Fox News's scrolling news ticker reports Homeland Security's terrorist alert level on loop, warning its viewers that...

25 sept. 2008
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Starbucks Corporation

Thesis - 15 pages - Business strategy

Starbucks Corporation is one of the world's fastest growing companies. Originally founded as a single store in Seattle, Washington in 1971, Starbucks now operates more than 15,000 coffee shops across the globe, with an average of 220 locations in each of the 50 U.S. states. Starbucks' goal is...

09 janv. 2009
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United States versus democracy

Thesis - 10 pages - Political science

Throughout history individuals have discussed the term democracy, which has its origins in ancient Greece, and is derived from the words demos and kratos. The literal definition of this term is “rule by the people.” However, this definition is ambiguous and has allowed scholars to...

15 janv. 2009
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Judicial activism in Canada

Essay - 5 pages - Political science

In 1982, Canada has known a very significant shift with the adoption of the Charter of Right of Freedom. Before this date, Canada only had a Bill of Rights (1960's) which was a statute and did not allow the courts to restrict the action of the Parliament. But the 1982 Charter of Rights and...

15 janv. 2009
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International crime: Evolutions in wildlife trafficking

Essay - 7 pages - Journalism

Environmental crimes are by their very nature a transnational issue. The threat of species extinction for instance is not confined to a single country. However, the protection of the environment often comes against the global development process or increased standards of living worldwide...

15 janv. 2009
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Supply chain security in the United States

Essay - 10 pages - Management

A global supply chain links the United States and the rest of the world. Across the time, the focus has been put on reducing the costs of transport, and therefore resulted in a decrease of the ship crew, customs duty and requirements. However, Sept 11 posed a clear threat on global...

16 janv. 2009
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Legitimacy & efficiency inside the security council

Thesis - 17 pages - International law

When the idea of a potential world organization first emerged in 1943, arbitration was soon to be made between maintaining effective power within the scope of a few powers, and the necessity to gain the support from small and medium States. The only possible answer to this dilemma was to initiate...

07 janv. 2025

Neuromarketing: is looking into the consumer's brain morally justifiable?

Essay - 11 pages - Marketing theories

In 2004, a study conducted at the Baylor College of Medicine in Houston, Texas, demonstrated that certain brand attributes and messages can shape personal preferences through their effect on the human brain. Using the famous Coca-Cola vs. Pepsi rivalry as a basis for their research, they scanned...

23 avril 2009
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La Moria Grandissima and the Legacy of the Pandemic

Thesis - 5 pages - Ancient history

It is widely agreed that the Black Plague first emerged in Europe in the fourteenth century around the years of 1347-48. One of the deadliest and most significant pandemics in human history, the Black Plague changed not only the face of Europe, but Asia as well, and in some ways the human race...