Online airline reservation system
Dissertation - 49 pages - Computer science
One of the most common modes of travel is traveling by air. Customers who wish to travel by air nowadays have a wide variety of airlines and a range of timings to choose from. Nowadays competition is so fierce between airlines that there are lot of discounts and a lot of luxuries given to...
Evolution of mobile commerce
Tutorials/exercises - 50 pages - Business strategy
How shall we define “mobile commerce”? Simple definitions of the term are emerging in the industry, but most tend to serve the commercial interests of those who coin them. Thus for some mobile commerce is purely concerned with shifting existing online shopping services onto cell phones,...
Building digital brands
Thesis - 40 pages - Services marketing
Online has always taken a back seat to offline in brand building. Yet online offers the best options for building a meaningful brand, options that didn't exist only a few years ago. Companies without a solid digital brand strategy are literally being left behind as leaders build new digital...
Enterprise user interface and technology comparison
Tutorials/exercises - 19 pages - Computer science
The Enterprise User Interface (EUI) is a lightweight user interface for next generation of Web applications. It would extend the capabilities of the current Web browsers by incorporating the key strengths of the thick/full client environment while maintaining a lightweight user...
How to launch a business model based on the Internet and that generates profits?
Market study - 74 pages - Business strategy
The aim of that paper is to give to the reader a clear view about a Web/Internet Project. There are some similarities between a Web Project and projects in general but there are some specifications to be considered while working on a Web Project. Some parts of the Web...
Case of Monpressing.com
Case study - 13 pages - Digital & e-marketing
It is a widely accepted fact that new technologies and innovations, particularly the Internet access and its boom, has contributed to the modification in the communication field between players in the professional world including the strong bond and relationship between the company and its...
The respect of copyright on the Internet
Essay - 15 pages - Design and digital creation
In this work, I have chosen to talk about the respect of the law in e-business. More specifically, I'm interested in the problem that artists and music producing companies are facing, namely the non-conformance to of copyright acts through peer to peer and free download. We have all heard...
Internet banking
Thesis - 24 pages - Finance
This project deals with the origin of Internet and the World Wide Web. It also emphasizes on the development of e-commerce and with it the development of Internet banking. We have seen how traditional banking was done and how the Internet has revolutionized banking. We have also dealt with...
Internship report in Fleetway Travel Plc
Internship report - 20 pages - Brand management
During 4 months, I had the opportunity to be an intern at Fleetway Travel Plc. The company, based in the heart of Central London, offers many travel products at competitive prices, including tailor-made breaks, flights, hotels, car hire, and travel insurance. I had never worked in the tourism...
How viral marketing enhances the ingredients of a promotional mix
Tutorials/exercises - 61 pages - Services marketing
Word-of-mouth publicity is a centuries-old marketing technique. Once customers had a good experience with a product, they would tell their friends, who would often buy and use that product and then tell other friends - dispersing information and recommendations about the product via a social...
Internship report in Fleetway Travel Plc - published: 13/05/2009
Thesis - 11 pages - Educational studies
During 4 months, I had the opportunity to be an intern at Fleetway Travel Plc. The company, based in the heart of Central London, offers many travel products at competitive prices, including tailor-made breaks, flights, hotels, car hire, and travel insurance. I had never worked in the tourism...
The respect of copyright on the Internet - published: 29/09/2010
Essay - 15 pages - Management
In this work, I have chosen to talk about the respect of the law in e-business. More specifically, I'm interested in the problem that artists and music producing companies are facing, namely the non-conformance to of copyright acts through peer to peer and free download. We have all heard...
The interactive world
Case study - 16 pages - Design and digital creation
Le Monde Interactif is the subsidiary dedicated to the numeric editorial content of La Vie/ Le Monde group. Established in 1995, it aims to develop Lemonde.fr, the website of the daily newspaper Le Monde. Lemonde.fr is the first National information website, far ahead of the national competition....
Google case study - publié le 20/11/2009
Case study - 10 pages - Management
The Google Inc. Company was created in 1998 by two young students who met at the Stanford University (USA), Larry Page and Sergey Brin. The company is in the Silicon Valley in California. Its core business is to provide results from a search engine to people. At the beginning, the two founders...
Social Bookmarking with the main emphasis on Digg and Delicious
Case study - 30 pages - Clients and users behaviour
The Internet is inconceivably huge. There are more than 50 million unique websites and somewhere between 30 and 60 billion unique web pages. For ages, people have been asking each other about books they might like to read. People rely on other people's opinions more than any...
Customer Relationship Management (CRM) and e-Commerce
Dissertation - 56 pages - Economy general
The twenty first century has seen a lot of changes in the business world. New business models have been developed, networks have increased, and certain concepts have evolved and become indispensable. Before the arrival of supermarkets, people used to shop at their neighborhood grocery store. But...
Communication about our defense against alleged anti-competitive conducts
Essay - 10 pages - European union
Last Monday, we received a request for information from the DG COMP of the European Commission. The European Commission claims that a number of European and non-European companies have complained that our company is hindering competition in different ways, in particular: - By treating more...
Internet: A new pillar for the marketing of large distribution
Dissertation - 47 pages - Services marketing
Initially founded as the Arpanet, for military purposes in 1969, for some time, the Internet was reserved for researchers and academics. It functions primarily through a computer network connecting millions of computers to access and share information. Since the 1990s, the Internet has been...
Amazon services inc.: Using knowledge to drive customer growth
Case study - 9 pages - Services marketing
Amazon.com, Inc. is an American Company founded in 1995 by Jeff Bezos at Seattle. The company started as an online bookstore. In 1995, books were shipped to 50 states and 40 countries but soon the company expanded. It started selling a wider range of products. Its range of products doesn't...
The marketing strategy of Indiamart Intermesh Ltd
Case study - 46 pages - Business strategy
Today's companies need fresh thinking about how to operate and compete in the new economy. Today's economy is made up of old and new elements and is essentially a hybrid. We term marketing as a function by which a marketer plans, promote and deliver a goods and services to the customers or...
The Cloud Computing
Worksheets - 6 pages - ICT marketing
An increasing number of companies are using the 'cloud computing' to save their informations and folders on a common server. We will now explain what cloud computing is, its advantage and disadvantage and the way companies use it. 'Cloud computing consists of utilization of memory and...
A study on internet marketing
Thesis - 8 pages - Services marketing
The Internet is one of the most important media for advertising. It not only complements your other forms of advertising, but also reaches a unique, distinctive class of audience. For advertisers especially, the Web has enormous potential, mainly because of its vast size and global reach....
Do online information retrieval systems pose a security threat?
Thesis - 4 pages - Computer science
The search engine's deceptive role of information mining from the crawled web servers has been gravely misunderstood. The general perception of search engine being an information locator is a universal truth. The 24x7 availability of the updated information makes it a potential information...
E-Business - MyMajorCompany, a business model transposable to others
Case study - 10 pages - Business strategy
The web 2.0 is the passage from stock to flow: the information becomes dynamic. Indeed, the interaction between internet-users is at the heart of the web 2.0 applications. The internet users create virtual communities in which the messages written are quickly conveyed, scattered and...
E-Commerce- Compufirst analysis
Case study - 20 pages - Management
Since the 90's, Internet does not stop developing. Today, the majority of the population is connected. More devices are able to connect to the Internet and the computer is not essential any more. The ubiquity of the web generated new trends and the possibility of purchasing directly...
A study on E-Commerce
Case study - 16 pages - Business strategy
E-business is what happens when you combine the broad reach of the Internet with vast resources of traditional information technology system. It uses the Web connect together customers, vendors, suppliers and employees in a way never before possible. They do business on the Web, and...
"Language and the internet", David Crystal (2001)
Book review - 9 pages - Design and digital creation
Nowadays there is surely an increase of new forms of communication among people thanks to technological achievement, communicative power, and social potential of the Internet. While sociologists, political commentators, economists draw attention to the dangers of the Internet because of...
Google AdSense(TM), to what extent does the concept AdSense revolutionize the advertising on internet?
Case study - 10 pages - Computer science
The first ad that appeared on the web was posted in 1994 by AT&T on the website HotWire.com. Created by the interactive agency Modem media, the size of this banner - 468x60 pixels - became the standard size of the classic banner. The contract, signed in April, 1994, concerned a period of...
Office Depot, From a Bricks-and Mortar to a Clicks-and Mortar business model
Case study - 7 pages - Management
Within the global economy, e-business has become a powerful tool in enhancing productivity, customer relationship management (CRM), marketing campaigns, and financial operations. Companies have been able to understand that the web is not only the way to communicate but also the way to...
Advertising and communication - published: 29/11/2011
Market study - 11 pages - Business strategy
Brokerage is a service provided by specialized companies which allow putting in relation customers and specific products. Generally for financial products, brokerage companies are the authorized intermediary between both. To be clearer, brokers are stakeholders (Source: Doc-Etudiant, Quel est le...
