Analysis of IKEA's strategic management

Quentin C.

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Analysis of IKEA's strategic management

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Themes

IKEA, strategic management, Ready-To-Assemble, RTA, furniture store, internal environment, inbound logistics, operations, outbound logistics, marketing, sales, service

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Abstract

Abstract

Master level analysis regarding IKEA's strategic management : strategic direction, business level strategies, corporate governance management, etc.

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Number of pages
22 pages
Language
English
Format
.doc
Publication date
20/02/2009
Read
38 times
Updated on
24/09/2015

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