Abstract
Value Proposition:
Successful e-commerce value propositions; An innovative concept; A new mode of consumption; Fashion and lifestyle e-commerce business; International website.
Experience: Specialist for over 20 years of storage; Facilitation of transactions by managing product delivery; Save time; Added convenience; Sales are limited in time; Partner of well known brands.
Several areas: ready-to-wear, fashion accessories, home furnishings, toys, sporting goods, high tech, food ... Over 1450 brand partners across Europe.
Discounted prices: - 40 to - 70% compared to shop prices; Personalized communication with customers (newsletter, trailer to announce sales…); 7 days a week; Secure payment; Quality; Design of the website; A selective adhesion (based on sponsorship); Registration on the site is completely free and without obligation; Mobile application.
Revenue model:Private sales e-commerce model; Vente-privee.com is a BtoC model.
Sales revenue model : Commission per item sold.
Intermediary model : Vente-privee.com first negotiates with the manufacturer to reserve a stock of product. Vente-privee.com advertises the product but doesn't buy it. This sale will last from 1 to 6 days depending on the brand (on average, it last 4 days). The announcement of the sale is made only 2 or 3 days before, and shows only a trailer to create needs and interest. Manufacturer <=> vente-privee.com => consumers. The website brings buyers & sellers together. No advertising revenue model, no subscription revenue model…
