Carrefour group: Case study - publié le 15/01/2013
Case study - 6 pages - Business strategy
According to “Carrefour” financial reports “Carrefour” particularly relies on both “Borrowing” and “Shareholder's equity” at approximately the same level. If we look closer at the charts we can notice that: -In 2007 shareholder's equity was up to 11,770...
Carrefour group: Case study
Case study - 6 pages - Business strategy
According to “Carrefour” financial reports “Carrefour” particularly relies on both “Borrowing” and “Shareholder's equity” at approximately the same level. If we look closer at the charts we can notice that: -In 2007 shareholder's equity was up to 11,770...
Bangalore: Online OTC healthcare market outlook 2012
Case study - 4 pages - Business strategy
Online OTC healthcare segment witnessed exponential growth reaching Rs 2.5 million, with year-on-year growth of 65 in 2011-2012. The market is stipulated to grow at 35-40 annually in next 18-24 months (2012-2014). The segment witnessed strong transaction volume sales of 40% on year-on-year basis...
Bangalore: Online beauty and personal care market outlook 2012
Case study - 4 pages - Business strategy
Online beauty & personal care segment witnessed higher double digit value sales growth of 19 on year-on-year basis in 2011-2012. It further registered annual transactions increase of 10 on year-on-year basis in 2012. The segment is stipulated to witness average annual growth of 25% with respect...
Intercultural management: Bodega Torres SA
Case study - 9 pages - Business strategy
Bodega Torres SA is a Spanish wine company that has been founded in 1870 by the brothers Jaime and Miguel Torres in Cataluña. Spain. This family business company has been cultivating its own vineyards since the 17th century, and is now producing wine in 3 countries (Spain, Chili and the USA) and...
Merger proposal: Deutsch Lufthansa AG - SAS AB
Case study - 12 pages - Business strategy
The success of Lufthansa is based on the outstanding team performance of our employees, our coherent strategy, the consistent tapping of market potential, future-oriented investment policies and sustainable cost discipline,” according to CEO Wolfgang Mayrhuber. Lufthansa intends to be a...
A new women's perfume / cologne
Case study - 12 pages - Business strategy
Of all time man has never stopped worrying about her good be for better living. To invest in his image is no longer a luxury, but a necessity for shine and succeed in the society that is ours. Since the beginning of this century this concern develops a gigantic market, and has become a key vector...
Ethics and governance: On Apple Inc.
Case study - 7 pages - Business strategy
Tim Cook wrote that any accident was deeply disturbing, and issues concerning working conditions was a cause of concern, and every year they inspected more factories, thus raising the bar for their partners and getting deeper into the supply chain, and added that they have made a great deal of...
A DMAIC project "from A to Z" within a company
Case study - 35 pages - Business strategy
In addition to all the shops Yves Rocher which are split into the whole France, the company includes people working in the headquarter located in Rennes and Paris, and people working on the field to manage shops, called Sector Managers. There are twenty Sector Managers divided throughout the...
Analysis of the sport's industry and its strategies
Case study - 8 pages - Business strategy
[...] Sponsoring is really important for big events as Olympic Games or rugby world cup. We can underline why some companies sponsor this kind of event? And what can they gain from this? First of all, there is the biggest sport event worldwide coming this summer. So it seems quite relevant to...
Business communication in Germany
Case study - 35 pages - Business strategy
With the globalization, companies are more and more called upon to communicate with each other, including abroad. Increasingly people are forced (either by choice or because of their profession) to go to work abroad, often in a country where they do not know codes, culture, language and...
Trainings within EDF's group
Case study - 24 pages - Business strategy
Nowadays, human resources are essential for a company to achieve its goals and be competitive in this global arena. In fact, Human resources are a source of knowledge and information for the organization. If an employee leaves the company, he will leave with his knowledge and experience. The...
Picard marketing strategy
Case study - 20 pages - Business strategy
The creation of Picard in France coincides with the beginning of frozen food in the USA but the technology in France was far from being as advanced. Therefore, in 1906, Raymond Picard created “les Glacières de Fontainebleau”, begun by manufacturing and by delivering blocks of ice which...
Picard marketing strategy - publié le 17/12/2012
Case study - 20 pages - Business strategy
The creation of Picard in France coincides with the beginning of frozen food in the USA but the technology in France was far from being as advanced. Therefore, in 1906, Raymond Picard created “les Glacières de Fontainebleau”, begun by manufacturing and by delivering blocks of ice which...
Business game
Case study - 10 pages - Business strategy
The "Business Game" is an educational tool for the discovery and use of knowledge, skills, life skills related to the company, concretely, fun and interactive. This educational tool is based on software modeling a competitive environment and the action of companies in this environment. The...
Business game - publié le 14/12/2012
Case study - 10 pages - Business strategy
The "Business Game" is an educational tool for the discovery and use of knowledge, skills, life skills related to the company, concretely, fun and interactive. This educational tool is based on software modeling a competitive environment and the action of companies in this environment. The...
Case study: Rus Build joint venture
Case study - 5 pages - Business strategy
The Rus Build case talks about a joint venture created in 1989 between an American and Russian company. The US Company is Fredericks Construction, Inc led by john Fredericks and Gribov Engineering Institute is the URSS Company. Before getting into details let's remind briefly what a joint...
Marketing plan by BYB consulting: Koi restaurant
Case study - 30 pages - Business strategy
Sushi Shop is a French chain of fast Japanese food which is developed world-wide (Luxembourg, Spain, Switzerland, Belgium and USA) with a turnover of 110€ millions. The sushi shop adventure started in 1998, created by Gregory Marciano and first established rue de Longchamps in Paris and...
Case study: Quality compliance at the Hawthorn Arms - publié le 10/12/2012
Case study - 4 pages - Business strategy
Globalization and the process of internationalization of the companies involve more and more the field of HRM. Many companies underestimate the difficulties linked to the management of its employees when they growth. Through this case study, we will see the main challenges in international...
Case study: Quality compliance at the Hawthorn Arms
Case study - 4 pages - Business strategy
Globalization and the process of internationalization of the companies involve more and more the field of HRM. Many companies underestimate the difficulties linked to the management of its employees when they growth. Through this case study, we will see the main challenges in international...
The effects of the organization of the Olympic game on the UK economy
Case study - 2 pages - Business strategy
Every four years the Olympic Game takes place in different country. The choice of the country is very strict and lots of countries are competing to be the host of the Olympic Games. Indeed, it is a big opportunity for them because it represents important economic issues for the host. In 2012,...
Life cycle analysis (LCA) of a PET bottle
Case study - 12 pages - Business strategy
In this report, the Life Cycle Analysis (LCA) of a PET bottle of water will be conducted. This method of analysis must deal with different issues at view to respect the ISO Standard 14040-14044 (Komly, 2012). We have chosen to study a PET bottle because it is one of the most common object of our...
The role of uncertainty and risk in the decisions which international business firms make on the internationalisation process
Case study - 2 pages - Business strategy
Uncertainty is what drives the business environment. Without uncertainty, there would not be entrepreneurship nor need for firms to develop, explore and evolve. But, with uncertainty comes risk and companies try to maximize their profits while minimizing the underlying risk of their activities....
The effects of downloading music in UK: Analysis
Case study - 23 pages - Business strategy
The music industry represents an important market share in United Kingdom. Indeed, the music industry is £190m in revenue in 2010, 8% of GDP and around 130 000 employments and the third largest export industry of the country (according to thenextweb.com and culture.gov.uk). These last years, the...
Kompan: Theories and models applied
Case study - 3 pages - Business strategy
To start with, Kompan's ambition is to ‘be the global leader by providing unique playground solutions that promote health and learning of their users'. The way they have approached their vision is through development of dynamic capabilities. The dynamic capabilities are the strategic...
Kompan: Profitability
Case study - 3 pages - Business strategy
When competitors is mentioned it is in the Danish market and when comparing to how Kompan is globally there is shortly described their market position and situation on the American market and which competitors they are up against in this geographical segment. The focus for the industry lies on...
The future of the Internet
Case study - 2 pages - Business strategy
The internet is not perfect, as nothing else is. Some may see this as a cause to restructure the internet in order to respond to the many problems that arise mostly from giving the freedom to create to every person with a terminal. Should data creation be restricted by a system of checks and...
A snapshot of Portuguese economy
Case study - 1 pages - Business strategy
Portugal's banking and financial system is sound, competitive and well managed. Despite being not as large as other EU nations, the banking system in Portugal can be compared with other EU nations in terms of profitability, efficiency and solvency. The challenges for the banking system of...
Marketing mix strategies of Nike and Reebok in India
Case study - 2 pages - Business strategy
Marketing mix is a very important part in crafting marketing strategy of a company. Many companies who do not focus on their marketing mix well enough face troubles. There are a lot of perils for a company that does not devise an excellent marketing mix strategy for its target customers. There...
Google's recruitment and selection practices
Case study - 2 pages - Business strategy
Google is a rapidly growing organization. The speed at which it is growing is difficult for the HR department for the company keep pace with filling the new vacancies. The company has to fill around two hundred positions every week. It is a tough task alone, but given the company's HR department...
