What are the strengths and weaknesses of effectuation theory for start-ups, entrepreneurship, and micro-enterprises?
Litterature review - 21 pages - Startup, entrepreneurship
Effectuation theory is an entrepreneurial theory developed by Sarasvathy (2001), an Indian researcher trained by Herbert Simon and with a degree in industrial management and information systems from Carnegie Mellon University. She studies the strategies of successful entrepreneurs in emerging...
Business Model Innovation - Reflective Essay and Report Memo
Essay - 2 pages - Business strategy
The document writes two assignments as part of the "Business Model Innovation" course, which is a course about generating new business models for innovative and impactful startup ventures and evaluating their viability. The first assignment is a reflective essay discussing the course, and the...
Corporate finance - Pascal quiry et Yann Le Fur (2022) - How high will green and sustainable finance go?
Book review - 6 pages - Finance
The shift toward sustainable finance reflects both growing investor interest and stronger regulation to fight climate change.
Walmart Inc. Report
Market study - 7 pages - Business strategy
This comprehensive report has been crafted to meticulously assess the viability of a significant investment, quantified at £500,000, into the equity of Walmart Inc. Walmart, a behemoth in the retail sector, presents a nuanced investment profile that demands careful analysis. The evaluation herein...
HR Case - Routine and Stupidity
Case study - 3 pages - Human resources
The document writes an individual essay on the following case: "In a workshop with about twenty personnel managers who worked for a large municipality, a discussion on the fact that members of the HRM profession often felt they were not appreciated and had a low level of status and influence in...
The Concept of Smart Services
Case study - 3 pages - Business strategy
The document resolves two exercises that are linked. Assignment 1 centers on the concept of "smart services" and their interaction with citizens in the context of government. The goal is for individuals to describe their technological vision of how governments will interact with citizens in the...
Sustainable Entrepreneurship
Essay - 5 pages - Startup, entrepreneurship
The concept of sustainable entrepreneurship can be considered, when looked too fast, as an oxymoron. In fact, the integration of moral and ethical elements in the production in a capitalistic economy can appear as an unnecessary cost that will prevent companies that apply those values to be as...
Vernimmen (October 2022) - Letter no. 145 - How High Will Green and Sustainable Finance Go?
Presentation - 5 pages - Finance
The presentation focuses on green and sustainable finance, based on Vernimmen letter no. 145 which deals with the growth of sustainable instruments, the need for standards such as the EU taxonomy and current market challenges.
Controversy over Gender Differences and Free Speech at Google
Case study - 2 pages - Corporate social responsibility
In August 2017, Google executives found themselves in a difficult position. An internal memo written by a disgruntled software engineer, James Damore, had just gone viral. In this memo, Damore claimed that the relatively small number of women in the tech industry was partly due to biological...
Idea Kernel - Student Exchange Website - Impact of a Service on Today's Society
Tutorials/exercises - 2 pages - Business strategy
Our student exchange service website offers a multitude of significant advantages to its users, who thus generate a positive impact on society.
Business Game: Business Planning for a Winery
Case study - 3 pages - Business strategy
We have a company that produces several kinds of Côtes de Bourg. It has 5 competitors on the market. We use three different appellations, with 7 different qualities of wine: Côtes de Bourg (Standard & premium), Côtes de Bourg Village (Standard & premium), Côtes de Bourg premium (Standard,...
Sustainability and Finance - The beauty industry
Market study - 4 pages - Finance
The beauty industry produces 877 pounds of waste daily throughout the United States and Canada. According to Lubongo and Alexandridis (2022), this waste includes hair clippings, used foils, colour tubes, and excess chemicals form environmental waste that require proper management. Green Circle...
Transformational Leadership on Employee Turnover in Cargills Foodcity
Case study - 19 pages - Human resources
The Fast-Moving Consumer Goods (FMCG) industry faces a pivotal challenge in employee turnover as it impacts elevated recruitment expenses, inferior operational capability, and diminished customer satisfaction. The influence of transformational leadership on employee turnover at Cargills Food City...
Strategic Financial Management - London Stock Exchange
Case study - 10 pages - Finance
This report examines the financial analysis of two companies on the London Stock Exchange (LSE) as listed companies, namely Unilever PLC and HSBC Holdings PLC. The objective is to examine their financial soundness, stability and chance of failure so that they fit into Penco's investment...
Smart Water Purification System Business Report
Case study - 5 pages - Management
People who use the Smart Water Purification System enjoy advanced home water filtration that combines nanotechnology with Internet of Things capabilities, ensuring continuous water quality assessment and contaminant purification. Passive filtration methods used by traditional water purification...
Strategic Management and Business Simulation - CarbonX
Case study - 7 pages - Business strategy
CarbonX business simulation was designed so to evaluate strategic decision making in a highly competitive, innovative, sustainable and strapped about consumers driven field, such as the carbon fiber bicycle industry. Additionally, the industry CAGR will rise to 8.2% by 2030 on account of the...
Leadership and Change Management - Tesla
Case study - 7 pages - Management
Tesla, Inc. (2003) is an american multinational corporation and a leading producer of electric vehicles, energy storage devices, and solar energy solutions, with its headquarters in Austin, Texas. As a company, they design, manufacture and sell battery electric vehicles like Model S, Model 3,...
Idea Kernel - Food Supplements
Tutorials/exercises - 5 pages - Finance
An Idea Kernel serves as the foundational structure for a potential business opportunity. The objective is to provide concise yet comprehensive answers to a series of questions.
Financial Analysis - Revolve Group, Inc.
Case study - 7 pages - Finance
The e-commerce platform Revolve Group, Inc., which specializes in luxury and modern apparel, is thoroughly examined in this research. The study contains strategic recommendations for future growth, an external economic analysis for a chosen nation, and an internal review of the company's...
Financial health and strategic directions for 2023 - PRADA
Case study - 4 pages - Finance
Prada, an iconic Italian fashion house, has established itself as a global leader in the world of luxury. The brand is renowned for its high-quality leather goods, shoes, ready-to-wear collections and accessories; the brand embodies elegance and innovation. [...] With operations across 75...
Development of Complex Sales: Which Strategy Should Airport Systems Integrators Follow to Develop Their Sales in Saudi Arabia?
Thesis - 79 pages - Business strategy
This subject comes from Automatique & Industrie Company, which is airport sytems integrator for ground, terminal and control tours. The airport market involves exportation of activities for systems integrators companies. The MENA region is full of potential markets. Overall, Saudi Arabia Kingdom,...
Management of Organizations - Kikuoka Luxembourg SA
Case study - 16 pages - Management
The aim of this report is to present an in-depth organisational analysis of Kikuoka Luxembourg SA, a company specialising in the hotel and golf industries, based in Luxembourg. The analysis draws on various theoretical concepts, including the division of labour, coordination mechanisms,...
Danone and Wahaha's 10-year marriage in China
Case study - 20 pages - Management
Danone owned 51% of Wahaha, therefore expected Zong to simply execute any strategic decisions of the Board of Director. Zong refused to give up control: - Neo-Confucian society, the ideal of the family is translated naturally to business. - Zong used expressions like "unequal treaties", which...
The adventures of an IT leader - Richard L. Nolan, Robert D. Austin (2009) - CIO Leadership
Presentation - 25 pages - Management
This document delves into the challenges, responsibilities, and strategic decisions faced by a CIO (Chief Information Officer) like Jim Bartonin in a rapidly evolving technological landscape. Through a narrative approach, it presents the fictional adventures of an IT leader, highlighting...
Boxgreen's brand strategy and marketing analysis
Case study - 16 pages - Business strategy
Among parents, snacks do not have a good reputation: they are too greasy, too sweet, too salty, and not filling enough to properly satiate. In this crowded segment, Boxgreen proposes a natural and healthy alternative. Boxgreen's products are rich in fibers and formulated without artificial...
The genius app idea: the importance of flexibility and customer feedback
Case study - 2 pages - Startup, entrepreneurship
Coming up with good entrepreneurial ideas and knowing how to evaluate them is difficult. In this respect, the student made three main mistakes: having the wrong preconceived notions about entrepreneurship and start-up founders, failing to develop a prototype, and not adopting the lean startup...
Trend Buddy: A unique business idea where Artificial Intelligence is integral to the business model
Case study - 3 pages - Startup, entrepreneurship
By analyzing vast amounts of historical data and leveraging advanced algorithms, AI can identify patterns, detect trends, and make accurate predictions about future outcomes. Trend forecasting takes into account interactions between brands and their customers to better predict the direction of...
Bambu's network of stakeholders
Case study - 3 pages - Startup, entrepreneurship
Bambu is a Singaporean wealth management system created in 2016. It designs customized robo-advisory applications for financial institutions. Its end users are the clients of said institutions. Edward Freeman defines a stakeholder as anyone invested in or affected by the company. Bambu's...
Filmr startup strategy: from hypotheses to execution
Tutorials/exercises - 2 pages - Startup, entrepreneurship
The last steps would be related to my mindset while going through the execution. According to the pilot-in-the-plane principle, I would keep a fundamental belief that one can create change in the world around them and be doubtful of statements that something is "impossible". Finally, according to...
How Amazon Hiring AI might have developed a bias against female applicants?
Essay - 2 pages - Human resources
In 2014, Amazon engineers developed an algorithm to automate hiring processes. The artificial intelligence tool could review applicants' resumes and rate them out of five to help the human resources team decide who should join the company. However, Amazon's team discovered that the...
