Innovative company of automotive lighting industry, automotive lighting (AL), daily develops strategies which play a leading role in insuring its competitiveness. For this reason, AL's purchasing division targets to reach Purchasing Excellence. To assure this target, AL's purchasing division makes Quality Management and Supplier Development its main priority. SQA resources are integrated into purchasing teams to manage the deployment of AL's SQA procedure, called ASQA. Involved in ASQA establishment, my main question is, 'what are the impacts of ASQA on AL OBP? From a corporate approach, I will evaluate if ASQA implementation brings the expected increase of efficiency, profits, quality, reactivity, and customer satisfaction.
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