EADS
Case study - 3 pages - Social, moral & civic education
Sustainability is critical to EADS. It is concerned about sustainability when it design and market its products because they have long life cycles which exceed 30 years. Sustainability influences the short- and long-term objectives and so decisions. Sustainable mobility and the evolution to a «...
Delta Airlines
Case study - 3 pages - Business strategy
Delta airlines started as a crop dusting outfit in 1928 in Monroe Louisiana. It was the first professional crop duster in the whole country. It was founded by a man by the name Woolman who became the chief executive officer for more than thirty years till his death in 1966. Woolman moved the...
The issue of delays in the delivery of the Airbus A380
Case study - 7 pages - Management
Since 2005, Airbus, one of the two world's biggest airplane manufacturers, has encountered huge delays in the delivery of the new model called A380 to its customers (see appendix 5), mainly passenger air carriers, across the world. This study analyses the characteristics of Airbus and the way it...
The low-cost airline industry
Market study - 5 pages - Business strategy
In this paper we will analyze the airline sector using various theories and tools to examine it. As part of our strategic focus, we will first study the overall market and then, by using the example of Ryanair, look at the features of a low cost airline. The passengers of the airline industry...
Analysis of the crisis management of Malaysia flight MH370 disaster
Case study - 3 pages - Educational studies
On 8th March 2014, the Malaysia Airlines flight MH370 disappeared within 1 hour of takeoff while en route from the Malaysian city of Kuala Lumpur to the Chinese city of Beijing. The airplane, a Boeing 777 registration number 9M-MRO, was carrying 239 persons from 14 different countries, of which...
Richard Branson and Virgin Atlantic Airways
Case study - 11 pages - Management
Virgin Atlantic Airways set out on its inaugural voyage in 1984 from London Gatwick to Newark in New York, the US, after a set up period of three months, and only with one aircraft. In the modern days, it runs an extended fleet of 30 aircrafts and an impressive 26 more to 22...
Performance of the British Airways
Essay - 8 pages - Services marketing
BA is one of the world's largest international airlines, providing travelers with a broad network to and from the U.K. and has a total service for premium travelers in co-operation with world alliance partners. The company expanded rapidly in the 1990s, which led to overcapacity, lower fares...
Using professional robots to explore inaccessible space and do dangerous tasks
Case study - 3 pages - Educational studies
Robots are simply machines that humans can use to perform different tasks. A robot can either be designed to perform particular tasks such as moving objects or one that can be remotely controlled to perform different tasks. The use of robots in space dates back to mid 1975. This was in a project...
Customs and Border Patrol for Homeland Security
Thesis - 4 pages - Journalism
The Customs and Border Patrol is an integral entity involved in protecting the United States from terrorist activity, illegal immigration, drug smuggling and human trafficking. The Border Patrol has been around officially for many years, starting with 450 agents in 1924 when the agency was...
Commercial strategies and management policies of Lagardère
Case study - 32 pages - Medias&communication marketing
Lagardère SCA is a French media and high-technology company. The Company, headquartered in Paris, operates through two business segments: Lagardère Media, which constitutes the core of its activities, and the high-technology division, EADS, in which it holds a 14.98% share. Lagardère Media is a...
Management advice for relocating the production facilities
Case study - 50 pages - International economy
We are going to explore the possibility of shifting the production from Germany to a country either in ASEAN, NAFTA or MERCOSUR region, in order to reduce the cost of production. The countries that have been chosen are Brazil, Singapore and Mexico. Brazil has the highest GDP of Latin America and...
Commercial strategies and management policies of Lagardère - published: 16/01/2009
Essay - 16 pages - Management
Lagardère SCA is a French media and high-technology company. The Company, headquartered in Paris, operates through two business segments: Lagardère Media, which constitutes the core of its activities, and the high-technology division, EADS, in which it holds a 14.98% share. Lagardère Media is a...
Air France-KLM Marketing Study: Becoming More Competitive in Front of The TGV - publié le 29/09/2010
Case study - 11 pages - Services marketing
Today, AIRFRANCE-KLM is the largest airline company in the world in terms of total operating revenues and passenger-kilometers. The company's CEO is, since January 1st 2009, Pierre-Henri Gourgeon. With a turnover coming close to 24 billion Euros as on 31st March 2009 and having taken over 74...
Air France-KLM Marketing Study: Becoming More Competitive in Front of The TGV
Case study - 11 pages - Tourism marketing
Today, AIRFRANCE-KLM is the largest airline company in the world in terms of total operating revenues and passenger-kilometers. The company's CEO is, since January 1st 2009, Pierre-Henri Gourgeon. With a turnover coming close to 24 billion Euros as on 31st March 2009 and having taken over 74...
DHL Express Competitive Advantages
Case study - 2 pages - Management
DHL Worldwide Express is a good example that helps illustrate the dynamics of the international air express industry and how the market is growing in the Middle East and Asia Pacific regions (Diego, 1999). It demonstrates how DHL and its competitors have embraced latest technologies, reviewed...
Strategic Analysis and Financial Results of Group TNT
Case study - 4 pages - Business strategy
TNT provides businesses and consumers a wide range of differentiated services in two sectors. First, the company offers its services in the area of mail through its TNT Post Company. The group also offers its services in the field of express delivery of parcels and documents via TNT Express....
Evolution of tourism in Turkey
Case study - 10 pages - Services marketing
This work focuses on the tourism development in Turkey. It is a country that is "friendly, handsome, with a rich culture and not at all expensive". It is a country that is modern enough to be comfortable but still traditional, and therefore interesting to analyze. As part of this analysis, the...
Structural analysis of Air France
Case study - 5 pages - Services marketing
Founded on July 3, 2005, Air France-KLM was formed as a result of a merger between Air France (founded in 1933) and KLM (Royal Dutch Airlines founded in 1919). It has a capital of 2,289,759,903 euros, divided into 269,383,518 shares at 8.5 euros each. The Air France-KLM company is organized...
Luggage flow issues in airports - published: 17/05/2009
Thesis - 11 pages - Social, moral & civic education
An airport terminal building provides all major passenger services, such as ticket sales, passenger check-in, baggage handling, and security. Inside the terminal, airline employees make flight reservations for travelers, issue seat assignments and coordinate aircraft boarding. All services...
Logistics, research report: luggage flow issues in airports
Essay - 12 pages - Logistics
An airport terminal building provides all major passenger services, such as ticket sales, passenger check-in, baggage handling, and security. Inside the terminal, airline employees make flight reservations for travelers, issue seat assignments and coordinate aircraft boarding. All these...
An overview of JetBlue Airways
Case study - 6 pages - Business strategy
JetBlue is quickly becoming one of the best examples of a succeeding business because of excellent costumer service. David Neeleman, pronounced (Nee - Le - Man), has been able to build one of the top grossing airlines in just 6 short years. This airline has been built around the idea that the...
Luggage flow issues in airports
Essay - 12 pages - Logistics
An airport terminal building provides all major passenger services, such as ticket sales, passenger check-in, baggage handling, and security. Inside the terminal, airline employees make flight reservations for travelers, issue seat assignments and coordinate aircraft boarding. All services...
Use of Air Combat in World War
Case study - 1 pages - Educational studies
1914 is the year that the first air raid was conducted and it was done by the Germans. Throughout 1915 and 1916 a dirigible from Germany that was called the Zeppelin conducted raids in London and eastern England for more than 50 instances. In evaluations of the zeppelin bomber, it was seen to...
The BMW group - Surviving the bust
Thesis - 10 pages - Business strategy
As an economy expands the risk appetite of the people increases considerably. Although the automobile market has been witnessing boom there are isolated cases of failures. This report consists of nine sections and its aim is to learn more about the BMW Group business activities within...
Public policies and Globalization: Classic liberalism, Economic Nationalism or Embedded liberalism? - publié le 29/09/2010
Essay - 3 pages - Political science
The last World Trade Organization summit illustrated the inability of governments to reach complete free trade agreements. The increasing number of cases of conflict presented to the Dispute Settlement Body of the WTO, shows that there is still a lot to do in the field of cooperation, and a...
Logistics, research report: luggage flow issues in airports - published: 29/09/2010
Essay - 12 pages - Logistics
An airport terminal building provides all major passenger services, such as ticket sales, passenger check-in, baggage handling, and security. Inside the terminal, airline employees make flight reservations for travelers, issue seat assignments and coordinate aircraft boarding. All these...
The secret behind the success of Michelin Tyres
Case study - 13 pages - Business strategy
Michelin has been the market leader for tyres. Michelin equips vehicles like cars, motorcycles, aircrafts, etc. with tyres. Michelin also brings solutions for each different usage of tyres, which allows the vehicle to give optimum performance. The company constantly innovates in order...
Competitive analysis of the aerospace industry - Boeing and Airbus
Case study - 6 pages - Brand management
One of the main challenges in all industries is rival companies, and it is critical to the survival of a company to consider its rivals competitive actions. In this report, we investigate the competitive rivalry between the two giants of the aviation industry, Airbus and Boeing, to discover how...
Public policies and globalization: classic liberalism, economic nationalism or embedded liberalism?
Essay - 3 pages - Political science
The last World Trade Organization summit illustrated the inability of governments to reach complete free trade agreements. The increasing number of cases of conflict presented to the Dispute Settlement Body of the WTO, shows that there is still a lot to do in the field of cooperation, and a...
Global trade relations: Opportunities and challenges for direct investment in Brazil - publié le 15/01/2009
Tutorials/exercises - 9 pages - Business strategy
Brazil is the largest and most populous country in Latin America, and the fifth largest in the world in both area and population. The country possesses a developed agriculture as well as mining and manufacturing resources, Brazil also has a large service sector forces like the banking sector,...
