Business Plan Sales Pitch - The Away Hair, Hair Brush cleaner
Business plan - 6 pages - Luxury marketing
The Away brush has been designed for people who refuse to waste their time. It is a new type of brush in the market place because of its innovative uses. It was developed especially to brush your brush, in fact, there is hair on your scalp but we forgot too often that hair spends a lot of time...
How is a lack of a communication strategy detrimental to business development?
Dissertation - 9 pages - Communication
Communication occupies an increasingly important place in the business world, and for good reason, it has evolved a lot in the space of a few years. Whether internal or external, it is necessary for the development of groups, regardless of their sector of activity. The society in which...
Business model - Netflix
Case study - 6 pages - Digital & e-marketing
The story goes that after having to pay late penalties at a Blockbuster video store, Reed Hastings (CEO of Netflix) had the idea to launch a similar service, but rather to offer it as a subscription package. Netflix was launched in 1997 by Reed Hastings and Marc Randolph. At the time, it was an...
E-Business - Established retailer adopting e-commerce
Case study - 10 pages - Digital & e-marketing
Nordstrom is a fashion outlet that sells clothes, shoes, and accessories for men, women and kids. It was created by John Nordstrom in 1901 with the aim of providing quality products to all its customers. Nordstrom exists in Canada and 40 states in the United States with 117 stores and 248 rack...
Cover Letter - Application for Projects Management in Business Operations and Strategies at Google
Sample letter - 1 pages - Management
The job that I would occupy as first professional experience consists in the project management. The described competencies are very pleasant and my previous experiences have enabled an application for this kind of job. After qualifying with a Higher National Diploma in International Trade, I am...
How to Write a Successful Business Plan?
Business plan - 9 pages - Startup, entrepreneurship
In order to achieve any goal or project, all companies face a common problem: "planning for the future". Indeed, the reality is that we cannot predict precisely what will happen in the future or the consequences our present decisions will have on that future. However, entrepreneurs have a tool...
Business Plan for a Coffee Shop in Morocco - Agora Coffee Shop
Business plan - 7 pages - Business strategy
The business we propose is called 'AGORA Coffee Shop'. In our opinion, a coffee shop is not only a place of entertainment, it can also be a crossroad where people (students, professors, professionals, ...) can share ideas or debate on actual phenomenons. Therefore, inside the...
First year internship: Axa (business school)
Internship report - 23 pages - Bank marketing
AXA is a French group rooted from the merge of various insurance companies whose the most ancient was created in 1816. L'Ancienne Mutuelle de Rouen was a small French insurance society created during the XIXth century whose main function was to cover the agricultural risks in Normandy. Over...
An e-business analysis of Amazon
Case study - 5 pages - Distribution marketing
The purpose of this essay is to pick a brick-and-mortar company. Provide the history of the company, background, and life cycle of the company. I am going to describe the needs and customers Amazon addresses. I am going to provide the roles of internet strategy: business strategy,...
The importance of planning in business management
Business plan - 3 pages - Management
Within any large or small organization, planning is usually an essential step towards ensuring that organization's long-term success. There is a famous saying that suggests the importance of planning: "When you fail to plan, you plan to fail". In other words, planning, especially formal planning,...
Costco business model
Essay - 2 pages - Distribution marketing
Many people are familiar with Costco's reputation for selling incredibly large amounts of toilet-paper, diapers, breakfast cereals, and paper towels. However, many people are not aware that Costco also offers plasma TV's, Seven Jeans, and grand pianos for sale as well. In fact, this diverse...
Effects of piracy on cruise ships' business
Essay - 1 pages - Business strategy
Smooth Sailing, a private cruise ship company, has seen a decline in performance due to an increased presence of pirates in the area in which it cruises. This has contributed significantly to the decline of its overall sales value and presently it has seen a decline of about 30 percent of its...
The marketing strategy and business model of Heineken
Case study - 6 pages - Brand management
Heineken was founded in 1863 in Amsterdam by a man named Gerard A. Heineken. While the Dutch brewing business was in decline, Heineken purchased a brewery for an excellent price and, as a result of the high quality products he produced, eventually received international acclaim for the...
Jewish Wisdom for Business Success: Lessons from the Torah and Other Ancient Texts - Levi Brackman and Sam Jaffe
Book review - 2 pages - Literature
The book "Jewish Wisdom for Business Success: Lessons from the Torah and Other Ancient Texts", by Levi Brackman and Sam Jaffe, is a business book that incorporates lessons from the Torah and other Jewish texts and applies the concept to success in business. Through a series...
Corporate governance, ethics, and success in business
Essay - 2 pages - Management
When seeking to define exactly what corporate governance is, it is likely that an individual will come across a number of terms and ideas all in a single sentence. For example, one website defines it as "a term that refers broadly to the rules, processes, or laws by which businesses are operated,...
Analysis of the investment environment of UK with regard to the Nelly Capital business
Essay - 6 pages - Business strategy
Traditionally, the investment climate in a country or in the world refers to the prevailing financial and economic conditions that affect the investors in a place. In this case, an investor is an individual or institution that is willing to lend money to an operating business in order to...
Contemporary Business Management issues such as reducing the carbon footprint
Case study - 6 pages - Management
BP, which is popularly known as British Petroleum, is the world's third largest energy corporation. In 2010, BP, which has $272 billion worth of assets, registered $308 billion worth of profits. BP has more than 79,000 workers employed in different capacities in branches across the globe. The...
The influence of culture on Business activities: a comparative analysis of China and Nigeria
Case study - 5 pages - Management
According to Zimmerman (2015), culture is the characteristics and knowledge of a particular group of people, defined by everything from language, religion, cuisine, social habits, music and arts. It was also described by Murphy (1986) as that complex whole which includes knowledge, belief, art,...
Ethics considerations when dealing with stakeholders, workers, in business
Case study - 4 pages - Educational studies
Business ethics and moral obligations are vital and incorporated part in management of corporations. The corporations, failures have not done much in the acquisition of business and shareholders' trust. The management functions in a business are not all about intellectual...
Organizational Dynamics of Implementing Business Intelligence Initiatives
Case study - 3 pages - Management
Business intelligence is the capacity of a industry to be able to extract actionable insight from business as well as market data, which is used to make better decisions in business; and to improve the corporate performance of the business. Business intelligence...
International Business Alliances in Use Today
Case study - 2 pages - Business strategy
In order to improve revenue and maximize competitive advantages, corporations have often sought to form alliances of a strategic nature (Eppler & Comi, 2009). The nature of these alliances varies and when related to a new geographic market or across national boundaries, they are considered...
Tax incentives and business expansion
Case study - 3 pages - Business strategy
It was stated that in the period 1930-45, government of Santa Catarina was concerned with the implement a comprehensive infrastructure system that was able to support and facilitate economic modernization, via expansion and implementation of industrial activities in the northeast of Santa...
O&O Consulting - International Business Strategies in Action
Case study - 4 pages - Business strategy
O&O Consulting is a major human resource firm within the local and regional market extending to cover the United States, Canada. We pride ourselves in providing excellent and relevant strategic, managerial solutions to our clients who range exclusively of medium sized firms to multinationals. We...
Chocoberry case study - business idea development
Case study - 3 pages - Management
Three types of concept generation techniques that would be ideal for CB in generating viable ideas include: CB could consider evolutionary ideas generated from somewhere else; they could take existing product ideas and improve on them. Alternatively, CB could considers using the symbiotic idea...
Reflective Report on Business Law
Case study - 4 pages - Management
This business law assignment required that, in a group of 3 or more, we carry out a research on a topic in business law and prepare a PowerPoint presentation that we would later present. We had a maximum of 4 weeks to do the research and prepare the presentation. Initially, we were...
Web Design in E-Business - Interface Analysis
Case study - 6 pages - Management
In this day, internet takes a vital role in many facets of an online business' life and process (Krug 2005). It can be defined as a tool where goods and services are provided well to reach customer needs and satisfaction. It is a way of attracting people's attention, arousing their...
Important information on writing a business plan for a fitness company
Business plan - 3 pages - Management
K2 Fitness is a limited liability corporation that operates within the United States. K2 Fitness targets the average health conscious consumers and people who might be uncomfortable with their body sizes. The fitness company keeps the members and the whole family involved by exposing them to a...
Olive Tree Restaurant business operational systems assessment
Case study - 6 pages - Economy general
The Olive Tree Restaurant is strategically situated within the fringes of Ealing area in a building that was formerly being used as a bank. A case study on the restaurant has been provided to analyse the business position of the restaurant. Reflecting on the case study, a thorough...
Entrepreneurial Skills and Business Management
Essay - 3 pages - Management
Entrepreneurial leadership involves the emphasis placed on the use of design thinking, corporate social responsibility and business ethics with an aim of providing suitable solutions to problems. Business ethics focuses on the creation of long term organizational cultures by...
Future of Mobile Global Business
Case study - 5 pages - Business strategy
This study evaluates some of these case studies to provide some valuable insight about the contribution of mobile use, and application in commerce and what the projection for the outlook is in the mobile phone industry. The only problem is that, a greater number of these studies have failed to...
