Business report: H** M** France - press agency, advertising
Internship report - 15 pages - Medias&communication marketing
The H** company in which I am doing my internship is a very complex company that deserves a lot of explanation in order to understand all the workings of the company. Indeed, the organization is international, the group is quoted on the "Stock Exchange" and has a very heavy weight in the...
The business model of an exchange - How does a cryptocurrency exchange generate money?
Case study - 11 pages - Bank marketing
Today there are more than 600 cryptocurrency exchanges in the world. Some cryptocurrency exchange platforms are no longer start-ups. A hundred of them are engaged in a fierce war of prices in order to capture customers. The Binance platform, for example, which is the world leader with 70% market...
International business - Two examples of business letters
Sample letter - 4 pages - Marketing theories
This document contains two sample business letters
Global Business Economics and Finance - AmRest Holding SE
Case study - 13 pages - International economy
AmRest Holdings SE is a public limited company with operations in the global bar and restaurant industry. The firm's headquarters are in Madrid, Spain. AmRest enjoys market dominance in Eastern and Central Europe. It operates several subsidiary firms, including Burger King, Pizza Hut,...
Promotion and career management - A Harvard Business Case
Case study - 3 pages - Business strategy
First and foremost, Boulos is an elitist: he is a self-made man by starting from the bottom to reach high-ranked social hierarchy. He does his best to improve everything he is undertaking and mainly overtaking his counterparts. This ambitious mind-spirit dates to his childhood. By regarding...
American Cultural Aspects for Business
Course material - 11 pages - Modern history
America has been created from the East to the West. The West is a concept in history, for an American it is often associated with the idea of frontier. In the 19th century St-Louis (Missouri) was considered as the gate way to the West, when people went to the West they went directly to Oregon or...
Business Plan: how to improve life in Indian slums?
Business plan - 6 pages - Sociology & social sciences
Ninety years ago, there were only 251 million people in India. Today, there are 1.2 billion. Overpopulation threatens the environment of the country. Overpopulation and rural exodus have led to informal urban development, leading to the development of slums in and next to the cities. Therefore,...
Business management project - Tax Monitor
Case study - 10 pages - Management
The purpose of this assignment was mainly to identify a business's strengths, weaknesses, opportunities and threats. The problem being investigated is whether the business is running efficiently or not and how the business performs. Tax Monitor is registered as a services...
Samsung Business Report in UK Market
Case study - 7 pages - ICT marketing
This report, written in the framework of a Marketing module at the University of Warwick, is a market analysis of the famous worldwide company Samsung in the United Kingdom. It is a review of the UK mobile phone industry, a growing industry that is taking more and more space every year. In 2017,...
Strategy and Business Policy - Amazon
Case study - 3 pages - Business strategy
The chosen organization is Amazon. This is a global multinational company that has been incorporated in the United States. The company's headquarters are in Seattle, the United States. Amazon focuses on e-commerce and has also ventured in other areas of emerging technology include artificial...
Counterfeiting - Business process and government response
Tutorials/exercises - 3 pages - Economic politics
The creation of a fake replica to replace an original form of an object is illegal and referred to as counterfeiting. This action is often perpetrated to take advantage of the monetary gain by exchanging an object of greater quality with something of inferior quality. Counterfeiting has been...
Business Plan - Sparkle Bar and Restaurant
Business plan - 7 pages - Catering marketing
Sparkle is a medium-sized enterprise that intends to operate in the UK restaurant and bar industry. The restaurant will be located in Clapham, South-West London and will have a seating capacity of 84 patrons. The firm intends to gain a sustainable competitive advantage in the UK restaurant and...
E-Business - Established retailer adopting e-commerce
Case study - 10 pages - Digital & e-marketing
Nordstrom is a fashion outlet that sells clothes, shoes, and accessories for men, women and kids. It was created by John Nordstrom in 1901 with the aim of providing quality products to all its customers. Nordstrom exists in Canada and 40 states in the United States with 117 stores and 248 rack...
How is a lack of a communication strategy detrimental to business development?
Dissertation - 9 pages - Communication
Communication occupies an increasingly important place in the business world, and for good reason, it has evolved a lot in the space of a few years. Whether internal or external, it is necessary for the development of groups, regardless of their sector of activity. The society in which...
Business model - Global leader in packaging and paper
Internship report - 14 pages - Management
- 1967 - Establishment of Mondi in South Africa by Anglo American company - 1990 - Mondi expansion in Europe thanks to acquisition - 2007 - Mondi group demerger from Anglo American company - 2012 - Acquisition of Nordenia International company The Name Mondi comes from a unique South African...
Business model - Netflix
Case study - 6 pages - Digital & e-marketing
The story goes that after having to pay late penalties at a Blockbuster video store, Reed Hastings (CEO of Netflix) had the idea to launch a similar service, but rather to offer it as a subscription package. Netflix was launched in 1997 by Reed Hastings and Marc Randolph. At the time, it was an...
How and why do effectual entrepreneurs use business plans?
Essay - 2 pages - Startup, entrepreneurship
The field of entrepreneurship has experienced remarkable progress over the past fifteen years. To begin with, there is a great amount of work that highlighted how the creation of new ventures opportunities can be discovered and exploited. The Theory of Effectuation, developed by Sara Sarasvathy...
Business Plan Sales Pitch - The Away Hair, Hair Brush cleaner
Business plan - 6 pages - Luxury marketing
The Away brush has been designed for people who refuse to waste their time. It is a new type of brush in the market place because of its innovative uses. It was developed especially to brush your brush, in fact, there is hair on your scalp but we forgot too often that hair spends a lot of time...
Business Plan for a Coffee Shop in Morocco - Agora Coffee Shop
Business plan - 7 pages - Business strategy
The business we propose is called 'AGORA Coffee Shop'. In our opinion, a coffee shop is not only a place of entertainment, it can also be a crossroad where people (students, professors, professionals, ...) can share ideas or debate on actual phenomenons. Therefore, inside the...
Cover Letter - Application for Projects Management in Business Operations and Strategies at Google
Sample letter - 1 pages - Management
The job that I would occupy as first professional experience consists in the project management. The described competencies are very pleasant and my previous experiences have enabled an application for this kind of job. After qualifying with a Higher National Diploma in International Trade, I am...
Business plan and creation strategy - Easy Med, Ez Med Singapore
Business plan - 14 pages - Services marketing
In Singapore, many hospitals and pharmacies such as the Tan Tock Seng Hospital, are facing a great challenge because of their very high volume of patients: 1,400 patients per day. In fact, the main problem is they have limited space and limited manpower to satisfy every patient on time. The...
How to Write a Successful Business Plan?
Business plan - 9 pages - Startup, entrepreneurship
In order to achieve any goal or project, all companies face a common problem: "planning for the future". Indeed, the reality is that we cannot predict precisely what will happen in the future or the consequences our present decisions will have on that future. However, entrepreneurs have a tool...
How international tenders contribute to business performance? Europ Assistance
Thesis - 39 pages - International economy
Nowadays, in the current economic context, which is characterized by internationalization and a growing demand for quality and quick services, information is fastly spread. In the firms, international tenders have an increasing role to play in both economic and strategic performance. Thus, we...
Internet and International Business - La FNAC
Case study - 5 pages - International marketing
The Fnac was created in 1954, whose first store was opened in 1957. The introduction of Fnac into the stock market is in 1980 and the second stock market introduction was made in 2013... Fnac offers high technology and cultural products which enjoys a good positioning in the leisure sector and...
How to do business in China: understanding the Chinese market
Practical guide - 12 pages - Business strategy
China is now the second-largest consumer market in the world, which means an immense population of consumers whose debt is practically non-existent and that owns a lot of money to spend. Thus, it's a great place to start doing business, as the country is full of opportunities for...
Business environment of consulting firms and industry
Case study - 19 pages - Business strategy
The rich and powerful have always needed advice on how better to manage their affairs and make effective decisions. Yet formal organisations that specialised in management advice didn't emerge until relatively late in the industrial age. Defined by the Management Consultancies Association...
Lexical and phraseological peculiarities of business speeches
Essay - 2 pages - Management
Communication is one of the principal criteria for describing activity that is human. Communication can be understood as the practice of producing meanings, and the ways in which systems of meaning are negotiated by participants in a culture. There are three primary means people use to...
First year internship: Axa (business school)
Internship report - 23 pages - Bank marketing
AXA is a French group rooted from the merge of various insurance companies whose the most ancient was created in 1816. L'Ancienne Mutuelle de Rouen was a small French insurance society created during the XIXth century whose main function was to cover the agricultural risks in Normandy. Over...
An e-business analysis of Amazon
Case study - 5 pages - Distribution marketing
The purpose of this essay is to pick a brick-and-mortar company. Provide the history of the company, background, and life cycle of the company. I am going to describe the needs and customers Amazon addresses. I am going to provide the roles of internet strategy: business strategy,...
Contemporary Business Management issues such as reducing the carbon footprint
Case study - 6 pages - Management
BP, which is popularly known as British Petroleum, is the world's third largest energy corporation. In 2010, BP, which has $272 billion worth of assets, registered $308 billion worth of profits. BP has more than 79,000 workers employed in different capacities in branches across the globe. The...
