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28 mai 2009
doc

A study of human resources development climate in hospitals and its impact on patient satisfaction

Tutorials/exercises - 43 pages - Human resources

Combining medical technology and the human touch, the health care industry administers care around the clock, responding to the needs of millions of people—from newborns to the critically ill. Industry organization - About 580,000 establishments make up the health care industry; they vary...

08 oct. 2015
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Causes of employee and customer dissatisfaction

Essay - 3 pages - Management

Employee dissatisfaction in the HR department of the public sector is a matter of if employees within the HR department are happy with their jobs. It is through employee satisfaction survey that employee satisfaction can be measured. Such survey address such topics as workload,...

04 sept. 2009
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In the magic land of CRM in bank management: Needs and strategies for sublime customer satisfaction

Thesis - 8 pages - Business strategy

Irrespective of whether it is a public sector bank or a private sector bank; a regional rural bank or a foreign bank all banks commonly store details of tens of thousands of customers and prospects - both in a corporate database and in discrete documents on the desktops of individual bank...

30 mai 2007
doc

Client consultancy project: Leeds Metropolitan University Student' Union Elections

Dissertation - 28 pages - Management

This report carries out extensive background research to the election process of Leeds Metropolitan University Students Union (S.U.) and the attitudes of students attending the University. The findings show that students do not feel there is an effort to engage them in the S.U. election process...

14 août 2014
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Analysis of Nespresso's targets - publié le 02/11/2006

Case study - 8 pages - Marketing theories

The usefulness of marketing is well renowned and appreciated world wide. However, a large number of small companies do not wish to have a strong marketing policy owing to its excessive cost. Its mode of functioning also seems to be difficult to master. Hence some feel that the ?real marketing...

29 sept. 2010
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Analysis of Nespresso's targets - published: 29/09/2010

Essay - 8 pages - Services marketing

The usefulness of marketing is well renowned and appreciated world wide. However, a large number of small companies do not wish to have a strong marketing policy owing to its excessive cost. Its mode of functioning also seems to be difficult to master. Hence some feel that the ?real marketing...

08 févr. 2011
doc

Inter-cultural management: Case of L'Oreal

Case study - 9 pages - Management

L'Oreal is a family company founded in 1909 by Eugene Schueller. At the time, it was known as ‘Societe Française des Teintures Inoffensives pour Cheveux'. Schueller gradually convinced the Parisian hairdressers to buy his products, with the help of some sales representatives. Keeping its...

21 mai 2009
doc

Using research in midwifery

Thesis - 10 pages - Medical studies

Discuss the importance of research within midwifery, both in terms of appreciating and evaluating available papers and how the evidence is applied to practice. Pressure has increased on health care professionals, via government directives such as the National Health Service Plan (DOH 2002) and...

07 févr. 2011
doc

Inter-cultural Management: Case L'Oreal

Case study - 9 pages - Management

L'Oreal is a family company founded in 1909 by Eugene Schueller. At the time, it was known as ‘Societe Française des Teintures Inoffensives pour Cheveux'. Schueller gradually convinced the Parisian hairdressers to buy his products, with the help of some sales representatives. Keeping its...

26 oct. 2014
doc

ADN projet marketing

Case study - 29 pages - ICT marketing

Like a recent initiative that has been proposed in North America called "Scientahealth", A.D.N. is a new health center concept in France. It is located in Paris and is based on the creation of health teams and health care network. The objective of this initiative is to allow the patient to...

10 déc. 2023

La Tricyclerie: The Challenges of Scaling a Social Business

Case study - 2 pages - Business strategy

The biggest challenge for the company is growth, with all the internal changes that are required to scale the company up. Indeed, more and more clients would like to subscribe to get the company's service, and more and more cities wish to get La Tricyclerie to implement the service....

02 avril 2009
doc

Customer Relationship Management and the call centers

Tutorials/exercises - 60 pages - Management

Before we begin to examine the conceptual foundations of CRM, it will be useful to define what CRM is. CRM stands for "Customer Relationship Management." CRM is a business strategy and a collection of technologies that enable seamless coordination between sales, marketing, customer service, field...

01 avril 2009
doc

A closer look at Covansys with special reference to ITES sector in India

Dissertation - 100 pages - Management

Incorporated in 1985, Covansys Corporation is a global technology services company with a focus on industry-specific solutions, strategic outsourcing and integration services. It addresses the most challenging technology issues companies are facing through an onsite, offsite, offshore delivery...

22 nov. 2012
doc

The implementation of CRM systems in banks: The case of Caisse d'Epargne

Case study - 8 pages - Business strategy

Since a few years, many banks have adopted strategies of Customer Relationship Management. CRM can be defined as an approach based on new communication and information technologies, in order to identify the customers' needs and expectations to provide them with adapted products and services. One...

16 avril 2009
doc

The effectiveness of the training and development program conducted at EXL Service.com (I) Pvt Ltd

Dissertation - 43 pages - Business strategy

Indian companies are walking up to the challenges thrown in by the market economy. To survive in this highly competitive scenario, managers are being pressured to improve quality, increase productivity, cut down waste & eliminate inefficiency. The collective effort of the employer and the...

22 janv. 2010
doc

Total quality management (TQM)

Thesis - 7 pages - Management

Over the past several decades, countless construction projects have failed as a direct result of poor quality management. The relationship between client and contractor is at times strained by deviant expectations and building requirements, thus reducing the capacity for effective...

29 sept. 2010
doc

E-business : strategies of 3 companies (Ryanair, Tupperware and Warner music group) - published: 29/09/2010

Case study - 7 pages - Economy general

E-business permits a new form of business that allows clients to get information and make purchases through the Internet. It is also considered as one of the major advantages that a company can have over its competitors today. During the seminar, we analyzed different cases with different...

25 nov. 2013
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Identify the Macro-Environment

Case study - 1 pages - Management

The macro-environment is defined by Hooley, Piercy, & Nicoulaud, 2008 as the “wider social, political and economic setting in which an organization operates.” The prevailing marketing brochure remains to be the corporate website which allows the company to convey its positioning in...

21 mai 2008
doc

The Effectiveness of Restorative Justice

Essay - 7 pages - Civil law

In recent years, restorative justice has been utilized by various jurisdictions and organizations across the globe in an effort to promote increased satisfaction and fairness to participants, as well as hoping to lower crime rates and achieve a multitude of other objectives. Furthermore,...

16 janv. 2009
doc

Job analysis: Marketing manager - publié le 16/01/2009

Essay - 5 pages - Management

It's very hard to describe a job because the reality doesn't sound with the basic description. By orienting our career to marketing, we thought that it would be a good idea to analyse the marketing manager job. Direct firm's overall marketing and strategic planning programs, related with...

10 mars 2008
doc

Job analysis: Marketing manager

Worksheets - 7 pages - Management

It's very hard to describe a job because the reality doesn't sound with the basic description. By orienting our career to marketing, we thought that it would be a good idea to analyse the marketing manager job. Direct firm's overall marketing and strategic planning programs, related with...

05 mars 2008
doc

Event Merchandising Limited (rapport de stage 2006)

Internship report - 17 pages - Management

Event Merchandising Limited develops and markets merchandise to a world-wide audience. It works closely with new and established brands. From blue chip corporate requirements to selling at live events, from setting up licensing programme to running online shops. Whether the requirement is for a...

16 févr. 2011
doc

Theoretical and practical study of CRM strategy in Societe Generale Algeria

Dissertation - 69 pages - Management

Traders have always tried to enhance the wealth represented by their customers. The market was large with a strong demand, and it was enough to offer a good product to be sold easily. Today, competition and supply are such that the buyer moves from one provider to another, because they are forced...

30 janv. 2011
pdf

Organizational Culture and Employee Motivation at Cognizant Technology Solutions

Case study - 30 pages - Management

During the past 15 years, a particular sector of consulting firms has been performing very well. These are the firms that are mostly into technology consulting, whose modus operandi is to win the contract for design, development and maintenance of information systems from large, mostly American...

27 janv. 2011
doc

Customer relationship management in the pharmaceutical industry

Dissertation - 35 pages - Management

This document examines issues and approaches to various business strategies focused on different clients of French pharmaceutical laboratories. The idea was to reconcile two opposing stances: the industrial way of working opposed by a need to strengthen the image that the public has...

24 oct. 2014
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What is the impact of service in the fast food industry ? (common points and differences arisen by a comparison between McDonald and Burger King in Bergen city)

Case study - 16 pages - Clients and users behaviour

Through our course “Service Marketing and Management” at NHH, we got the idea of doing our own study to figure out the major differences of McDonald and Burger King in Bergen by examaning customers' different perceptions, expectations, satisfactions and loyalty towards them. We...

29 sept. 2010
pdf

Comparative analysis of loyalty programs at Orange and Vodafone Romania

Case study - 22 pages - Services marketing

Our study is a comparative analysis of the loyalty programs promoted by two of the largest Romanian mobile network companies, Vodafone and Orange. After briefing on the subject of loyalty programs and their functions in the case of a company, we have presented the generalities of the loyalty...

29 sept. 2010
doc

What is the impact of service in the fast food industry? (A comparison between McDonald and Burger King in Bergen city)

Case study - 16 pages - Services marketing

Through our course “Service Marketing and Management” at NHH, we got the idea of doing our own study to figure out the major differences of McDonald and Burger King in Bergen by examaning customers' different perceptions, expectations, satisfactions and loyalty towards them. We...

10 janv. 2011
doc

Customer Relationship Management (CRM) and e-Commerce

Dissertation - 56 pages - Economy general

The twenty first century has seen a lot of changes in the business world. New business models have been developed, networks have increased, and certain concepts have evolved and become indispensable. Before the arrival of supermarkets, people used to shop at their neighborhood grocery store. But...

17 déc. 2008
pdf

Comparative analysis of loyalty programs at Orange and Vodaphone Romania

Case study - 22 pages - Clients and users behaviour

Our study is a comparative analysis of the loyalty programs promoted by two of the largest Romanian mobile network companies, Vodafone and Orange. After briefing on the subject of loyalty programs and their functions in the case of a company, we have presented the generalities of the loyalty...