The reaction of audience to new media: a new share of the Media consumption?
Essay - 3 pages - Design and digital creation
When a new product enters a market and succeeds in meeting the needs of consumers, it upsets the traditional market and changes the habits of the consumers. Concerning the new media uses in a global world, I choose to focus on the reaction of the audience to the introduction of Internet and free...
Effects of environmental enrichment on the consumption of a palatable food reward
Case study - 13 pages - Ecology & environment
Environmental enrichment (EE) is the study of organisms reared in complex, varied environments and the subsequent influences on behavior. Studies have shown many mechanisms for how EE elicits changes in behavior, mental and physical processes, and neurophysiology. EE has been shown to work as a...
Microeconomics, main concepts for an economy study: capital formation, production, consumption, employment, credit multiplier, money demand, money supply, prime rate, Keynesian transmission mechanism, exports, imports and government expenditures
Essay - 14 pages - Theories and economic notions
Financial investment and interest rates have a positive relationship. Financial investment represents investment in bonds or shares or money saving in the bank. If the interest rate increases, the return of investment will be better. You will get more return on shares (or bonds) and earn more...
The new trends of the XXIst century consumption
Market study - 7 pages - Marketing theories
Marketing has evolved into economic phases. From the beginning of the 19th century to the 1960's, marketers did not focus on the relationship processes which were expensive and difficult to manage. Transaction was the most important thing. Since the 1970's, industrial marketing and...
The Wine Industry - Dissertation presentation
Presentation - 26 pages - Business strategy
The global wine industry is experiencing significant changes due to the rise of wine tourism, technological advancements, and challenges posed by the COVID-19 pandemic, leading to new market players and distribution methods. This research explores how the wine business is evolving in production,...
Minimalism: How 90s Fashion Embraced Simplicity?
Essay - 4 pages - Modern history
In the 1990s, the trajectory of minimalism underwent a significant shift, both in terms of its aesthetics and its cultural impact, mirroring a broader socio-economic change. Eager to reject the excess and consumerism of the 1980s, this period valued simplicity, functionality and authenticity....
Territorial marketing - Origin fatigue: can too much information about the origin of a product become a deterrent to this product quality?
Essay - 6 pages - Marketing theories
Brands are developing their strategy more and more about the regions of origin of their products because they saw that it was a relevant marketing criterion. Especially about food products, their origins have a great impact on the degree of consumption of customers; they worry about what...
PESTEL Analysis - Airbnb
Case study - 5 pages - Tourism marketing
The growing popularity of collaborative consumption has had a massive impact on how many industries around the world operate. According to Wikipedia collaborative consumption can be defined as 'the set of resource circulation systems, which enable consumers to both "obtain" and...
Preventing Recidivism among Individuals with Addictions: A Sociological Analysis of Prison Institutions and Professional Practices
Dissertation - 3 pages - Sociology & social sciences
"Explore the complex issues surrounding recidivism related to alcohol and drug consumption offenses. This in-depth research examines the social conditions leading to drug use and penal condemnation, highlighting the need for effective prevention strategies. By analyzing professional...
Economic Resources and Agents in Murdochville and Gaspésie Regions
Tutorials/exercises - 2 pages - Economy general
This document provides an analysis of the economic resources and agents in the Murdochville and Gaspésie regions, including the production of goods and services, consumption, and investment. It also discusses the role of households, non-financial corporations, and the state in the economy....
Example of a competitive benchmark - Fast food restaurants
Case study - 8 pages - Marketing theories
Marketing and competitor analysis play an increasingly important role in the life of businesses. Indeed, regardless of the sector, they are subject to very strong competition, and it is necessary to adapt to obtain the best results and always be more competitive. But developing effective...
Equality between men and women in advertising: A critical analysis of sexist stereotypes
Case study - 15 pages - Marketing theories
This document provides an in-depth analysis of the representation of women in advertising, highlighting the persistence of sexist stereotypes and the need for change in consumption patterns. It explores the impact of the #MeToo movement on the advertising industry and the efforts of...
Criminal Irresponsibility Due to Mental Disorder: Court of Cassation Rulings on Abolition of Discernment
Law case - 2 pages - Criminal law
Unlock the nuances of criminal irresponsibility with landmark judgments from the Court of Cassation. Explore how moral constraint and mental disturbance impact penal liability, as seen in pivotal cases from 20 April 1934 and 14 April 2021. Understand the legal precedents set by the Criminal...
Market research: coffee market
Market study - 15 pages - Brand management
Coffee is a product in the market generic hot drink. Roasted coffee is the first and largest segment of the market generic hot drinks with more than one billion turnover in 2002 in France carried out at the supermarket. Competition from other hot drinks (tea,herbal, blends, powders,chocolate,...
Daily Life in France 19th Century to Present
Course material - 6 pages - Modern history
Explore the evolution of daily life in France from the 19th century to the present day, covering changes in lifestyle, consumption, and societal values.
Long Life Object Box Tool Case Study Analysis
Case study - 4 pages - Corporate social responsibility
This study provides an exploratory and critical analysis of the 'Storage Box' tool on the LongueVieAuxObjets platform, promoting responsible consumption and circular economy.
Pimpant Marketing Strategy for Growth
Case study - 13 pages - Management
Pimpant's marketing strategy video aims to accelerate growth and impact by optimizing e-commerce conversion rates and promoting sustainable consumption.
Negative externalities - publié le 20/04/2015
Case study - 3 pages - Management
With that we are essentially engaged in a race between technology and the exponentially increasing demands of raw materials. The technology can: enable us to recycle waste, more usable resources of a quantity of raw materials, create new methods of production, and provide new sources of energy,...
The place of wine in society in the face of climate change
Thesis - 38 pages - Green marketing
Don't worry, you're not the only one who drinks wine. Millions of us drink wine. And not just one glass! In fact, there are about a thousand bottles tasted every second in the world. France is known for its gastronomy, and its luxury, but also for its wine. Wine is a drink that brings...
The application of an EIB to address environmental challenges in urban Belgium
Thesis - 96 pages - Finance
Cities face increasing environmental challenges including, but not limited to; air pollution, CO2 emissions, energy, transport and waste management. The success of Social Impact Bonds (SIB) by solving social issues in a public-private partnership has been the driver for the development of the...
Foundations of Economics and Sociology Foundations of Economics
Course material - 25 pages - Economy general
It is within the multiple and different enterprises, which together define to a large extent a national economy, that the observation of economic and social facts is the most extensive and undoubtedly the most visible. The company is a reality that weaves its way through our daily lives because...
Wind Farm Project in Victoria, Australia
Case study - 30 pages - Ecology & environment
For our project, we were tasked with finding a country and building some form of clean energy system in the country of our choice. Our group decided to go with Australia and to build a wind farm there. We came to this conclusion after searching on Google, "locations with the highest amount of...
Marketing of Arts and Cultural Industries
Market study - 18 pages - Marketing theories
This document provides insights into the challenges and specific issues faced by marketers in the arts and cultural industries. It offers an analysis of various cultural markets and explains how to leverage the unique characteristics of cultural markets to deliver value to both consumers and...
Introduction to economic principles and terminology
Course material - 20 pages - Theories and economic notions
Economics is currently in a phase of uncertainty: economics is not an exact science. There is a rising trade war between the US and mainly but not only China. The US also has trade disagreements with the EU and its partners in NAFTA (North American Free Trade Association: Canada and Mexico)....
The United States and the World: demography and energy in the world as predictable long-term factors
Course material - 11 pages - World geography
The current policy, and even more the future policy of any country is difficult to assess, because it depends on a lot of factors, many of them (public moods, politics, personalities) being of a transient nature. But the current and future policy of any country also depends largely on long-term...
Social issues around the world
Tutorials/exercises - 2 pages - World geography
The aim of this exercise is to find 4 questions for each text that will help you continue the author's reflections, questions you may have asked yourself after reading the text.
The Low Cost - Emmanuel Combe (2011) - Summary by Chapter
Text commentary - 3 pages - Management
This book answers the following questions: how does low cost work? Does low cost always go hand in hand with low prices? To what extent is low cost a danger that affects established companies? In which sectors is low cost developing? What is the impact of low cost on products and jobs? Low cost...
SWOT Analysis - Magnum
Case study - 5 pages - Brand management
MAGNUM is a brand of premium ice cream and chocolate. The brand is owned by the UNILEVER group but forms a separate segment in the vast universe of the Dutch-British group. MAGNUM sells ice cream in tubs, on sticks, as well as in the form of individual frozen bites. The brand is positioned as a...
What is globalization?
Course material - 2 pages - International economy
Globalization is the process by which available goods and services, or social and cultural influences, gradually become similar in all parts of the world. It is the increase of trade around the world, especially by large companies producing and trading goods in many different countries. It is the...
Innovation in business models - Analysis of reports from Netflix and Blockbusters
Case study - 3 pages - Marketing theories
Blockbuster and Netflix are one of the?iconic battles of our time - and one of the biggest examples of a disrupted business model (respromos, 2024). Once the reigning king with more than 9,000?locations, Blockbuster wasn't able to adapt to the digital age. Netflix, meanwhile, rode...
