Comparison between the economic cycles and the growth rates in the USA and France
Thesis - 3 pages - Economy general
The business cycle is a constant in all the world economies since the Industrial Revolution occurred. By “business cycle”, we mean the fluctuations of the growth rate of the economy, which always works on the “Peak - Recession - Trough - Recovery” scheme. The main cycle...
Sault Ste. Marie, Ontario: Economic development in the 21st Century
Thesis - 5 pages - Economy general
Sault Ste. Marie, Ontario, is located on the St. Marys River in Ontario, Canada, across from Sault Ste. Marie, Michigan, in the United States [Figure 1]. With a population of 74,945 [Statistics Canada, 2009], it is the third largest city in Northern Ontario after Sudbury and Thunder Bay....
Britain's industrial revolution: Social consequences and the plight of the working class
Thesis - 9 pages - Social, moral & civic education
The late 18th century was a period of revolutions, which is why for many it was a time of change and uncertainty. The American colonists had achieved their independence from Britain and the French had overthrown their monarchy and the nobility during this time period. In Britain however,...
Glaxo Smithkline : inter-cultural overview
Case study - 10 pages - Management
In today's markets, international trends represent a large part of exchanges. In most cases, companies act on an international level: they try to sell their products all over the world in order to find new opportunity markets. They expect to find competition-advantaged resource providers on...
The UN and France in the Ivorian crisis
Thesis - 20 pages - International relations
The “oldest daughter” of France did sink in the chaos following the events which have occurred in the night from September 18 to September 19, 2002 simultaneously in Bouake and Abidjan. We need to understand such a complex conflict where there is not enough retreat to seize all the...
Strategic analysis of Microsoft France
Thesis - 7 pages - Business strategy
Today, the market share for Windows is 93% of the number of positions in the world, against 4% for Mac OS or Linux 1%. The Microsoft group, which sells the Windows operating system is the group known in the global market for computer software. Thus we will examine the strategy of this global...
The management of the expatriation in France and Europe
Dissertation - 42 pages - Human resources
After 30 years of mass unemployment, mobility has become a reality. Viewed more as a threat than as an opportunity to advance in life, mobility is in fact often a prerequisite for a job that is both stable and of quality. The year 2006 was proclaimed by the European Commission as "European Year...
The feasibility of the launching of Twingo in Japan: Development of a marketing strategy
Case study - 8 pages - Services marketing
Renault's presence on the Japanese market dates from the 50s, during which about 50,000 cars were sold. However, the import of cars to the Japanese market declined considerably during the 1960s. Indeed, Renault was forced to ban the import policies of Japan. In 1994, Renault saw its sales...
Strategic analysis of the Accor group
Case study - 43 pages - Business strategy
Accor, a leading European player in the world of hospitality and tourism, was founded in 1967 by Paul Dubrule and Gerard Pelisson. Forty years down the road, the group now operates in nearly 100 countries and employs about 170,000 active employees. The Accor group offers its clients, both...
Chemical Bank: Implementing the Balanced Scorecard
Thesis - 13 pages - Management
In 1993, Chemical Bank and Hanover Corporation concluded a merging process. The new larger banking company was better-positioned to compete with other major players in the market. Michael Hegarty, the head of the Retail Bank Division of Chemical Banking Corporation, wanted to transform the bank...
"History of Capitalism" (part 4 to part 7) by Michel Beaud (2000)
Book review - 35 pages - Economy general
Capitalism is a logic based on the production of goods. It became prominent in Britain along with Europe and the United States during the "early industrial" era from 1770 to 1860: Textiles, machinery, railways and arms. But capitalism in its historical movement, also concerns the capitalist...
Presence of L'Oreal in India
Case study - 20 pages - Services marketing
The L'Oreal group has been present in India since 1990 and has developed its activities in the field of cosmetics throughout the world. L'Oreal established a 100% subsidiaryin in 1994 and three of the four divisions of L'Oreal are currently present in India: The Consumer division, was...
Establishment of the brand of Louis Vuitton luxury on the Japanese market
Case study - 16 pages - Services marketing
France is a country with the largest number of firms in the luxury sector and Japan is a country that imports a lot of luxury goods. It is then natural to focus on the implementation of the first French luxury brand Louis Vuitton, among the largest importer of luxury goods in Japan. If...
The segmentation of Eurostar rail
Case study - 6 pages - Services marketing
Eurostar is a high-speed train plying between two European capitals, Paris and Brussels, with a stopover in London in the center, by using the Channel Tunnel (some other French destinations - figure 1 - are occasionally served such as the alpine ski resorts during winter or even the...
Diversity and circular economy in business
Essay - 2 pages - Economy general
This concept of the circular economy is a plural approach based on the economy, which aims to minimize the production of waste and the losses resulting from the use of our resources. It is therefore, in essence, opposed to the so-called linear and traditional economy,...
Switzerland and the watch making industry
Market study - 40 pages - Services marketing
For decades, Switzerland has been one of the most economically dynamic countries in Europe. Despite its persistence to stay on the outskirts of the European Union, it took advantage of several sectors such as banking and financial sectors and was more focused on the luxury market of Swiss watch...
Green marketing, global warming, environment conscious
Dissertation - 50 pages - Services marketing
Green Marketing consists of all actions aimed at using the ecological positioning of a brand or product to increase sales and improve corporate image. Green Marketing may be based on the ecological characteristics of a product (raw green, recyclable or biodegradable etc), Green promotions (a tree...
Louis Vuitton-A report on the launch of a new fragrance
Case study - 30 pages - Management
The revenue of the division Perfumes and cosmetics was 1.441 million euro in mid 2010. As we can see between 2008 and 2009, the revenue went down owing to the economic crisis, but since the end of 2009, revenues have registered an upward trend. This growth is due in particular to the new products...
European integration process and its influence for business: Case of Danone
Thesis - 18 pages - Business strategy
Within the last decades, globalization has changed the face of the world with a shift from ‘nationalism and protectionism' to the idea of a ‘global village'. A new world economic order emerged and the regional and multinational trade agreements and free trade areas played a key role in...
Economy - Types, factors and effects of inflation in Malaysia
Essay - 21 pages - Economy general
In the economy, inflation means an increase in the general price of goods and services in an economy from time to time. G. Ackley defined inflation as ‘a persistent and appreciable rise in the general level or average of prices'. With the increase in general price levels, each...
Why the gig economy is the best and worst development for workers under 30?
Essay - 1 pages - International economy
The gig economy is a result of the shift of the 21st century's economy. It skyrocketed this past twenty years in the global market, because of the success of companies like Uber, Deliveroo, Airbnb who based its activity on the same business model in the service sector (tertiary...
The MoMA of New York and the French visitors
Case study - 2 pages - Tourism marketing
At the end of 2019, MoMA received about 3 million visitors each year, half of whom came from outside the United States . Even if it is difficult to obtain figures on the number of French visitors today, there is no doubt that their appetite for art makes them prime targets for visiting...
French law of international commercial arbitration
Course material - 5 pages - Other law subjects
French law of international commercial arbitration is a course designed for fourth-year students at the University of Nice Sophia-Antipolis and doctoral students in law. In order to help students deepen their knowledge of the subject, a book has been set up called "International Commercial...
History of the British economy
Course material - 2 pages - Modern history
After WW2, to give Britain the chance to rebuild itself economically and socially, the Labour government established the “Post-War consensus” based on the principles of the Beveridge Report from 1945 up to 1979, the two main political parties Labour and Conservative agreed to follow the...
The Impact of the 2007/2008 financial crisis on the UK economy - Can we identify indicators of a possible future UK financial crash?
Dissertation - 6 pages - Economy general
Ten years ago the world economies were hit by the financial crash which exposed countries of their weakness and almost collapsed some of the biggest banks in the world. The crash exposed the weakness of banks their reserves held were less than 1% of equity well below a level that could...
Market Research: The launch of a hybrid diesel engine by PSA group
Market study - 4 pages - Services marketing
In 2004, Toyota launched a hybrid car: Prius. The principle of this car is the addition of an electric motor to the traditional petrol engine. The objective is to request the electric motor with starting and low speed and to request the petrol engine at higher speeds. The goal of this technology...
European Union Influence in International Political Economy
Case study - 6 pages - Educational studies
International political economy is a field that tries to understand global and international problems through an electric interdisciplinary array of theoretical perspectives and analytical tool. It encompasses analysis of political economy in the global trade, international finance,...
Fair trade in Europe: overview and perspectives
Essay - 36 pages - Economy general
Fair trade is a movement born after the Globalization. It's a consequence of the growth of exchanges. To develop their economy, countries have been forced to trade with their neighbors and the territories around them, etc…Finally countries have abolished their barriers and established...
The economic results of the 2004 enlargement of the European Union
Essay - 15 pages - Economy general
Two years ago, the European Union was joined by 10 new members whose 8 were former communist countries (plus Malta and Cyprus). The fifth enlargement has been the most ambitious in the history of the European Union. It was the largest ever in terms of number of countries (10) and population (75...
Côte d'Ivoire and the ONUCI
Thesis - 10 pages - Administrative law
Located in the western part of Africa, notably surrounded by Liberia, Mali, Burkina Faso, Guinea and Ghana, Côte d'Ivoire constitutes an isolated case in the African History of the twentieth century. Indeed, considered as a model of African success from its decolonisation in 1960 until the...
